Автор: Philip Corr, Anke Plagnol Название: Behavioral Economics: The Basics ISBN: 1138228915 ISBN-13(EAN): 9781138228917 Издательство: Taylor&Francis Цена: 20410 T Наличие на складе: Нет в наличии. Описание:
Behavioral economics is everywhere - whether used by governments to shape our judgement and decision making, advertisers and marketers to sell products, or even politicians to sell policies, its insights are important and far-reaching.
Behavioral Economics: The Basics is the first book to provide a rigorous yet accessible overview of the growing field that attempts to uncover the psychological processes which mediate all the economic judgements and decisions we make. In seven accessible chapters, the book answers questions like:
What is behavioral economics?
How does it help us to understand economic behavior?
What does it tell us about how people form judgements and make decisions in their private and public lives?
What does it tell us about the psychological nature of financial catastrophes that afflict our economic system?
With recommended further readings throughout, Behavioral Economics: The Basics is essential for all students taking courses in behavioral economics, economic psychology, consumer psychology, microeconomics and game theory, and also for professionals looking for an accessible introduction to the topic.
Further online resources may be found at www.behaviouraleconomicsbasics.net
Автор: Baker H. Kent, Filbeck Greg, Nofsinger John R. Название: Behavioral Finance: What Everyone Needs to Know(r) ISBN: 0190868732 ISBN-13(EAN): 9780190868734 Издательство: Oxford Academ Рейтинг: Цена: 11610.00 T Наличие на складе: Есть у поставщика Поставка под заказ. Описание: Behavioral Finance: What Everyone Needs to Know (R) provides an overview of common shortcuts and mistakes people make in managing their finances.
Автор: Gintis, Herbert Название: Bounds of reason ISBN: 0691140529 ISBN-13(EAN): 9780691140520 Издательство: Wiley Рейтинг: Цена: 56150.00 T Наличие на складе: Поставка под заказ. Описание: Game theory is central to understanding human behavior and relevant to all of the behavioral sciences - from biology and economics, to anthropology and political science. This title demonstrates that game theory alone cannot fully explain human behavior and should instead complement other key concepts championed by the behavioral disciplines.
Автор: Smith Gerald Название: Getting Price Right: The Behavioral Economics of Profitable Pricing ISBN: 0231190700 ISBN-13(EAN): 9780231190701 Издательство: Wiley Рейтинг: Цена: 36960.00 T Наличие на складе: Есть у поставщика Поставка под заказ. Описание: Combining perceptive insights from behavioral economics with leading-edge ideas on price management, this book offers a new approach to pricing. Gerald Smith demonstrates why understanding, reframing, and refining everyday pricing processes-one`s pricing orientation-results in a better long-term pricing strategy.
Автор: Mintz, Alex Valentino, Nicholas A. Wayne, Carly (washington University, St Louis) Название: Beyond rationality ISBN: 1009014854 ISBN-13(EAN): 9781009014854 Издательство: Cambridge Academ Рейтинг: Цена: 42230.00 T Наличие на складе: Есть у поставщика Поставка под заказ. Описание: The first text to integrate a range of psychological approaches under the paradigm of Behavioral Political Science, giving students insights into understanding political phenomena and events. Presented in nontechnical language and enlivened with a wealth of real-world examples.
Автор: Peter E. Earl Название: Principles of Behavioral Economics: Bringing Together Old, New and Evolutionary Approaches ISBN: 1009095897 ISBN-13(EAN): 9781009095891 Издательство: Cambridge Academ Рейтинг: Цена: 32730.00 T Наличие на складе: Есть у поставщика Поставка под заказ. Описание: Presents a grand synthesis of ideas related to behavioral economics. Shows how economics looks if based on real-world assumptions, ideas from psychology and evolutionary selection principles. Draws on ideas covering consumers, firms, macroeconomics and environmental sustainability in an engaging style suited to advanced undergraduate courses.
Автор: Suls Jerry, Waters C Mary, Wallston Kenneth A, Dav Название: Social Psychological Foundations of Health and Illness ISBN: 0631225153 ISBN-13(EAN): 9780631225157 Издательство: Wiley Рейтинг: Цена: 104870.00 T Наличие на складе: Есть Описание: Social Psychological Foundations of Health and Illness is a summary of current research in social--health psychology. The chapters, written by distinguished leaders in the field, provide brief surveys of classic developments in each area of study followed by extended discussion of the authors` research programs.
