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Handbook of Research on Digital Communications, Internet of Things, and the Future of Cultural Tourism, Oliveira Lнdia


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Автор: Oliveira Lнdia
Название:  Handbook of Research on Digital Communications, Internet of Things, and the Future of Cultural Tourism
ISBN: 9781799885283
Издательство: Mare Nostrum (Eurospan)
Классификация:

ISBN-10: 1799885283
Обложка/Формат: Hardback
Страницы: 420
Вес: 1.70 кг.
Дата издания: 30.01.2022
Серия: Sociology
Язык: English
Иллюстрации: B & w illustrations
Размер: 130 x 198 x 18
Читательская аудитория: Professional and scholarly
Ключевые слова: Service industries,Society & culture: general,Tourism industry, BUSINESS & ECONOMICS / Industries / Hospitality, Travel & Tourism,SOCIAL SCIENCE / General
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Поставляется из: Англии
Описание: Digital communication is significantly expanding new opportunities and challenges in the tourism industry. Tourists, now more frequently than ever, bring their smartphones with them to every destination, and cultural tourists are particularly motivated to utilize a variety of services and platforms as they are especially open and interested in understanding in detail the places and heritage of the places they visit. Thus, researchers, educators, and professionals in the tourism and hospitality field should take advantage of this opportunity to propose new ways of presenting better content and creating a more immersive and optimized experience for tourists.

The Handbook of Research on Digital Communications, Internet of Things, and the Future of Cultural Tourism shares research and experiences on the convergence between digital communication and cultural tourism, specifically the migration and creative appropriation of these technologies for increased tourist engagement and their role in destination marketing and strategic planning and decision making. Covering topics such as big data, e-tourism, and social media platforms, this major reference work is an invaluable resource for researchers, students, professors, academicians, government entities, museum managers, professionals, and cultural tourism managers and facilitators.


Cultural Tourism in the Wake of Web Innovation: Emerging Research and Opportunities

Автор: J. Scott McDonald, John R. Bennett Jr., Keith A. Merwin, Gerald A. Merwin Jr.
Название: Cultural Tourism in the Wake of Web Innovation: Emerging Research and Opportunities
ISBN: 1522583955 ISBN-13(EAN): 9781522583950
Издательство: Mare Nostrum (Eurospan)
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Цена: 160770.00 T
Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: Cultural tourism, domestic and international, is comprised of travel that takes people out of their usual environments and focuses on activities that are related to the cultural aspects of an area. Rapid progress in technology, especially the advancement of mobile applications, has changed various aspects of travel, especially in areas such as transportation. Cultural Tourism in the Wake of Web Innovation: Emerging Research and Opportunities is an essential scholarly book that examines revolutionary changes taking place in the field of cultural tourism that are a result of the applications of web-based and other information technologies including Web 2.0 innovations, locational technologies, and digital imaging. It features a wide range of topics such as economic development, mobile applications, and green development, and is intended for use by hotel management, travel agents, event organizers and planners, airline managers, academicians, researchers, students, and professionals in the tourism and hospitality industry.

Cultural Tourism in a Digital Era

Автор: Vicky Katsoni
Название: Cultural Tourism in a Digital Era
ISBN: 331936748X ISBN-13(EAN): 9783319367484
Издательство: Springer
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Цена: 121110.00 T
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Описание: This book covers the entire spectrum of cultural and digital tourism and presents the latest findings, examples and cases, highlighting innovations for the tourism industry from both an academic and a practical point of view.

Cultural and Tourism Innovation in the Digital Era: Sixth International Iacudit Conference, Athens 2019

Автор: Katsoni Vicky, Spyriadis Thanasis
Название: Cultural and Tourism Innovation in the Digital Era: Sixth International Iacudit Conference, Athens 2019
ISBN: 3030363414 ISBN-13(EAN): 9783030363413
Издательство: Springer
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Цена: 214280.00 T
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Описание: This book explores a wide range of emerging cultural, heritage, and other tourism issues that will shape the future of hospitality and tourism research and practice in the digital and innovation era.

