Tourism Through Troubled Times: Challenges and Opportunities of the Tourism Industry in 21st Century, Hugues Seraphin, Maximiliano E. Korstanje, Shem Wambugu Maingi

Автор: Maria Rellie B. Kalacas
Название: Hospitality and Tourism Marketing: A global perspective
ISBN: 1774072637 ISBN-13(EAN): 9781774072639
Издательство: Mare Nostrum (Eurospan)
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Цена: 63390.00 T
Наличие на складе: Есть
Описание: Explains the process of marketing in the hospitality and tourism industry. The book discusses the marketing environment of the tourism and hospitality sector and the role of social media marketing in the field. Also discussed is the role of consumer behaviour, organisational strategy, and the impact of marketing.

Автор: Eto
Название: New Business Opportunities In The Growing E-Tourism Industry
ISBN: 1466685778 ISBN-13(EAN): 9781466685772
Издательство: Mare Nostrum (Eurospan)
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Цена: 199590.00 T
Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: Responding to the dual pressures of globalization and economic downturn, communities across the world formerly driven by agriculture and industry are increasingly turning toward tourism as an economic mainstay. In order for industry leaders to compete with the efforts of competitors and savvy marketers, new business models must be defined which allow for the incorporation of e-tourism tools and expansion into the global marketplace.New Business Opportunities in the Growing E-Tourism Industry offers case studies and research that highlights the impact of globalization on travel and tourism and offers solutions to potential problems. Targeting an audience of researchers and business professionals, this volume brings together a diverse international body of scholars and researchers to provide a holistic perspective of future developments in the e-tourism industry.This volume compiles the research and perspectives of researchers and industry professionals, uniting a variety of topics including medical tourism, traffic-management, route-planning, virtual museums, digital spot-hunting via film-mosaic, and tourism for the elderly and disabled.

Автор: Richard H Price
Название: Ecotourism & Sustainable Tourism: Management, Opportunities & Challenges
ISBN: 1536107999 ISBN-13(EAN): 9781536107999
Издательство: Nova Science
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Цена: 96090.00 T
Наличие на складе: Невозможна поставка.
Описание: Ecotourism, an emergent aspect of tourism, is considered one of the fastest growing industries in the world. According to the Economic Commission for Africa (2011), ecotourism is a panacea for promoting environmental conservation, socio-economic development and improving the living conditions of local people as well as sustaining their culture and traditions. This book discusses new research on the management, opportunities and challenges of ecotourism and sustainable tourism.

Автор: Mohinder Chand Dhiman
Название: Opportunities and Challenges for Tourism and Hospitality in the BRIC Nations
ISBN: 1522507086 ISBN-13(EAN): 9781522507086
Издательство: Mare Nostrum (Eurospan)
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Цена: 199590.00 T
Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: Presents the latest scholarly research on the recent developments and contemporary issues within the services sector, highlighting cross-cultural implications as well as societal impacts of hospitality and tourism on emerging markets. Providing insight on managing and maximizing profitability, this book is designed for researchers, professionals, upper-level students, and academics.

Автор: Devkant Kala, Satish Chandra Bagri
Название: Global Opportunities and Challenges for Rural and Mountain Tourism
ISBN: 1799813029 ISBN-13(EAN): 9781799813026
Издательство: Mare Nostrum (Eurospan)
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Цена: 201430.00 T
Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: Mountainous and rural areas throughout the world have continually been attributed with several hinderances including poverty, faulty governance, and susceptibility to natural disasters. However, with the recent development of tourism, these provinces have seen a strong rise in visitation. Despite this increase in economic sustainability, planners are still presented with many challenges as they try to balance developmental and ecological considerations.

Global Opportunities and Challenges for Rural and Mountain Tourism provides emerging research exploring the integration of mountain tourism development and innovative practices for managing contemporary issues and challenges of tourism in these regions including socio-economic impacts, role of stakeholders, and promotional strategies for sustainable tourism development. Featuring coverage on a broad range of topics such as cultural heritage, marketing strategies, and value chain systems, this book is ideally designed for travel agents, tour directors, tour developers, hotel managers, hospitality and tourism professionals, industry practitioners, researchers, geographical scientists, planners, academicians, and students.

Автор: Ordońez de Pablos Patricia, Aung Zeyar Myo
Название: Tourism and Opportunities for Economic Development in Asia
ISBN: 1522520783 ISBN-13(EAN): 9781522520788
Издательство: Mare Nostrum (Eurospan)
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Цена: 199590.00 T
Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: The growing market of tourism in Asian countries has caused significant changes to the economy, transportation, and safety for citizens. With the ubiquity of tourism, there is now an increasing need for resources to assist in the challenges that arise.Tourism and Opportunities for Economic Development in Asia is a key resource on the priorities, challenges, and strategies in the globalized economy of the Asian tourism market. Highlighting multidisciplinary studies on cultural tourism, gastronomy, and hospitality management, this publication is an ideal reference source for academicians, researchers, politicians, policy makers, and information technology directors actively involved in the tourism industry.

