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Digital Business Models: The New Value Creation and Capture Mechanisms of the 21st Century, Daniel Trabucchi, Deepak Saxena, Laurent Muzellec, Sebastien Ronteau


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Цена: 55730.00T
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Автор: Daniel Trabucchi, Deepak Saxena, Laurent Muzellec, Sebastien Ronteau
Название:  Digital Business Models: The New Value Creation and Capture Mechanisms of the 21st Century
ISBN: 9783110762419
Издательство: Walter de Gruyter
Классификация:
ISBN-10: 3110762412
Обложка/Формат: Hardback
Страницы: 195
Вес: 0.46 кг.
Дата издания: 19.12.2022
Серия: Economics/Business/Finance
Язык: English
Иллюстрации: 5 tables, black and white; 35 illustrations, color; 3 illustrations, black and white
Размер: 24.41 x 16.99 x 1.75 cm
Читательская аудитория: Professional and scholarly
Ключевые слова: Ownership & organization of enterprises, BUSINESS & ECONOMICS / Management
Подзаголовок: The new value creation and capture mechanisms of the 21st century
Рейтинг:
Поставляется из: Германии
Описание:

A business model traditionally describes the way a company makes money. Yet, often we use digital services for free (e.g. Facebook, Google or WhatsApp) or for what seems to be a relatively minor price (e.g. Blablacar, Airbnb, and Amazon). Digital business models are different to traditional business models.

The objective of this book is to detail and explain the key challenges and characteristics of digital natives. These companies can be a source of inspiration for traditional bricks and mortar companies that aim to go digital and/or revamp their traditional business model. Most businesses rely on some form of digital technology for their marketing communication, customer relationship management, supply chain or distribution, yet digital transformation entails a complete reassessment of way value is created and capture. Digital Business Models details the successful customer acquisition tactics and the development of business eco-system by digital players.

Using the relevant academic and managerial body of knowledge, the authors define the concepts, describe the various ways digital businesses create and capture value and propose some useful tools for managers to analyse a situation, formulate or implement a strategy.

The chapters (multi-sided platforms, digital merchants, subscription based model, freemium, social media and sharing economy) do not correspond to mutually exclusive categories but each section encapsulates a key feature of digital business types. Each chapter is illustrated with several examples and the appendix comprises three full-length case studies.



B2B Digital Marketing Strategy: How to Use New Frameworks and Models to Achieve Growth

Автор: Hall Simon
Название: B2B Digital Marketing Strategy: How to Use New Frameworks and Models to Achieve Growth
ISBN: 1789662567 ISBN-13(EAN): 9781789662566
Издательство: Неизвестно
Цена: 156330.00 T
Наличие на складе: Невозможна поставка.
Описание: Hone and perfect your digital marketing skills and learn how to apply them effectively within the B2B marketing sphere, with this practical resource.

Strategies for E-Business: Concepts and Cases on Value Creation and Digital Business Transformation

Автор: Jelassi Tawfik, Martнnez-Lуpez Francisco J.
Название: Strategies for E-Business: Concepts and Cases on Value Creation and Digital Business Transformation
ISBN: 3030489493 ISBN-13(EAN): 9783030489496
Издательство: Springer
Цена: 60550.00 T
Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: This is the fourth edition of a unique textbook that provides extensive coverage of the evolution, the current state, and the practice of e-business strategies.

Business Models and Corporate Reporting: Defining the Platform to Illustrate Value Creation

Автор: Simoni Lorenzo
Название: Business Models and Corporate Reporting: Defining the Platform to Illustrate Value Creation
ISBN: 036786083X ISBN-13(EAN): 9780367860837
Издательство: Taylor&Francis
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Цена: 148010.00 T
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Описание: Discusses the role of business models in corporate reporting. Illustrates the evolution of non-financial reporting, the importance of business model reporting and the main conceptualizations of business models and offers a methodological contribution to the assessment of business model reporting.

Disruptive Innovation and Digital Transformation: 21st Century New Growth Engines

Автор: Marguerite L. Johnson
Название: Disruptive Innovation and Digital Transformation: 21st Century New Growth Engines
ISBN: 1952538920 ISBN-13(EAN): 9781952538926
Издательство: Mare Nostrum (Eurospan)
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Цена: 29250.00 T
Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: Disruptive Innovation and Digital Transformation: 21st Century New Growth Engines is for executive leadership, senior management, innovation catalysts, and digital marketing teams tasked with transforming businesses by accelerating growth through disruptive innovations and digital capabilities. It is a practical guide with concise insights for understanding the applications of disruptive innovation and how to iteratively apply them to projects and opportunities. It garners insights from the best minds across relevant disciplines— from its original theory and latest updates—to arrive at new insights on digital transformation. The author evolves key approaches to disruptive innovation theory to reveal new digital applications and tells leaders what to look for– major categories of customers’ expectations in an escalating pattern to understand in what context digital plus disruptive innovations must be aligned with consumer preferences, environments, and the jobs-to-be-done, which is modeled in a new theory, Disruptive Innovation Customers’ Expectations (DICE). DICE provides methods to use to lead digital disruption across products, services, and business models. DICE translates the vague parts of disruptive innovation by simplifying them down to what-to-do. DICE takes away the elusive nature of disruptive innovation by advising leaders: how to scan, to track, and to detect disruptions. This book provides leaders with the right lenses to filter markets, giving order to complexity, and making disruptive innovation simpler.