Emerald handbook of ict in tourism and hospitality

Название: Emerald handbook of ict in tourism and hospitality
ISBN: 1839826894 ISBN-13(EAN): 9781839826894
Издательство: Emerald
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Цена: 211400.00 T
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Описание: The Emerald Handbook of ICT in Tourism and Hospitality incorporates key research findings, in-depth case studies and discussion of the future implications stemming from technologies changes and developments across a number of core themes.

Tourism Innovation: Technology, Sustainability and Creativity

Автор: Vanessa Ratten, Vitor Braga, Jose Alvarez-Garcia, Maria de la Cruz del Rio-Rama
Название: Tourism Innovation: Technology, Sustainability and Creativity
ISBN: 0367077892 ISBN-13(EAN): 9780367077891
Издательство: Taylor&Francis
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Цена: 40820.00 T
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Описание: This book showcases the innovations in tourism through a creativity, sustainability and technology perspective, and is suitable for tourism industry professionals, researchers and policy experts who are interested in how innovation is embedded in the tourism industry.

Cultural Tourism in the Wake of Web Innovation: Emerging Research and Opportunities

Автор: McDonald J. Scott, Bennett John R. Jr., Merwin Keith a.
Название: Cultural Tourism in the Wake of Web Innovation: Emerging Research and Opportunities
ISBN: 1522599118 ISBN-13(EAN): 9781522599111
Издательство: Mare Nostrum (Eurospan)
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Цена: 104500.00 T
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Описание: Examines changes taking place in the field of cultural tourism that are a result of the applications of web-based and other information technologies, including Web 2.0 innovations, locational technologies, and digital imaging. The book features a wide range of topics, such as economic development, mobile applications, and green development.

Resilience, Authenticity and Digital Heritage Tourism

Автор: Chhabra Deepak
Название: Resilience, Authenticity and Digital Heritage Tourism
ISBN: 0367566567 ISBN-13(EAN): 9780367566562
Издательство: Taylor&Francis
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Цена: 148010.00 T
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Описание: This book examines the authentication of authenticity in heritage tourism through a resilient smart systems approach. It discusses the emerging trends in cultural tourism and highlights their significance in negotiating authenticity in tourism experience.

Practically Invisible: Coastal Ecuador, Tourism, and the Politics of Authenticity

Автор: Smith Kimbra
Название: Practically Invisible: Coastal Ecuador, Tourism, and the Politics of Authenticity
ISBN: 0826520561 ISBN-13(EAN): 9780826520562
Издательство: Mare Nostrum (Eurospan)
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Цена: 60990.00 T
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Описание: The community of Agua Blanca, deep within the Machalilla National Park on the coast of Ecuador, found itself facing the twenty-first century with a choice: embrace a booming tourist industry eager to experience a preconceived notion of indigeneity, or risk losing a battle against the encroaching forces of capitalism and development. The facts spoke for themselves, however, as tourism dollars became the most significant source of income in the community.Thus came a nearly inevitable shock, as the daily rhythms of life--rising before dawn to prepare for a long day of maintaining livestock and crops; returning for a late lunch and siesta; joining in a game of soccer followed by dinner in the evening--transformed forever in favor of a new tourist industry and the compromises required to support it. As Practically Invisible demonstrates, for Agua Blancans, becoming a supposedly ""authentic"" version of their own indigenous selves required performing their culture for outsiders, thus becoming these performances within the minds of these visitors. At the heart of this story, then, is a delicate balancing act between tradition and survival, a performance experienced by countless indigenous groups.

