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Optimizing Digital Solutions for Hyper-Personalization in Tourism and Hospitality, Gustavo Nuno, Pronto Joгo, Carvalho Luнsa


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Цена: 167250.00T
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Автор: Gustavo Nuno, Pronto Joгo, Carvalho Luнsa
Название:  Optimizing Digital Solutions for Hyper-Personalization in Tourism and Hospitality
ISBN: 9781799883074
Издательство: Mare Nostrum (Eurospan)
Классификация:
ISBN-10: 1799883078
Обложка/Формат: Paperback
Страницы: 325
Вес: 0.93 кг.
Дата издания: 28.02.2022
Серия: Economics/Business/Finance
Язык: English
Размер: 130 x 198 x 18
Читательская аудитория: Professional and scholarly
Ключевые слова: Customer services,Sales & marketing,Service industries,Tourism industry, BUSINESS & ECONOMICS / Customer Relations,BUSINESS & ECONOMICS / Industries / Hospitality, Travel & Tourism,BUSINESS & ECONOMICS / Marketing / General
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Поставляется из: Англии
Описание: A reference source that emphasizes the importance of hyper-personalization models, processes, strategies, and issues within tourism and hospitality fields with a focus on digital IT solutions. The book contributes in an objective way to leveraging digital solutions to optimize the concept of hyper-personalization in the tourist experience.

Human-Centred Web Adaptation and Personalization

Автор: Panagiotis Germanakos; Marios Belk
Название: Human-Centred Web Adaptation and Personalization
ISBN: 3319280481 ISBN-13(EAN): 9783319280486
Издательство: Springer
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Цена: 88500.00 T
Наличие на складе: Есть у поставщика Поставка под заказ.

Optimizing Digital Solutions for Hyper-Personalization in Tourism and Hospitality

Автор: Gustavo Nuno, Pronto Joгo, Carvalho Luнsa
Название: Optimizing Digital Solutions for Hyper-Personalization in Tourism and Hospitality
ISBN: 179988306X ISBN-13(EAN): 9781799883067
Издательство: Mare Nostrum (Eurospan)
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Цена: 206970.00 T
Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: Serves as an essential reference source that emphasizes the importance of hyper-personalization models, processes, strategies, and issues within tourism and hospitality fields with a particular focus on digital IT solutions.

The Personalization of the Museum Visit Art Museums, Discourse, and Visitors By Seph Rodney 2020

Название: The Personalization of the Museum Visit Art Museums, Discourse, and Visitors By Seph Rodney 2020
ISBN: 0367728672 ISBN-13(EAN): 9780367728670
Издательство: Taylor&Francis
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Цена: 43890.00 T
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Описание: The Personalization of the Museum Visit examines a shift in many museums` approaches to visitors towards treating them as self-directed `users`, with the agency to make meaning for themselves.

Digital Personalization in Early Childhood: Impact on Childhood

Автор: Natalia Kucirkova
Название: Digital Personalization in Early Childhood: Impact on Childhood
ISBN: 1350105538 ISBN-13(EAN): 9781350105539
Издательство: Bloomsbury Academic
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Цена: 35890.00 T
Наличие на складе: Есть у поставщика Поставка под заказ.
Описание:

Digital personalization is an emerging interdisciplinary research field, with application to a variety of areas including design, education and publication industry. This book focuses on children's education and literacy resources, which have undergone important changes with the 'personalization revolution' in the early 21st century.

The author develops original insights from educational research and her own studies concerned with digital and non-digital personalization, to discuss in a clear and critical way the thinking, research issues and practical implications of this new field. She scrutinises the character of technology-based personalized education to substantiate the claim that the current models of personalized education tend to be technology- and business-driven, with little pedagogical understanding of the social value of personalization. Research involving touchscreens, personalized books and 2-8-year olds is interrogated for its impact on children's development of language, creativity, identity, as well as family dynamics and classroom dialogue. The literature available on digital and non-digital personalization is discussed in relation to five key themes of personalized education, the so-called 5As: autonomy, authorship, aesthetics, attachment and authenticity. It is argued that the 5As need to be anchored in humanist principles for a sustainable pedagogy and practice. Based on the insights from research with typically and atypically developing children, Kucirkova proposes personalised pluralisation, as a pedagogical framework of personalized education for the future. The book aims to help scholars and professionals understand the connections between personalization and literacy, personalization and education, and personalization and wider socio-moral issues.


Digital Personalization in Early Childhood

Автор: Kucirkova Natalia
Название: Digital Personalization in Early Childhood
ISBN: 1474290809 ISBN-13(EAN): 9781474290807
Издательство: Bloomsbury Academic
Рейтинг:
Цена: 137280.00 T
Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: Digital personalization is an emerging interdisciplinary research field, with application to a variety of areas including design, education and publication industry. This book focuses on children's education and literacy resources, which have undergone important changes with the 'personalization revolution' in the early 21st century.

