Breaking Down Language and Cultural Barriers Through Contemporary Global Marketing Strategies, Khosrow-Pour D. B. a. Mehdi
Автор: Mehdi Khosrowpour Название: Breaking down language and cultural barriers through contemporary global marketing strategies / ISBN: 1522569804 ISBN-13(EAN): 9781522569800 Издательство: Mare Nostrum (Eurospan) Рейтинг: Цена: 246050.00 T Наличие на складе: Есть у поставщика Поставка под заказ. Описание: One of the most challenging obstacles for many businesses in successfully reaching a global market stems from cultural and language barriers and the lack of a clear understanding of this issue. It is critical for businesses to understand these cultural and language barriers and how to face them through effective communications and cultural sensitivity. The companies that will thrive and see the most success are the ones whose employees communicate and collaborate effectively with customers, suppliers, and partners all over the world. Breaking Down Language and Cultural Barriers Through Contemporary Global Marketing Strategies provides both empirical and theoretical research focused on ways that business professionals and organizations are breaking down cultural and language barriers, integrating cultural sensitivity, and implementing cross-cultural management practices into their daily business practices. Featuring research on topics such as origin effects, consumption culture, and cross-cultural management, managers, consultants, academic researchers, practitioners, business educators, and advanced students in various disciplines will find the content within this publication to be beneficial.
Автор: Rajagopal, Ramesh Behl Название: Start-Up Enterprises and Contemporary Innovation Strategies in the Global Marketplace ISBN: 1522548319 ISBN-13(EAN): 9781522548317 Издательство: Mare Nostrum (Eurospan) Рейтинг: Цена: 228230.00 T Наличие на складе: Есть у поставщика Поставка под заказ. Описание: Examines the relationship between worldwide industry and the need for up-to-date technologies and methods to support such an inclusive market. Featuring coverage on a diverse range of topics such as corporate social responsibility, collaborator empowerment, and start-up enterprise ecosystems, this book is geared toward managers, researchers, and students.
Автор: Desbordes Michel, Richelieu Andre Название: Global Sport Marketing: Contemporary Issues and Practice ISBN: 0415507200 ISBN-13(EAN): 9780415507202 Издательство: Taylor&Francis Рейтинг: Цена: 153120.00 T Наличие на складе: Есть у поставщика Поставка под заказ. Описание:
Globalization has had a profound impact on the sports industry, creating an international market in which sports teams, leagues and players have become internationally recognized brands. This important new study of contemporary sports marketing examines the opportunities and threats posed by a global sports market, outlining the tools and strategies that marketers and managers can use to take advantage of those opportunities.
The book surveys current trends, issues and best practice in international sport marketing, providing a useful blend of contemporary theory and case studies from the Americas, Europe and Asia. It assesses the impact of globalization on teams, leagues, players, sponsors and equipment manufacturers, and highlights the central significance of culture on the development of effective marketing strategy. Global Sport Marketing is key reading for any advanced student, researcher or practitioner working in sport marketing or sport business.
Автор: Desbordes Michel, Richelieu Andre Название: Global Sport Marketing: Contemporary Issues and Practice ISBN: 1138795828 ISBN-13(EAN): 9781138795822 Издательство: Taylor&Francis Рейтинг: Цена: 63280.00 T Наличие на складе: Есть у поставщика Поставка под заказ. Описание:
Globalization has had a profound impact on the sports industry, creating an international market in which sports teams, leagues and players have become internationally recognized brands. This important new study of contemporary sports marketing examines the opportunities and threats posed by a global sports market, outlining the tools and strategies that marketers and managers can use to take advantage of those opportunities.
The book surveys current trends, issues and best practice in international sport marketing, providing a useful blend of contemporary theory and case studies from the Americas, Europe and Asia. It assesses the impact of globalization on teams, leagues, players, sponsors and equipment manufacturers, and highlights the central significance of culture on the development of effective marketing strategy. Global Sport Marketing is key reading for any advanced student, researcher or practitioner working in sport marketing or sport business.
