Contemporary research methods in hospitality and tourism, 

Автор: Maria Rellie B. Kalacas
Название: Hospitality and Tourism Marketing: A global perspective
ISBN: 1774072637 ISBN-13(EAN): 9781774072639
Издательство: Mare Nostrum (Eurospan)
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Цена: 63390.00 T
Наличие на складе: Есть
Описание: Explains the process of marketing in the hospitality and tourism industry. The book discusses the marketing environment of the tourism and hospitality sector and the role of social media marketing in the field. Also discussed is the role of consumer behaviour, organisational strategy, and the impact of marketing.

Автор: Morgan Gareth
Название: Contemporary Wine Studies
ISBN: 1138784451 ISBN-13(EAN): 9781138784451
Издательство: Taylor&Francis
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Цена: 47970.00 T
Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: This innovative book offers a through critical study of wine from the social, cultural and anthropological perspectives, with a focus on the translation from theory to influencing industry practice.

Автор: Morgan
Название: Contemporary Wine Studies
ISBN: 1138784397 ISBN-13(EAN): 9781138784390
Издательство: Taylor&Francis
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Цена: 158230.00 T
Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: This innovative book offers a through critical study of wine from the social, cultural and anthropological perspectives, with a focus on the translation from theory to influencing industry practice.

Название: Contemporary challenges of climate change, sustainable tourism consumption, and destination competitiveness
ISBN: 1787563448 ISBN-13(EAN): 9781787563445
Издательство: Emerald
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Цена: 107050.00 T
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Описание: This volume presents twenty updated and new theories of travelers` decisions and behaviors. The volume describes the advances in theory construction and practical applications of theory in the disciplines of tourism, hospitality, leisure, and entertainment (THLE) research.

Название: Tourism and Everyday Life in the Contemporary City
ISBN: 1138580724 ISBN-13(EAN): 9781138580725
Издательство: Taylor&Francis
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Цена: 148010.00 T
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Описание: This book explores the phenomena of the urban every day and new urban tourism. It provides a systematic framework and draws on a mix of theoretical and empirical work to look at the increasing intermingling of `tourists` and `residents`.

Автор: Debasish Batabyal, Dillip Kumar Das
Название: Global Trends, Practices, and Challenges in Contemporary Tourism and Hospitality Management
ISBN: 1522585133 ISBN-13(EAN): 9781522585138
Издательство: Mare Nostrum (Eurospan)
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Цена: 160770.00 T
Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: As one of the largest service industries serving millions of international and domestic individuals yearly, it is important to understand the current trends, practices, and challenges surrounding tourism. Emphasized by the effects on people, management processes, and technological advancements, this economic and socio-cultural phenomenon’s importance is increasing worldwide. Global Trends, Practices, and Challenges in Contemporary Tourism and Hospitality Management discusses and analyzes the impacts of new trends in the tourism industry, including sub-sectors of tourism, and revisits existing trends, identifies new types and forms of tourism, and discusses the influence and use of technology. Featuring research on topics such as guest retention, predictive analysis, and ecotourism practices, the material collected is ideally designed for managers, travel agents, industry professionals, practitioners, consultants, and researchers.

Автор: Abraham Pius, Husam H. Alharahsheh, Adenike A. Adesanmi
Название: Contemporary Management Approaches to the Global Hospitality and Tourism Industry
ISBN: 1799822044 ISBN-13(EAN): 9781799822042
Издательство: Mare Nostrum (Eurospan)
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Цена: 201430.00 T
Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: The hospitality, travel, and tourism industries play a major role in citizen wellbeing, socio-cultural integration, and the economic advancement of a nation. The industries are increasingly complex in operation, demanding excellence across a far-reaching and diverse set of capabilities and changes in management practices across the board. With growing expectations for a better service quality from the users and endless calls for value-added service, managers are under constant pressure to improve their services across all aspects while growing customer numbers to meet various stakeholder expectations.