21st Century Corporate Citizenship: A Practical Guide to Delivering Value to Society and your Business

Автор: D. Stangis; K. V, Smith
Название: 21st Century Corporate Citizenship: A Practical Guide to Delivering Value to Society and your Business
ISBN: 1786356104 ISBN-13(EAN): 9781786356109
Издательство: Emerald
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Цена: 48770.00 T
Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: This book presents a step-by-step process aimed at helping you create the most successful business possible in the 21st century competitive landscape, empowering corporate citizenship professionals to accelerate their credibility within their company as an effective contributor who understands their company`s strategy and who creates value.

Personal Brand Creation in the Digital Age

Автор: Mateusz Grzesiak
Название: Personal Brand Creation in the Digital Age
ISBN: 3319696963 ISBN-13(EAN): 9783319696966
Издательство: Springer
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Цена: 46570.00 T
Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: Presenting a scientific exploration of personal branding and digital communication, this ground-breaking book aims to fill a gap between theory and practice. Describing how social media can increase brand profiles online, it explains basic terms before investigating the cultural context for online personal branding.

Value Creation in International Business

Автор: Marinova
Название: Value Creation in International Business
ISBN: 3319308025 ISBN-13(EAN): 9783319308029
Издательство: Springer
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Цена: 130430.00 T
Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: This edited collection brings into focus the meanings, interpretations and the process of value creation in international business. Exploring value creation in the context of emerging and developed economies, Volume 1 takes the perspective of multinational firms and examines various modes of foreign market servicing varying from exporting to joint venture, mergers and acquisition and strategic alliances. Providing theoretical and practical insights, the authors open an intellectual debate into what value is, and how it is created through the internationalization activities of firms. Value Creation in International Business is a pioneering two volume work intended to provoke theoretical and empirical development in International Business research. Moreover, it is intended as a bridge between concepts derived from general business firm-level research agendas such as value creation and business model, and internationalization approaches and activities of firms.

Succession or Failure: The Small Business Owner`s Essential Handbook for Value Creation, Exit Strategy Planning and Capital Extraction

Автор: Behn Kristofor R.
Название: Succession or Failure: The Small Business Owner`s Essential Handbook for Value Creation, Exit Strategy Planning and Capital Extraction
ISBN: 1630473545 ISBN-13(EAN): 9781630473549
Издательство: Неизвестно
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Цена: 11910.00 T
Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: Succession or Failure provides every small business owner with unique insight into their most important business decision: their exit strategy.

Leading Value Creation

Автор: M. Barney
Название: Leading Value Creation
ISBN: 1349476749 ISBN-13(EAN): 9781349476749
Издательство: Springer
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Цена: 46570.00 T
Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: Every business discipline has a unique vantage point on value creation and destruction, and while specialists have devised solutions, leaders rarely use them because of the inherent complexity in trying to understand which parts fit together to help them achieve goals.

Developing Strategic Business Models And Competitive Advantage In The Digital Sector

Автор: Daidj
Название: Developing Strategic Business Models And Competitive Advantage In The Digital Sector
ISBN: 1466665130 ISBN-13(EAN): 9781466665132
Издательство: Mare Nostrum (Eurospan)
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Цена: 189420.00 T
Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: Rapid technological advancements have the ability to positively or negatively impact corporate growth and success. Professional leaders and decision makers must consider such advancements when designing and implementing new policies in preparation for the sustainable future of the business environment.Developing Strategic Business Models and Competitive Advantage in the Digital Sector focuses on the application of preemptive planning in the media and entertainment industries to combat an increasingly uncertain future of innovation and competition. With research-based examples and analysis, this book is an essential reference source for academicians, researchers, and professionals interested in learning more about the impact of technology on industry success, including the changes and challenges created by the Internet and electronic media.

Value Creation in Mergers, Acquisitions, and Alliances

Автор: Kathrin B?secke
Название: Value Creation in Mergers, Acquisitions, and Alliances
ISBN: 3834917052 ISBN-13(EAN): 9783834917058
Издательство: Springer
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Цена: 83850.00 T
Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: About ten years ago, the network-oriented markets for electricity and natural gas were opened. The formerly vertically integrated companies were partly disintegrated, the regional or local monopolies were removed, and customers received the possibility to choose their supplier as in other industries. This led to fundamental changes in the market structure. In an industry with relatively low growth of demand, companies were looking for additional growth and at the same time reacted to competitive pressures. Often mergers, acquisitions, and alliances were the strategic answer. The period of beginning liberalisation is, therefore, also a period of intranational and international attempts to join forces in order to prepare for competition. How successful are such attempts? In this book, Kathrin Bosecke gives the answer based on an empirical study using a large data set and identifies success factors for business combinations in the utility industry. This study is of great interest for economists studying the impacts of business strategies as well as for practioners in finance and the utility industry observing the market development in the utility sector. Prof. Dr. Wolfgang Pfaffenberger Preface Doing research can be stressful and frustrating, but when it yields exciting results it can also be very rewarding. There were a number of people, during the course of this research, who gave advice or offered encouragement and good cheer when needed.


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