Developing Global Business Communication In Asia A Business Simulated Case Study Approach, Jane Lockwood, Neil Elias

Автор: Jane Lockwood, Neil Elias
Название: Developing global business communication in asia
ISBN: 0367356538 ISBN-13(EAN): 9780367356538
Издательство: Taylor&Francis
Цена: 32650 T
Описание: This book is an essential guide for anyone who wishes to develop successful business communication. It provides authentic and memorable workplace scenarios where learners become English communicators when solving authentic problems doing business together.

Автор: Eric Friginal, Elizabeth Mathews, Jennifer Roberts
Название: English in Global Aviation: Context, Research, and Pedagogy
ISBN: 1350059315 ISBN-13(EAN): 9781350059313
Издательство: Bloomsbury Academic
Рейтинг:
Цена: 30610.00 T
Наличие на складе: Нет в наличии.
Описание:

Taking readers step-by-step through the major issues surrounding the use of English in the global aviation industry, this book provides a clear introduction to turning research into practice in the field of English for Specific Purposes (ESP), specifically Aviation English, and a valuable case study of applied linguistics in action. With both cutting-edge research and evidence-based practice, the critical role of English in aviation is explored across a variety of contexts, including the national and global policies impacting training and language assessment for pilots, air-traffic controllers, ground staff, and students.

English in Global Aviation teaches readers how to apply linguistic research to real world, practical settings. The book uses a range of corpus-based findings and related research to provide an effective analysis of the language needs of the aviation industry and an extended look at linguistic principles in action. Readers are presented with case studies, transcriptions, radiotelephony, and a clear breakdown of the common vocabulary and phrasal patterns of aviation discourse. Students and teachers of both linguistics and aviation will discover the requirements and challenges of successful intercultural communication in this industry, as well as insights into how to teach, develop, and assess aviation English language courses.

Автор: Jane Lockwood, Neil Elias
Название: Developing global business communication in asia
ISBN: 0367356538 ISBN-13(EAN): 9780367356538
Издательство: Taylor&Francis
Рейтинг:
Цена: 32650.00 T
Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: This book is an essential guide for anyone who wishes to develop successful business communication. It provides authentic and memorable workplace scenarios where learners become English communicators when solving authentic problems doing business together.

Автор: Varner, Iris
Название: Intercultural communication in the global workplace
ISBN: 0071289127 ISBN-13(EAN): 9780071289122
Издательство: Amazon Internet
Рейтинг:
Цена: 69670.00 T
Наличие на складе: Невозможна поставка.
Описание: Addresses the issues of culture and communication within the context of international business. This text provides examples of how cultural values and practices impact business communication. It explores the relationships among the cultural environments of the firm and the structure of the firm.

Автор: Mieder, Wolfgang
Название: Proverbs
ISBN: 1433120240 ISBN-13(EAN): 9781433120244
Издательство: Peter Lang
Рейтинг:
Цена: 43490.00 T
Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: Comprises a survey of the multifaceted nature of proverbs as colorful expressions of folk wisdom. This book deals with the definition and classification of proverbs, including such matters as proverb markers and meanings, origin and dissemination, traditional forms related to proverbs, and types of proverb collections.

Автор: Wu Youfu
Название: Chinese Enterprises `Going Global`: A Comparative Study of International Business Environments
ISBN: 1844646025 ISBN-13(EAN): 9781844646029
Издательство: Mare Nostrum (Eurospan)
Рейтинг:
Цена: 82230.00 T
Наличие на складе: Нет в наличии.
Описание: It has become the new normal of China's economic development for Chinese enterprises to go abroad and conduct transnational operations, with the deepening of China's “going global” strategy, especially with the advancing of the Belt and Road initiative since 2014. However, some Chinese enterprises often suffer great failure and gain nothing in the process of “going global”, due to a lack of strategic thinking, comprehensive strategic management, and effective strategic communication. The reasons for it are multiple: there are economic, social, and managerial factors; some countries have bad intentions, but the lack of cross-cultural communication is the most common. Practice has proved that Chinese enterprises must carry out effective and fruitful cross-cultural communication in order to develop and strengthen themselves in the complicated and fast-changing international business environment. Past experience taught us that knowing and understanding the culture of the target country, satisfying the public’s demand of the target country, fitting into the society of the target country and comprehensively promoting the economic and social development of the target country are effective means of Chinese enterprises' transnational operations. In this sense, researching and exploring the cross-cultural communication of Chinese enterprises in the “going global” process has great strategic value and practical significance. This is the main theme of this book.

Автор: Eric Friginal, Elizabeth Mathews, Jennifer Roberts
Название: English in Global Aviation: Context, Research, and Pedagogy
ISBN: 1350059307 ISBN-13(EAN): 9781350059306
Издательство: Bloomsbury Academic
Рейтинг:
Цена: 100320.00 T
Наличие на складе: Есть у поставщика Поставка под заказ.
Описание:

Taking readers step-by-step through the major issues surrounding the use of English in the global aviation industry, this book provides a clear introduction to turning research into practice in the field of English for Specific Purposes (ESP), specifically Aviation English, and a valuable case study of applied linguistics in action. With both cutting-edge research and evidence-based practice, the critical role of English in aviation is explored across a variety of contexts, including the national and global policies impacting training and language assessment for pilots, air-traffic controllers, ground staff, and students.