Автор: Alf H. Walle Название: Rethinking Business Anthropology: Cultural Strategies in Marketing and Management ISBN: 1906093903 ISBN-13(EAN): 9781906093907 Издательство: Taylor&Francis Рейтинг: Цена: 163330.00 T Наличие на складе: Невозможна поставка. Описание: Qualitative methods of business research are emerging as vital tools. At the heart of this movement is business anthropology; as the subject comes of age, this timely monograph provides the perspectives needed for the growth and development of the field and those who work within it. Excellent for the professional bookshelf and as a textbook.
Автор: Brent Smith, Amiram Porath Название: Global Perspectives on Contemporary Marketing Education ISBN: 1466697849 ISBN-13(EAN): 9781466697843 Издательство: Mare Nostrum (Eurospan) Рейтинг: Цена: 184800.00 T Наличие на складе: Есть у поставщика Поставка под заказ. Описание: Considers the development and education of marketing professionals in an age of shifting markets and heightened consumer engagement. A compendium of innovations, insights, and ideas from marketing professors and professionals, this title explores the need for students to be prepared to enter the sophisticated global marketplace.
If you want to learn how you can build a HUGE personal brand in the modern digital age then keep reading...
Do you want to learn how to grow a HUGE and authentic Social Media following? Do you want to learn the secrets to providing huge value and monetizing your audience? Do you want to learn how to stand out and become an authority in your niche?
As you are someone who is reading this I'm guessing you answered yes to one of those questions. Unfortunately, many resources overcomplicate the whole process leaving you confused and without a blueprint to Personal Branding success.
Luckily for you, this is what this book is all about. Inside, you will discover the EXACT practical blueprint to growing, maintaining and sustaining your Personal Brand on an array of Social Media.
What is often overlooked, is the different strategies you need to optimize your presence on ALL Social Media and what are the most important for your situation.
For example, we go over Simple and Proven strategies for growing your Instagram, Facebook, YouTube and Twitter as well as for the most overlooked websites you probably haven't considered...
No matter your niche, you can become an authority figure and DOMINATE for years to come.
Here is just a slither of what you will discover inside... - The 10 Golden Rules of Personal Branding
- How to gain more followers by spending less on ads
- Think you need millions of followers to have a successful personal brand? Think again.
- Stop wasting time trying to build a following using sly tactics, do THIS instead
- What successful influencers know about monetizing their audience, that you don't
- How unemployed teenagers are building HUGE Instagram accounts and getting rich
- The most overlooked Social Media platform to build your Personal Brand - The ESSENTIAL steps to profitable Facebook Ads
- The best ways to monetize your following without selling your soul to the devil
- Proven blueprints to success on all major Social Media
- How Instagram stars maximise engagement on every post
- The secret strategies to growing your YouTube FAST
- Why Instagram ads could hold the key to your success
- 11 Startling ways to grow your Facebook following - How Influencers get incredible brand deals CONSISTENTLY
- The crucial secret that all but guarantees you more likes, comments and engagement on every post
- How to find your corner of the market and dominate it
And much, much more
So, even if you currently have 0 followers and have never entered into the realm of Personal Branding, this book outlines easy to follow and proven systems that will see your follower count rise faster than you could've ever imagined. No longer will you have any excuses left.
So, if you want to start your path to Personal Branding success then scroll up and click "Add to Cart"
Автор: Burkhalter & Wood Название: Maximizing Commerce And Marketing Strategies Through Micro-Blogging ISBN: 1466684089 ISBN-13(EAN): 9781466684089 Издательство: Mare Nostrum (Eurospan) Рейтинг: Цена: 218990.00 T Наличие на складе: Есть у поставщика Поставка под заказ. Описание: The Internet is quickly becoming a commonly used tool for business-customer interaction. Social media platforms that were once typically reserved for personal use are now becoming a vital part of a business’s strategy.Maximizing Commerce and Marketing Strategies through Micro-Blogging examines the various methods and benefits of using micro-blogs within a business context, bringing together the best tools and tactics necessary to properly incorporate this approach. Highlighting current empirical research and insights from various disciplines, this book is an essential reference source for academics, graduate students, social media strategists, and business professionals interested in the positive use of social media in business environments.
