Автор: Jason R. Detrani Название: Mass Communication Issues, Perspectives and Techniques ISBN: 1774632535 ISBN-13(EAN): 9781774632536 Издательство: Taylor&Francis Рейтинг: Цена: 84710.00 T Наличие на складе: Невозможна поставка. Описание: This title includes a number of Open Access chapters. Mass communication is the academic study of the various means by which individuals and entities communicate information to large audiences at the same time. Mass communication channels include newspaper and magazine publishing, radio, television, film, and the Internet. Mass C
Автор: Croucher Stephen M. Название: Global Perspectives on Intercultural Communication ISBN: 1138860786 ISBN-13(EAN): 9781138860780 Издательство: Taylor&Francis Рейтинг: Цена: 57150.00 T Наличие на складе: Есть у поставщика Поставка под заказ. Описание:
What is intercultural communication? How does perspective shape a person's definition of the key tenets of the term and the field? These are the core questions explored by this accessible global introduction to intercultural communication. Each chapter explores the topic from a different geographic, religious, theoretical, and/or methodological perspective, with an emphasis on non-Western approaches, including Buddhist, South American, Muslim, and Chinese perspectives. Featuring the voices of a range of international contributors, this new textbook presents the full breadth of diverse approaches to intercultural communication and showcases the economic, political, and cultural/societal needs for and benefits of communicative competence.
Автор: Bruce Mutsvairo; Beschara Karam Название: Perspectives on Political Communication in Africa ISBN: 3319620568 ISBN-13(EAN): 9783319620565 Издательство: Springer Рейтинг: Цена: 83850.00 T Наличие на складе: Есть у поставщика Поставка под заказ. Описание: By using a wide variety of case studies that include Mozambique, Zambia, Rwanda, Zimbabwe, Ghana, Kenya, Uganda, South Africa, Ivory Coast and Nigeria, the collection gives space to previously understudied regions of sub-Saharan Africa and challenges the over-reliance of western scholarship on political communication on the continent.
Автор: John Allen Hendricks Название: Radio`s Second Century: Past, Present, and Future Perspectives ISBN: 0813598478 ISBN-13(EAN): 9780813598475 Издательство: Mare Nostrum (Eurospan) Рейтинг: Цена: 125400.00 T Наличие на складе: Нет в наличии. Описание: Winner of the 2022 Broadcast Education Association Book Award One of the first books to examine the status of broadcasting on its one hundredth anniversary, Radio’s Second Century investigates both vanguard and perennial topics relevant to radio’s past, present, and future. As the radio industry enters its second century of existence, it continues to be a dominant mass medium with almost total listenership saturation despite rapid technological advancements that provide alternatives for consumers. Lasting influences such as on-air personalities, audience behavior, fan relationships, and localism are analyzed as well as contemporary issues including social and digital media. Other essays examine the regulatory concerns that continue to exist for public radio, commercial radio, and community radio, and discuss the hindrances and challenges posed by government regulation with an emphasis on both American and international perspectives. Radio’s impact on cultural hegemony through creative programming content in the areas of religion, ethnic inclusivity, and gender parity is also explored. Taken together, this volume compromises a meaningful insight into the broadcast industry’s continuing power to inform and entertain listeners around the world via its oldest mass medium--radio.
Автор: Smith Название: Perspectives on Radio and Television ISBN: 1138978345 ISBN-13(EAN): 9781138978348 Издательство: Taylor&Francis Рейтинг: Цена: 51030.00 T Наличие на складе: Есть у поставщика Поставка под заказ. Описание: New edition of Harper & Row textbook; basic intro into TV & radio for broadcast communication/mass comm students.