The author develops original insights from educational research and her own studies concerned with digital and non-digital personalization, to discuss in a clear and critical way the thinking, research issues and practical implications of this new field. She scrutinises the character of technology-based personalized education to substantiate the claim that the current models of personalized education tend to be technology- and business-driven, with little pedagogical understanding of the social value of personalization. Research involving touchscreens, personalized books and 2-8-year olds is interrogated for its impact on children's development of language, creativity, identity, as well as family dynamics and classroom dialogue. The literature available on digital and non-digital personalization is discussed in relation to five key themes of personalized education, the so-called 5As: autonomy, authorship, aesthetics, attachment and authenticity. It is argued that the 5As need to be anchored in humanist principles for a sustainable pedagogy and practice. Based on the insights from research with typically and atypically developing children, Kucirkova proposes personalised pluralisation, as a pedagogical framework of personalized education for the future. The book aims to help scholars and professionals understand the connections between personalization and literacy, personalization and education, and personalization and wider socio-moral issues.

From Party Politics to Personalized Politics?: Party Change and Political Personalization in Democracies

Автор: Rahat Gideon, Kenig Ofer
Название: From Party Politics to Personalized Politics?: Party Change and Political Personalization in Democracies
ISBN: 0198808003 ISBN-13(EAN): 9780198808008
Издательство: Oxford Academ
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Цена: 196570.00 T
Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: This volumes examines two major developments in contemporary democratic politics- the change in party-society linkage and political personalization-and their relation to each other.

Binge Worthy Branding: Build Customer Loyalty Using AI and Personalization Like Amazon, Netflix, and Starbucks

Автор: McKinley Sterling
Название: Binge Worthy Branding: Build Customer Loyalty Using AI and Personalization Like Amazon, Netflix, and Starbucks
ISBN: 0578643588 ISBN-13(EAN): 9780578643588
Издательство: Неизвестно
Рейтинг:
Цена: 14710.00 T
Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: Binge Worthy Branding reveals how to build a brand strong enough to survive in this noisy and competition-driven economy. The book explains how you can use AI to build customer loyalty and outpace the competition, as seen in top brands like Netflix, Starbucks, and Amazon.

Whether youʼre a marketing manager or a small business owner, this book will forever transform the way you think about branding and your customers. Each chapter provides relatable and practical ways to use AI-powered software to create a brand that attracts cult-like followers and unflinching customer loyalty.

Binge Worthy Branding is an introduction to a new era in branding, as it focuses on helping business owners understand how their customers think and their expectations as well.

Rather than teach specific tactics or offer a step-by-step technical guide, Sterling wants to prepare you for the ever-expanding expectations of your customers. If you follow the steps Sterling reveals in this book, you are guaranteed to build a brand that keeps your customers coming back for more.


User Modeling, Adaptation, and Personalization

Автор: Geert-Jan Houben; Gord McCalla; Fabio Pianesi; Mas
Название: User Modeling, Adaptation, and Personalization
ISBN: 3642022464 ISBN-13(EAN): 9783642022463
Издательство: Springer
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Цена: 93160.00 T
Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: This book constitutes the proceedings of the First International Conference on User Modeling, Adaptation, and Personalization, held in Trento, Italy, on June 22-26, 2009. This annual conference was merged from the biennial conference series User Modeling, UM, and the conference on Adaptive Hypermedia and Adaptive Web-Based Systems, AH.

Citizenship Education and the Personalization of Democracy

Автор: Hermans, Hubert J M , Bartels, Robert
Название: Citizenship Education and the Personalization of Democracy
ISBN: 0367467909 ISBN-13(EAN): 9780367467906
Издательство: Taylor&Francis
Рейтинг:
Цена: 148010.00 T
Наличие на складе: Невозможна поставка.
Описание: The core message of this educational book is that democracy is, more than ever before, in need of the personal contribution of engaged citizens. The intended readership includes educators at BA and MA colleges and university levels and their students as prospective teachers at elementary and secondary school levels.

Personalization at Work: How Human Resources Can Use Job Crafting to Drive Engagement and Improve Performance

Автор: Baker Rob
Название: Personalization at Work: How Human Resources Can Use Job Crafting to Drive Engagement and Improve Performance
ISBN: 178966294X ISBN-13(EAN): 9781789662948
Издательство: Неизвестно
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Цена: 59910.00 T
Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: Embed a personalized approach to HR to improve employee engagement, motivation, productivity and performance with this practical guide.

User Modeling, Adaptation, and Personalization

Автор: Paul De Bra; Alfred Kobsa; David Chin
Название: User Modeling, Adaptation, and Personalization
ISBN: 3642134696 ISBN-13(EAN): 9783642134692
Издательство: Springer
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Цена: 83850.00 T
Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: Constitutes the proceedings of the Second International Conference on User Modeling, Adaptation, and Personalization, held on Big Island, HI, USA, in June 2010. This annual conference was merged from the biennial conference series User Modeling, UM, and the conference on Adaptive Hypermedia and Adaptive Web-Based Systems, AH.

The Impact of Personalization on Customer Satisfaction

Автор: Kleijnen Elvier
Название: The Impact of Personalization on Customer Satisfaction
ISBN: 384431394X ISBN-13(EAN): 9783844313949
Издательство: Неизвестно
Рейтинг:
Цена: 77050.00 T
Наличие на складе: Нет в наличии.


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