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Private label strategy, Kumar, Nirmalya Steenkamp, Jan-benedict E. M.


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Автор: Kumar, Nirmalya Steenkamp, Jan-benedict E. M.
Название:  Private label strategy
ISBN: 9781422101674
Издательство: Harvard business review press
Классификация:
ISBN-10: 1422101673
Обложка/Формат: Hardcover
Страницы: 288
Вес: 0.61 кг.
Дата издания: 13.02.2007
Язык: English
Размер: 23.37 x 16.26 x 2.79 cm
Читательская аудитория: General (us: trade)
Подзаголовок: How to meet the store brand challenge
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Поставляется из: Англии
Описание: As retailers have become more powerful and global, they have increasingly focused on their own brands at the expense of manufacturer brands. Rather than simply selling on price, retailers have transformed private labels into brands. This book describes the strategies for private labels that retailers are using.

Retail Disruptors: The Spectacular Rise and Impact of the Hard Discounters

Автор: Steenkamp Jan-Benedict, Sloot Laurens
Название: Retail Disruptors: The Spectacular Rise and Impact of the Hard Discounters
ISBN: 0749483474 ISBN-13(EAN): 9780749483470
Издательство: Неизвестно
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Цена: 42230.00 T
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Описание: Understand the strategies and business models used by hard discounters such as Aldi and Lidl, and learn techniques to remain competitive as they continue to disrupt the retail sphere.

Retail Disruptors: The Spectacular Rise and Impact of the Hard Discounters

Автор: Steenkamp Jan-Benedict, Sloot Laurens
Название: Retail Disruptors: The Spectacular Rise and Impact of the Hard Discounters
ISBN: 1398693375 ISBN-13(EAN): 9781398693371
Издательство: Неизвестно
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Цена: 104220.00 T
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Описание: Understand the strategies and business models used by hard discounters such as Aldi and Lidl, and learn techniques to remain competitive as they continue to disrupt the retail sphere.

Time to Lead: Lessons for Today`s Leaders from Bold Decisions That Changed History

Автор: Steenkamp Jan-Benedict
Название: Time to Lead: Lessons for Today`s Leaders from Bold Decisions That Changed History
ISBN: 1734324821 ISBN-13(EAN): 9781734324822
Издательство: Неизвестно
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Цена: 26620.00 T
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Описание:

Where is leadership when we need it? What can today's corporate, non-profit, military, and public-service leaders learn from daring decisions that changed history?

In Time to Lead, Jan-Benedict Steenkamp presents a fresh examination of history-making leaders by holding a magnifying glass up to a life-changing dilemma each of them faced. What we learn is how powerful the personalities of leaders and their decision-making processes can be in determining the course of human events--and the fates of millions of people.

Steenkamp explains how these great men and women arrived at the solutions to the problems they confronted by virtue of their character traits and whether they were foxes or hedgehogs--as in the ancient parable--or, as he further categorizes, eagles or ostriches.

Sixteen carefully curated case studies hold powerful lessons that today's leaders can apply in their own professional lives. Readers will recognize Roosevelt, Washington, Mandela, Thatcher, Alexander the Great, and MLK, but other lesser-known leaders, such as Themistocles, Clovis, Peter, Fisher, and Nightingale provide equally valuable insights into how individuals make decisions based upon one of seven leadership styles (adaptive, persuasive, directive, disruptive, authentic, servant, and charismatic) and four personality classifications (hedgehog, fox, eagle, or ostrich).

Steenkamp's assessment tools provide seasoned and aspiring leaders alike with the means to not only determine their own individual styles, but how to step up when they inevitably come face-to-face with their own moments of truth.

Chapter takeaways, leadership principles, and open-ended, reflective questions will confer encouragement, enrichment, and empowerment on readers when they realize they can utilize the same tactics as these leaders in their own lives.

Time to Lead is about great men and women, their actions in leadership that have withstood the test of time, what we can learn from them--and the lessons that are relevant for us here and now.



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