Автор: Shafir Eldar Название: Behavioral Foundations of Public Policy ISBN: 0691137560 ISBN-13(EAN): 9780691137568 Издательство: Wiley Рейтинг: Цена: 65470.00 T Наличие на складе: Есть у поставщика Поставка под заказ. Описание: Gives insight into the methods of behavioral research, and highlight how this knowledge might influence the implementation of public policy for the improvement of society. This title illuminates the relationship between behavioral findings and economic analyses. It examines policy relevance of behavioral science to our social and political lives.
Автор: Bendoly Elliot, Wezel Wout Van, Bachrach Daniel G. Название: The Handbook of Behavioral Operations Management: Social and Psychological Dynamics in Production and Service Settings ISBN: 0199357226 ISBN-13(EAN): 9780199357222 Издательство: Oxford Academ Рейтинг: Цена: 54910.00 T Наличие на складе: Есть у поставщика Поставка под заказ. Описание: This handbook provides easy to access insights into behavioral phenomena in production and service settings, ready-to-play games and activities for class settings, and applicable prescriptions for practice. The text serves a dual role as a desk/training reference to practitioners seeking to develop greater system understanding among their workers.
Автор: Dhami, Sanjit Название: The foundations of behavioral economic analysis ISBN: 0198715536 ISBN-13(EAN): 9780198715535 Издательство: Oxford Academ Рейтинг: Цена: 68640.00 T Наличие на складе: Есть у поставщика Поставка под заказ. Описание: This is the first definitive introduction to behavioral economics aimed at advanced undergraduate and postgraduate students. Authoritative, cutting edge, yet accessible, it guides the reader through theory and evidence, providing engaging and relevant applications throughout.
Автор: Erik Angner Название: A Course in Behavioral Economics ISBN: 1352010801 ISBN-13(EAN): 9781352010800 Издательство: Bloomsbury Рейтинг: Цена: 46570.00 T Наличие на складе: Есть у поставщика Поставка под заказ. Описание: This textbook looks at decisions - how we make them, and what makes them good or bad. In this bestselling introduction, Erik Angner clearly lays out the theory of behavioral economics and explains the intuitions behind it. The book offers a rich tapestry of examples, exercises, and problems drawn from fields such as economics, management, marketing, political science, and public policy. It shows how to apply the principles of behavioral economics to improve your life and work - and to make the world a better place to boot. No advanced mathematics is required.
This is an ideal textbook for students coming to behavioral economics from various fields. It can be used on its own in introductory courses, or in combination with other texts at advanced undergraduate and postgraduate levels. It is equally suitable for general readers who have been captivated by popular-science books on behavioral economics and want to know more about this intriguing subject.
New to this Edition: - An updated chapter on behavioral policy and the nudge agenda. - Several new sections, for example on the economics of happiness. - Updated examples and exercises, with an expanded answer key - Refreshed ancillary resources make for a plug and play experience for instructors teaching behavioral economics for the first time
Автор: Bernheim, B. Название: Handbook of Behavioral Economics ISBN: 044463374X ISBN-13(EAN): 9780444633743 Издательство: Elsevier Science Рейтинг: Цена: 106660.00 T Наличие на складе: Есть у поставщика Поставка под заказ. Описание:
Handbook of Behavioral Economics: Foundations and Applications presents the concepts and tools of behavioral economics. Its authors are all economists who share a belief that the objective of behavioral economics is to enrich, rather than to destroy or replace, standard economics. They provide authoritative perspectives on the value to economic inquiry of insights gained from psychology. Specific chapters in this first volume cover reference-dependent preferences, asset markets, household finance, corporate finance, public economics, industrial organization, and structural behavioural economics.
This Handbook provides authoritative summaries by experts in respective subfields regarding where behavioral economics has been; what it has so far accomplished; and its promise for the future. This taking-stock is just what Behavioral Economics needs at this stage of its so-far successful career.
Helps academic and non-academic economists understand recent, rapid changes in theoretical and empirical advances within behavioral economics
Designed for economists already convinced of the benefits of behavioral economics and mainstream economists who feel threatened by new developments in behavioral economics
Written for those who wish to become quickly acquainted with behavioral economics
Автор: Ian Foster, Rayid Ghani, Ron S. Jarmin, Frauke Kre Название: Big Data and Social Science ISBN: 0367568594 ISBN-13(EAN): 9780367568597 Издательство: Taylor&Francis Рейтинг: Цена: 59190.00 T Наличие на складе: Невозможна поставка. Описание: This classroom-tested book fills a major gap in graduate- and professional-level data science and social science education. It can be used to train a new generation of social data scientists to tackle real-world problems and improve the skills and competencies of applied social scientists and public policy practitioners.
Казахстан, 010000 г. Астана, проспект Туран 43/5, НП2 (офис 2) ТОО "Логобук" Тел:+7 707 857-29-98 ,+7(7172) 65-23-70 www.logobook.kz