Автор: Smith Robert Название: The Basics of Affiliate Marketing: The Best Strategies on How to Sell through Affiliate Networks ISBN: 1801922780 ISBN-13(EAN): 9781801922784 Издательство: Неизвестно Рейтинг: Цена: 25700.00 T Наличие на складе: Нет в наличии. Описание: ★ 55% discount for bookstores Now at $27.95 of $37.95 ★ ★★ We are living in a world where online opportunities related to making money online have been growing every single year, and there are thousands of people making money online. With the right knowledge, so can you. ★★
Affiliate marketing is a new opportunity for making money but not something to be taken for granted. Like any other job on the planet. It does have the potential to mislead a novice player and make him regret each of his decisions.
Just as with the stock markets and forex, success may not always be an assured guarantee that accompanies the affiliate marketing package.
Affiliate marketing has lots of potential for those who are willing to invest the time to master the craft, accumulate a customer base, and create the content that will eventually sell products. While this is a time-consuming process, affiliate marketing is a job that can actually make you a very well-paid person without any bosses over your head or anyone telling you what to do.
DOWNLOAD:: The Basics of Affiliate Marketing -- The Best Strategies on How to Sell through Affiliate Networks
There are many obstacles on the way, to be sure, but the ultimate success in the world of affiliate marketing can mean financial liberty and a fun long-term job that will both pay the bills and keep you entertained at the same time.
This book gives a comprehensive guide on the following:
What is Affiliate Marketing?
Choosing your niche
Promoting your affiliate product
Lead Magnets
Search Engine Optimization
Building an Email List...AND MORE
It is my hope that after reading this book you will have a general understanding of how affiliate marketing mainly works, what niches are and how to pick the right one for yourself, how to create SEO content and how to market your content to potential customers.
Following all the tips and tricks from this book should set you well on your way towards becoming a well-established and serious affiliate marketer with a bright future on the horizon for you.
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A proper strategy for marketing is essential in this current age. There are a lot of routes to take in marketing your business to the unlimited market that is social media. The right kinds of advertising for your business can make all the difference in your sales, profits, and brand recognition. Finding the most idea channels on which to advertise your business is an essential part of generating revenue.
Social Media Marketing 2019 is your ultimate guide to the newest strategies for mastery of the best channels, including YouTube, Instagram, SEO, Facebook, and LinkedIn. Utilizing these channels, getting the most out of your relationship with them, and understanding how they work will rapidly skyrocket the exposure of and return on your personal brand.
Neglecting social media in the marketing of a modern brand is one of the most fatal mistakes a business can make in the year 2019. Social Media Marketing 2019 will show you exactly what the benefits are of exposing your brand on social media, how to let the public know you and your brand through social media, how to understand what the audience needs and wants, and how to deliver it.
You will learn:
How social media came to be such a cornerstone of modern marketing, and how it could be the lifeblood of your business.
How to relate to your audience through social media marketing to generate more profits.
What exactly you should be putting on social media to generate public interest and sales.
What personal branding is, what it means for the customer and your business, and how to achieve it.
How content marketing relates to your business and how it could provide real, tangible results for your business.
What types of content are best for your business to put out for potential customers.
How to create content that will keep your customers looking to you for the products and services you provide.
What channels are the most effective for you to utilize in marketing your business.
How to advertise in a way that will generate the scale of business you need to be bringing in.
This guide was designed to help you create the business you want to create and generating enough revenue to keep your brand growing rapidly. Get your brand name into the social media feeds of every potential customer with this strategy. Utilize this strategy and compel your customers to follow through with your products and convert their interest into sales for your business
Exposure is such a key part of getting sales and prolonged viability for your business; don't neglect the strategy that will unquestionably get you the exposure you need to generate traffic for your business. Get your business onto this marketing launchpad today.
Instagram has emerged as the most popular site for images over the last few years. What started originally as a small forum for a few thousand people who posted fascinating content about their lives, has developed over time into a site of over 800 million users (April 2019). Owing in particular to the acquisition of Instagram by Facebook, more and more actors, writers, coaches and companies became aware of this site. Instagram provides brand new marketing opportunities. The viral network is perfect for growing the worldwide web presence, rising the visibility and awareness of the brand name. Meanwhile, every successful online marketing campaign is a part of an Instagram page. If it's fashion bloggers, family companies, YouTubers, local shops or sites: Instagram is used in many ways and offers the perfect opportunity to connect and win over the audience.
