Strategic Communication, Corporatism, and Eternal Crisis, Graham, Phil

Автор: Nader Ralph
Название: Unstoppable: The Emerging Left-Right Alliance to Dismantle the Corporate State
ISBN: 156858525X ISBN-13(EAN): 9781568585253
Издательство: Little Brown
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Цена: 13790.00 T
Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: "In Unstoppable, Ralph Nader argues that there are in fact surprising areas of convergence between the left and the right... These are profound observations... Mr. Nader rails so effectively." -David Asman, Wall Street Journal

Автор: Cornelissen, Joep P.
Название: Corporate communication
ISBN: 1529600022 ISBN-13(EAN): 9781529600025
Издательство: Sage Publications
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Цена: 51730.00 T
Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: This popular, market-leading textbook for corporate communication continues to be the authoritative and definitive textbook for students and educators.

The text has been fully updated to include:

• changes to the workplace in light of the Covid-19 pandemic and its impacts on employee communication via platforms such as Zoom and Microsoft Teams   
• the ongoing impacts of digital disruption and transformation on corporate communication at the advent of the ‘metaverse’ and alongside consideration of popular newer social media such as TikTok
• the increasing focus on sustainability and the United Nations’ Sustainable Development Goals (SDGs); societal impact, purpose and corporate social responsibility; and the importance of social justice and inclusion within organizations and how these relate to organizational communication

New case studies include Black Lives Matter (Starbucks); surveillance capitalism (Facebook); diversity and inclusion (Microsoft); and hybrid working (British Airways).

This textbook is essential reading for communication courses including: corporate communication; organizational communication; management communication; strategic communication; and public relations.

Joep Cornelissen is Professor of Corporate Communication and Management at Rotterdam School of Management, Erasmus University.

Автор: Johnson Timothy
Название: Rhetoric, Inc.: Ford`s Filmmaking and the Rise of Corporatism
ISBN: 0271087900 ISBN-13(EAN): 9780271087900
Издательство: NBN International
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Цена: 126710.00 T
Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: Examines motion pictures produced or sponsored by Ford Motor Company from a rhetorical perspective, demonstrating how the films reveal a long-term rhetorical project that has helped embed corporations into many of the social systems guiding societies today.

Автор: Mark Anthony Camilleri
Название: Strategic Corporate Communication in the Digital Age
ISBN: 1800712650 ISBN-13(EAN): 9781800712652
Издательство: Emerald
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Цена: 100270.00 T
Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: Strategic Corporate Communication in the Digital Age explores how contemporary communication approaches are crossing boundaries as innovative media formats and digital transformations offer new challenges and opportunities to academia and practitioners.

Название: Contemplating Corporate Marketing, Identity and Communication
ISBN: 1138971685 ISBN-13(EAN): 9781138971684
Издательство: Taylor&Francis
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Цена: 46950.00 T
Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: Contemplating Corporate Marketing, Identity and Communication brings together a variety of perspectives on corporate marketing, identity and communication with a view towards stimulating debate about the advances in these key areas.

Автор: Gartner Ulrich
Название: Corporate Communications in Restructuring Phases: Successfully Shaping Change with Strategic Communication
ISBN: 3658346256 ISBN-13(EAN): 9783658346256
Издательство: Springer
Цена: 60550.00 T
Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: This book provides those responsible in communication, management and human resources with a practical guide for professional internal and external communication of restructuring programs in companies.

Автор: Powell
Название: Corporations, Schools and the War on Obesity
ISBN: 0815355122 ISBN-13(EAN): 9780815355120
Издательство: Taylor&Francis
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Цена: 38780.00 T
Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: Challenging the idea that the corporate `war` against childhood obesity is normal, necessary, or harmless, this book exposes healthy lifestyles education as a form of mis-education that shapes how students learn about health, corporations and consumption.

Автор: Graham, Phil
Название: Strategic communication, corporatism, and eternal crisis
ISBN: 1138636290 ISBN-13(EAN): 9781138636293
Издательство: Taylor&Francis
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Цена: 63280.00 T
Наличие на складе: Есть у поставщика Поставка под заказ.
Описание:

This book traces a century of militarised communication that began in the United States in April, 1917, with the institution of the Committee on Public Information (CPI), headed by George Creel and tasked with persuading a divided US public to enter World War I. Creel achieved an historic feat of communication: a nationalising mass mediation event well before any instantaneous mass media technologies were available. The CPI's techniques and strategies have underpinned marketing, public relations, and public diplomacy practices ever since. The book argues that the CPI's influence extends unbroken into the present day, as it provided the communicative and attitudinal bases for a new form of political economy, a form of corporatism, that would come to its fullest flower in the "globalisation" project of the mid-1990s.

Автор: Balmer, John
Название: Revealing the Corporation
ISBN: 0415284201 ISBN-13(EAN): 9780415284202
Издательство: Taylor&Francis
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Цена: 193950.00 T
Наличие на складе: Нет в наличии.

Автор: Powell, Darren
Название: Schools, Corporations, and the War on Childhood Obesity
ISBN: 0815355149 ISBN-13(EAN): 9780815355144
Издательство: Taylor&Francis
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Цена: 148010.00 T
Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: Challenging the idea that the corporate `war` against childhood obesity is normal, necessary, or harmless, this book exposes healthy lifestyles education as a form of mis-education that shapes how students learn about health, corporations and consumption.

Автор: Marschlich
Название: Corporate Diplomacy: How Multinational Corporations Gain Organizational Legitimacy
ISBN: 3658368179 ISBN-13(EAN): 9783658368173
Издательство: Springer
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Цена: 46570.00 T
Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: This Open-Access book investigates corporate diplomacy as a legitimation strategy of multinational companies in the United Arab Emirates. The author applies a neo-institutional public relations perspective, according to which societal expectations significantly shape corporate diplomacy communication. Using a multi-method research design, the author shows how corporate diplomacy is used in the host country, what role local media coverage and relationship management fulfill, and what effects corporate diplomacy has on corporate legitimacy in the host country community, i.e., UAE residents. The findings provide substantial insights into how multinational corporations seek legitimacy through corporate diplomacy and demonstrate how these efforts and the legitimation of corporations are affected by the media and the host country's public.

Автор: Balmer, John
Название: Revealing the Corporation
ISBN: 041528421X ISBN-13(EAN): 9780415284219
Издательство: Taylor&Francis
Рейтинг:
Цена: 53070.00 T
Наличие на складе: Нет в наличии.