Автор: Elena Alcalde Penalver, Alexandra Santamaria Urbieta
Название: Translation and Communication in the Promotion of Business Tourism: Emerging Research and Opportunities
ISBN: 1799801489 ISBN-13(EAN): 9781799801481
Издательство: Mare Nostrum (Eurospan)
Цена: 121970.00 T
Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: The explosive expansion of the tourism industry has been vital to the economic growth of numerous countries throughout the world. As the industry becomes increasingly more competitive, it is necessary for destinations to implement business strategies and invest in human resources that will promote more travel. One such area that requires more attention is that of translation in marketing initiatives. Translation and Communication in the Promotion of Business Tourism: Emerging Research and Opportunities offers a comprehensive study of translation in the business tourism sector by looking at the value of business tourism translation according to market demands, the main models of these specializations, and empirical data from a compilation of a corpus with texts in English and Spanish that serve as explanatory examples of what to do when dealing with texts from this context. The content within this publication examines international travel, international communication, and global business. It is designed for business professionals, managers, policymakers, translators, marketers, advertisers, researchers, students, and academicians.

Автор: Elena Alcalde Penalver, Alexandra Santamaria Urbieta
Название: Translation and Communication in the Promotion of Business Tourism: Emerging Research and Opportunities
ISBN: 179980142X ISBN-13(EAN): 9781799801429
Издательство: Mare Nostrum (Eurospan)
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Цена: 147840.00 T
Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: The explosive expansion of the tourism industry has been vital to the economic growth of numerous countries throughout the world. As the industry becomes increasingly more competitive, it is necessary for destinations to implement business strategies and invest in human resources that will promote more travel. One such area that requires more attention is that of translation in marketing initiatives.

Translation and Communication in the Promotion of Business Tourism: Emerging Research and Opportunities offers a comprehensive study of translation in the business tourism sector by looking at the value of business tourism translation according to market demands, the main models of these specializations, and empirical data from a compilation of a corpus with texts in English and Spanish that serve as explanatory examples of what to do when dealing with texts from this context. The content within this publication examines international travel, international communication, and global business. It is designed for business professionals, managers, policymakers, translators, marketers, advertisers, researchers, students, and academicians.

Автор: J. Scott McDonald, John R. Bennett Jr., Keith A. Merwin, Gerald A. Merwin Jr.
Название: Cultural Tourism in the Wake of Web Innovation: Emerging Research and Opportunities
ISBN: 1522583955 ISBN-13(EAN): 9781522583950
Издательство: Mare Nostrum (Eurospan)
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Цена: 160770.00 T
Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: Cultural tourism, domestic and international, is comprised of travel that takes people out of their usual environments and focuses on activities that are related to the cultural aspects of an area. Rapid progress in technology, especially the advancement of mobile applications, has changed various aspects of travel, especially in areas such as transportation. Cultural Tourism in the Wake of Web Innovation: Emerging Research and Opportunities is an essential scholarly book that examines revolutionary changes taking place in the field of cultural tourism that are a result of the applications of web-based and other information technologies including Web 2.0 innovations, locational technologies, and digital imaging. It features a wide range of topics such as economic development, mobile applications, and green development, and is intended for use by hotel management, travel agents, event organizers and planners, airline managers, academicians, researchers, students, and professionals in the tourism and hospitality industry.

Автор: Maclean, Margaret Ann
Название: Opportunities for local tourism
ISBN: 1774076861 ISBN-13(EAN): 9781774076866
Издательство: Mare Nostrum (Eurospan)
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Цена: 146910.00 T
Наличие на складе: Нет в наличии.
Описание: Explores the promotion of local forms of tourism, so that local dependents on tourism can generate direct income. The book takes the readers through various advantages, ideas and policies that help in promoting local tourism.

Название: New trends and opportunities for central and eastern european tourism
ISBN: 1799814238 ISBN-13(EAN): 9781799814238
Издательство: Mare Nostrum (Eurospan)
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Цена: 201430.00 T
Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: Provides research exploring the theoretical and practical aspects of contemporary tourism in Eastern Europe and its effect on economics and sociology. The book features coverage on a broad range of topics, including monument protection, economic features, and socialist architecture.

Автор: Maximiliano E. Korstanje
Название: Impact of Risk Perception Theory and Terrorism on Tourism Security: Emerging Research and Opportunities
ISBN: 1799800709 ISBN-13(EAN): 9781799800705
Издательство: Mare Nostrum (Eurospan)
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Цена: 170940.00 T
Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: Over recent years, unforeseen global risks have placed the future of a growing tourism industry in jeopardy. From lethal virus outbreaks to multiple accounts of international violence, policymakers and specialists have acknowledged the importance of working on an agenda that balances the stability of international tourist destinations. Impact of Risk Perception Theory and Terrorism on Tourism Security: Emerging Research and Opportunities is a collection of innovative research on the methods and applications of tourism crisis management that takes an anthropological approach to tourism safety and security. While highlighting topics including disaster potential, political instability, and virtual terrorism, this book is ideally designed for policymakers, law enforcement, tour developers, hotel managers, event planners, event coordinators, travel agencies, government officials, researchers, and professionals in the hospitality and tourism industry.