The platform is especially common in areas such as diet, wellness and fashion, but any organization will obtain more attention irrespective of the field of operation. Instagram fundamentally differs from social networks such as Facebook and Twitter. The app is mostly used to establish user proximity, and is thus much more secure than other social media networks. This is mirrored in the interactions as well. A new research reveals that one can reach more than 50 times more engagement with Instagram followers than on Twitter.
Gradually one establishes one's own loyal group. Instagram's success keeps rising and you can take advantage of the site itself. You've chosen to purchase this eBook because you've noticed Instagram's great possibilities and now want to get active on the site to attract new customers, improve your brand identity or enhance your group and grow. To be popular in Instagram, only posting photos from time to time and "somehow" getting users to follow your Instagram account is simply not enough. Instead, to achieve the desired results a creative and careful approach will stand behind the ads. The goal is to share high-quality, long-term value content and to connect with the users in the right way.
Enormous and highly engaged audience makes Instagram incredibly attractive to companies as they need this ideal medium to communicate with current and prospective clients. No wonder that Instagram, apart from its key picture sharing feature, is becoming a marketing and sales tool with the aid of countless third party services. You don't even need anything but your phone and the device itself to start selling, though. It might be a surprise to some of you, but thousands of new items were uploaded for sale to Instagram while you were reading this introduction.
The secret behind the phenomenal success of Instagram with individual users and businesses lies in the sheer simplicity of using this app and its viral aspect. Anyone with a smartphone and Internet access will cash in on the ever-growing reach of the app in a short period of time and with limited financial investment. You just need to have a solid plan in place and that's exactly what this book is all about-helping you get a deeper understanding of Instagram and its audience to figure out a perfect marketing strategy.
Instagram (also known informally as IG or Insta) is an American photo and video-sharing social networking service owned by Facebook, Inc. It was created by Kevin Systrom and Mike Krieger, and launched in October 2010 exclusively on iOS. A version for Android devices was released a year and half later, in April 2012, followed by a feature-limited website interface in November 2012, a Fire OS app on June 15, 2014 and an app for Windows 10 tablets and computers in October 2016. The app allows users to upload photos and videos to the service, which can be edited with various filters, and organized with tags and location information..
If you want to learn how you can build a HUGE personal brand in the modern digital age then keep reading...
Do you want to learn how to grow a HUGE and authentic Social Media following? Do you want to learn the secrets to providing huge value and monetizing your audience? Do you want to learn how to stand out and become an authority in your niche?
As you are someone who is reading this I'm guessing you answered yes to one of those questions. Unfortunately, many resources overcomplicate the whole process leaving you confused and without a blueprint to Personal Branding success.
Luckily for you, this is what this book is all about. Inside, you will discover the EXACT practical blueprint to growing, maintaining and sustaining your Personal Brand on an array of Social Media.
What is often overlooked, is the different strategies you need to optimize your presence on ALL Social Media and what are the most important for your situation.
For example, we go over Simple and Proven strategies for growing your Instagram, Facebook, YouTube and Twitter as well as for the most overlooked websites you probably haven't considered...
No matter your niche, you can become an authority figure and DOMINATE for years to come.
Here is just a slither of what you will discover inside... - The 10 Golden Rules of Personal Branding
- How to gain more followers by spending less on ads
- Think you need millions of followers to have a successful personal brand? Think again.
- Stop wasting time trying to build a following using sly tactics, do THIS instead
- What successful influencers know about monetizing their audience, that you don't
- How unemployed teenagers are building HUGE Instagram accounts and getting rich
- The most overlooked Social Media platform to build your Personal Brand - The ESSENTIAL steps to profitable Facebook Ads
- The best ways to monetize your following without selling your soul to the devil
- Proven blueprints to success on all major Social Media
- How Instagram stars maximise engagement on every post
- The secret strategies to growing your YouTube FAST
- Why Instagram ads could hold the key to your success
- 11 Startling ways to grow your Facebook following - How Influencers get incredible brand deals CONSISTENTLY
- The crucial secret that all but guarantees you more likes, comments and engagement on every post
- How to find your corner of the market and dominate it
And much, much more
So, even if you currently have 0 followers and have never entered into the realm of Personal Branding, this book outlines easy to follow and proven systems that will see your follower count rise faster than you could've ever imagined. No longer will you have any excuses left.
So, if you want to start your path to Personal Branding success then scroll up and click "Add to Cart"
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