Contemporary Management Approaches to the Global Hospitality and Tourism Industry is a key reference source that provides crucial knowledge on the application of new management practices and trends in the tourism industry. While highlighting topics such as service quality, culture sensitivity, and brand marketing, this publication explores the influence of globalization and the methods of sustainable business practices. This book is ideally designed for managers, hotel directors, restaurateurs, researchers, industry professionals, professors, and students seeking cutting-edge hospitality and tourism management strategies.

Автор: Abraham Pius, Husam H. Alharahsheh, Adenike A. Adesanmi
Название: Contemporary Management Approaches to the Global Hospitality and Tourism Industry
ISBN: 1799822052 ISBN-13(EAN): 9781799822059
Издательство: Mare Nostrum (Eurospan)
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Цена: 152460.00 T
Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: The hospitality, travel, and tourism industries play a major role in citizen wellbeing, socio-cultural integration, and the economic advancement of a nation. The industries are increasingly complex in operation, demanding excellence across a far-reaching and diverse set of capabilities and changes in management practices across the board. With growing expectations for a better service quality from the users and endless calls for value-added service, managers are under constant pressure to improve their services across all aspects while growing customer numbers to meet various stakeholder expectations.

Contemporary Management Approaches to the Global Hospitality and Tourism Industry is a key reference source that provides crucial knowledge on the application of new management practices and trends in the tourism industry. While highlighting topics such as service quality, culture sensitivity, and brand marketing, this publication explores the influence of globalization and the methods of sustainable business practices. This book is ideally designed for managers, hotel directors, restaurateurs, researchers, industry professionals, professors, and students seeking cutting-edge hospitality and tourism management strategies.

Автор: Debasish Batabyal, Dillip Kumar Das
Название: Global Trends, Practices, and Challenges in Contemporary Tourism and Hospitality Management
ISBN: 1522584943 ISBN-13(EAN): 9781522584940
Издательство: Mare Nostrum (Eurospan)
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Цена: 209750.00 T
Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: As one of the largest service industries serving millions of international and domestic individuals yearly, it is important to understand the current trends, practices, and challenges surrounding tourism. Emphasized by the effects on people, management processes, and technological advancements, this economic and socio-cultural phenomenon’s importance is increasing worldwide. Global Trends, Practices, and Challenges in Contemporary Tourism and Hospitality Management discusses and analyzes the impacts of new trends in the tourism industry, including sub-sectors of tourism, and revisits existing trends, identifies new types and forms of tourism, and discusses the influence and use of technology. Featuring research on topics such as guest retention, predictive analysis, and ecotourism practices, the material collected is ideally designed for managers, travel agents, industry professionals, practitioners, consultants, and researchers.

Автор: Jennifer S. Prough
Название: Kyoto Revisited: Heritage Tourism in Contemporary Japan
ISBN: 0824888537 ISBN-13(EAN): 9780824888534
Издательство: Mare Nostrum (Eurospan)
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Цена: 75770.00 T
Наличие на складе: Нет в наличии.
Описание: In the wake of years of economic recession followed by the national promotion of `cool Japan` in popular culture and tourism of the twenty-first century, anthropologist Jennifer Prough sets out to examine how Kyoto`s history and culture have been mobilized to create heritage experiences for today`s tourists.

Название: Contemporary approaches studying customer experience in tourism research
ISBN: 1801176337 ISBN-13(EAN): 9781801176330
Издательство: Emerald
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Цена: 101640.00 T
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Описание: Contemporary Approaches Studying Customer Experience in Tourism Research develops approaches and related methods to understand, analyze, and evaluate the tourist consumption experience under its different forms and stages before, during and after.

Автор: Durbarry
Название: Research Methods for Tourism Students
ISBN: 0415673194 ISBN-13(EAN): 9780415673198
Издательство: Taylor&Francis
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Цена: 43890.00 T
Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: This book provides a balanced coverage of both qualitative and quantitative methods, accompanying students throughout the process of selecting a research topic and specifying research questions, aims and objectives.This is an essential resource to tourism students and will also be of interest to researchers in any social science subject.