Handbook of Marketing Research Methodologies for Hospitality and Tourism

Название: Handbook of Marketing Research Methodologies for Hospitality and Tourism
ISBN: 1138834874 ISBN-13(EAN): 9781138834873
Издательство: Taylor&Francis
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Цена: 168430.00 T
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Описание: Discover the bridge between theory and applied research in the hospitality industryThe success of marketing programs is dependent on the knowledge of the trends in the marketplace. Handbook of Marketing Research Methodologies for Hospitality and Tourism is a comprehensive guide that clearly explains analyzing markets, utilizing qualitative and quantitative research methodologies, applying findings to market, development, and marketing strategies for the hospitality industry. The text contains detailed outlines and case studies of several types of research, including feasibility studies, market assessment studies, and site selection studies. Numerous graphic examples and presentation techniques are provided to bridge between theory and applied research with ease.Handbook of Marketing Research Methodologies for Hospitality and Tourism clearly details, all in a single volume, the application of research methodology to the real world, as well as showing how to effectively communicate findings and recommendations. This resource provides dozens of case examples and close attention to clearly explaining all facets of market analysis. Part one discusses research and methodologies, including primary and secondary data and integrative research. Part two explores market analysis and assessment, including marketing assessment for development planning and assessing focal points and intuitive techniques. The third part helps the reader apply their learned research into strategies. The final section explains market analysis planning and communications, including preparing a research-based business review and the effective presentation of research findings. The text provides appendixes of essential data, and a helpful glossary of terms.Topics in Handbook of Marketing Research Methodologies for Hospitality and Tourism include: qualitative market analysis techniques and applications quantitative market research and analysis techniques and applications approaches to organized site selection studies, market studies, and project feasibility studies identification of the processes and sources for key market data for projects, markets, and sites presentation and communication techniques and strategies for market analysis and research findings the relationship of market analysis and research to marketing and development strategy selection and more!Handbook of Marketing Research Methodologies for Hospitality and Tourism is a perfect resource for upper-level undergraduate students and graduate students in hospitality colleges and schools; hotel and restaurant development and market research personnel in hospitality corporations; and market research firms serving the hospitality industry.

Tourism Imaginaries

Автор: Salazar Noel B.
Название: Tourism Imaginaries
ISBN: 1782383670 ISBN-13(EAN): 9781782383673
Издательство: Berghahn
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Цена: 113250.00 T
Наличие на складе: Есть у поставщика Поставка под заказ.
Описание:

It is hard to imagine tourism without the creative use of seductive, as well as restrictive, imaginaries about peoples and places. These socially shared assemblages are collaboratively produced and consumed by a diverse range of actors around the globe. As a nexus of social practices through which individuals and groups establish places and peoples as credible objects of tourism, “tourism imaginaries” have yet to be fully explored. Presenting innovative conceptual approaches, this volume advances ethnographic research methods and critical scholarship regarding tourism and the imaginaries that drive it. The various authors contribute methodologically as well as conceptually to anthropology’s grasp of the images, forces, and encounters of the contemporary world.


Handbook of research on social media applications for the tourism and hospitality sector

Название: Handbook of research on social media applications for the tourism and hospitality sector
ISBN: 1799819477 ISBN-13(EAN): 9781799819479
Издательство: Mare Nostrum (Eurospan)
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Цена: 264270.00 T
Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: Provides vital theoretical frameworks and the latest innovative empirical research findings of online social media in the tourism industry. While highlighting topics such as e-business, mobile marketing, and smart tourism, this publication explores user-generated content and the methods of mobile strategies.

Handbook of Research on Technological Developments for Cultural Heritage and eTourism Applications

Автор: Joao M. F. Rodrigues, Celia M. Q. Ramos, Pedro J.S. Cardoso, Claudia Henriques
Название: Handbook of Research on Technological Developments for Cultural Heritage and eTourism Applications
ISBN: 1522529276 ISBN-13(EAN): 9781522529279
Издательство: Mare Nostrum (Eurospan)
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Цена: 286440.00 T
Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: Tourism is one of the most rapidly evolving industries of the 21st century. The integration of technological advancements plays a crucial role in the ability for many countries, all over the world, to attract visitors and maintain a distinct edge in a highly competitive market.The Handbook of Research on Technological Developments for Cultural Heritage and eTourism Applications is a pivotal reference source for the latest research findings on the utilization of information and communication technologies in tourism. Featuring extensive coverage on relevant areas such as smart tourism, user interfaces, and social media, this publication is an ideal resource for policy makers, academicians, researchers, advanced-level students, and technology developers seeking current research on new trends in ICT systems and application and tourism.


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