The Call: Eloquence in the Service of Truth, Craig R. Smith, Michael Hyde
Автор: May James M Название: Trials of Character ISBN: 0807871354 ISBN-13(EAN): 9780807871355 Издательство: Mare Nostrum (Eurospan) Рейтинг: Цена: 33400.00 T Наличие на складе: Есть у поставщика Поставка под заказ. Описание: Verbal persuasion entails the presentation of a persona by the speaker that affects an audience for good or ill. In this book, James May explores the role and extent of Cicero`s use of ethos and demonstrates its persuasive effect. May discusses the importance of ethos, not just in classical rhetorical theory but also in the social, political, and judicial milieu of ancient Rome.
Автор: Hart, Roderick P. Название: American eloquence ISBN: 023120907X ISBN-13(EAN): 9780231209076 Издательство: Wiley Рейтинг: Цена: 23230.00 T Наличие на складе: Есть у поставщика Поставка под заказ. Описание: This book examines a wide swath of political discourse to shed new light on the meaning and significance of eloquence. Roderick P. Hart, a leading scholar of political communication, develops new ways of measuring persuasiveness and rhetorical power through the use of computer-based methods.
Автор: Goodman Rob Название: Words on Fire: Eloquence and Its Conditions ISBN: 1316517659 ISBN-13(EAN): 9781316517659 Издательство: Cambridge University Press Рейтинг: Цена: 123760.00 T Наличие на складе: Есть у поставщика Поставка под заказ. Описание: Why is political rhetoric broken-and how can it be fixed? Ranging from Cicero`s Rome to modern polarization, Words on Fire is a new history of eloquence from political theorist and speechwriter Rob Goodman. It offers a powerful critique of today`s political language-and shows how the struggle over the meaning of eloquence has shaped our world.