English in Global Aviation teaches readers how to apply linguistic research to real world, practical settings. The book uses a range of corpus-based findings and related research to provide an effective analysis of the language needs of the aviation industry and an extended look at linguistic principles in action. Readers are presented with case studies, transcriptions, radiotelephony, and a clear breakdown of the common vocabulary and phrasal patterns of aviation discourse. Students and teachers of both linguistics and aviation will discover the requirements and challenges of successful intercultural communication in this industry, as well as insights into how to teach, develop, and assess aviation English language courses.

Автор: Jolanta A. Drzewiecka, Thomas K. Nakayama
Название: Global Dialectics in Intercultural Communication: Case Studies
ISBN: 1433143216 ISBN-13(EAN): 9781433143212
Издательство: Peter Lang
Рейтинг:
Цена: 111340.00 T
Наличие на складе: Есть у поставщика Поставка под заказ.
Описание:

This book is an edited collection of case studies of contemporary issues in culture and communication around the world. Framed around a dialectical approach to intercultural communication, this collection offers a useful framework for thinking about contemporary research in this area. It offers in-depth cultural information about a broad range of specific cases in different places around the world. It is an ideal book to use in advanced undergraduate and graduate courses in culture and communication, global communication and intercultural communication courses. Scholars interested in contemporary work in intercultural communication will find this collection essential in mapping the state of the art in this area.

Автор: Jake Harwood
Название: Understanding Communication and Aging: Developing Knowledge and Awareness
ISBN: 1516521293 ISBN-13(EAN): 9781516521296
Издательство: Mare Nostrum (Eurospan)
Рейтинг:
Цена: 70180.00 T
Наличие на складе: Невозможна поставка.
Описание: Understanding Communication and Aging: Developing Knowledge and Awareness explores communication in older adulthood, particularly in the areas of interpersonal, intercultural, and mass communication, and includes coverage of communication using new technology. The book synthesizes existing research, and builds a case for more positive attitudes towards aging and for the power of communication to shape such attitudes.A succinct mix of the conceptual and the practical, Understanding Communication and Aging acknowledges the importance of theory yet also emphasizes that communication and aging is inherently an applied field of study. This approach is reinforced through discussion of applied issues such as health communication and age-related prejudice and discrimination, all supported with concrete examples. Chapters include profiles of older adults and their significant achievements, literary and artistic depictions of aging, and information boxes that discuss myths about aging and keys to aging successfully. There are also numerous exercises and activities to engage readers in learning actively.Forward thinking in approach and coverage, Understanding Communication and Aging is ideal for courses in communication, gerontology, nursing, and family studies.

Автор: Mark Silcox
Название: A Defense of Simulated Experience: New Noble Lies
ISBN: 0367077531 ISBN-13(EAN): 9780367077532
Издательство: Taylor&Francis
Рейтинг:
Цена: 148010.00 T
Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: This book defends an account of the positive psychological, ethical, and political value of simulated human experience.

Автор: Enrico Proietti
Название: Developing Effective Communication Skills in Archaeology
ISBN: 1799810607 ISBN-13(EAN): 9781799810605
Издательство: Mare Nostrum (Eurospan)
Цена: 146910.00 T
Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: Communicating archaeological heritage at the institutional level reflects on the current status of archeology, and a lack of communication between archaeologists and the general public only serves to widen the gap of understanding. As holders of this specific scientific expertise, effective openness and communication is essential to understanding how a durable future can be built through comprehension of the past and the importance of heritage sites and collections. Developing Effective Communication Skills in Archaeology is an essential research publication that examines archeology as a method for present researchers to interact and communicate with the past, and as a methods for identifying the overall trends in the needs of humanity as a whole. Presenting a vast range of topics such as digital transformation, artificial intelligence, and heritage awareness, this book is essential for archaeologists, journalists, heritage managers, sociologists, educators, anthropologists, museum curators, historians, communication specialists, industry professionals, researchers, academicians, and students.

Автор: Enrico Proietti
Название: Developing Effective Communication Skills in Archaeology
ISBN: 1799810593 ISBN-13(EAN): 9781799810599
Издательство: Mare Nostrum (Eurospan)
Рейтинг:
Цена: 174630.00 T
Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: Communicating archaeological heritage at the institutional level reflects on the current status of archeology, and a lack of communication between archaeologists and the general public only serves to widen the gap of understanding. As holders of this specific scientific expertise, effective openness and communication is essential to understanding how a durable future can be built through comprehension of the past and the importance of heritage sites and collections.

Developing Effective Communication Skills in Archaeology is an essential research publication that examines archeology as a method for present researchers to interact and communicate with the past, and as a methods for identifying the overall trends in the needs of humanity as a whole. Presenting a vast range of topics such as digital transformation, artificial intelligence, and heritage awareness, this book is essential for archaeologists, journalists, heritage managers, sociologists, educators, anthropologists, museum curators, historians, communication specialists, industry professionals, researchers, academicians, and students.

Автор: Ward
Название: Radical Media Ethics - A Global Approach
ISBN: 1118477588 ISBN-13(EAN): 9781118477588
Издательство: Wiley
Рейтинг:
Цена: 85480.00 T
Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: Radical Media Ethics presents a series of innovative ethical principles and guidelines for members of the global online media community.