Автор: Deborah Lupton Название: Data Selves: More–than–Human Perspectives ISBN: 1509536418 ISBN-13(EAN): 9781509536412 Издательство: Wiley Рейтинг: Цена: 52800.00 T Наличие на складе: Поставка под заказ. Описание: "As people use self-tracking devices and other digital technologies, they generate increasing quantities of personal information online. Lupton develops a fresh and intriguing perspective on how people make sense of and use their personal data, and what they know about others who use this information"--
Автор: Nicholas Benequista, Susan Abbott, Winston Mano, Paul Rothman Название: International Media Development: Historical Perspectives and New Frontiers ISBN: 1433151480 ISBN-13(EAN): 9781433151484 Издательство: Peter Lang Рейтинг: Цена: 51750.00 T Наличие на складе: Есть у поставщика Поставка под заказ. Описание:
This collection is the first of its kind on the topic of media development. It brings together luminary thinkers in the field—both researchers and practitioners—to reflect on how advocacy groups, researchers, the international community and others can work to ensure that media can continue to serve as a force of democracy and development. But that mission faces considerable challenges. Media development paradigms are still too frequently associated with Western prejudices, or out of touch with the digital age. As we move past Western blueprints and into an uncertain digital future, what does media development mean? If we are to act meaningfully to shape the future of our increasingly mediated societies, we must answer this question.
Автор: Donnalyn Pompper Название: Climate and Sustainability Communication: Global Perspectives ISBN: 0367218585 ISBN-13(EAN): 9780367218584 Издательство: Taylor&Francis Рейтинг: Цена: 40820.00 T Наличие на складе: Есть у поставщика Поставка под заказ. Описание: Climate and Sustainability Communication: Global Perspectives provides findings of seven empirical studies - from South Korea and China, to the U.S., and Zambia - on the interplay between mass media and climate and sustainability issues. The book offers new routes for theory building with solid recommendations and pathways for better un
Автор: Innocent Eberechi Chiluwa Название: Twitter: Global Perspectives, Uses and Research Techniques ISBN: 1536153079 ISBN-13(EAN): 9781536153071 Издательство: Nova Science Рейтинг: Цена: 215410.00 T Наличие на складе: Невозможна поставка. Описание: Social media have formed part and parcel of our everyday life. Defined by many as a public sphere, Twitter has indeed enabled social and political conversations, empowering diverse voices from networked societies that hold government accountable and encourage activities that promises several benefits in business, politics, education, health, and commerce among others.This collection of essays takes a difference approach to describing the functions and roles of Twitter in almost all human affairs. In examining the various ideas and opinions about Twitter and its diverse and complex userbase, this volume not only describes the uses and perspectives but also introduces cutting-edge scientific research techniques for studying Twitter. The uses of Twitter in some professional and academic disciplines such as journalism, teaching and learning, creative writing, campaigning, sports, and business are carefully explained.This volumes international authorship includes experts, professionals, and emerging scholars from many various disciplines, and they apply different methods and approaches to studying Twitter as a strong and vibrant platform of social media. This book will be very helpful as a handbook to students, scholars, and professionals in communication, journalism, education, politics, linguistics, and social media studies.
Название: Bridging Disciplinary Perspectives of Country Image Reputation, Brand, and Identity ISBN: 1138281352 ISBN-13(EAN): 9781138281356 Издательство: Taylor&Francis Рейтинг: Цена: 40820.00 T Наличие на складе: Есть у поставщика Поставка под заказ. Описание: Discussing how different scholarly perspectives can be applied to answer a broad range of related research questions, this volume aims to contribute to the emergence of a more theoretical, open, and interdisciplinary study of country image, reputation, brand, and identity.
Автор: Hendricks John Allen Название: Radio`s Second Century: Past, Present, and Future Perspectives ISBN: 081359846X ISBN-13(EAN): 9780813598468 Издательство: Mare Nostrum (Eurospan) Рейтинг: Цена: 39250.00 T Наличие на складе: Нет в наличии. Описание: Winner of the 2022 Broadcast Education Association Book Award One of the first books to examine the status of broadcasting on its one hundredth anniversary, Radio’s Second Century investigates both vanguard and perennial topics relevant to radio’s past, present, and future. As the radio industry enters its second century of existence, it continues to be a dominant mass medium with almost total listenership saturation despite rapid technological advancements that provide alternatives for consumers. Lasting influences such as on-air personalities, audience behavior, fan relationships, and localism are analyzed as well as contemporary issues including social and digital media. Other essays examine the regulatory concerns that continue to exist for public radio, commercial radio, and community radio, and discuss the hindrances and challenges posed by government regulation with an emphasis on both American and international perspectives. Radio’s impact on cultural hegemony through creative programming content in the areas of religion, ethnic inclusivity, and gender parity is also explored. Taken together, this volume compromises a meaningful insight into the broadcast industry’s continuing power to inform and entertain listeners around the world via its oldest mass medium--radio.
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