Wine Management and Marketing Opportunities for Companies and Challenges for the Industry, Cheriet Foued, Maurel Carole, Amadieu Paul

Автор: Egea, Denise
Название: Education in Central Asia A Kaleidoscope of Challenges and Opportunities
ISBN: 3030501264 ISBN-13(EAN): 9783030501266
Издательство: Springer
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Цена: 93160.00 T
Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: This book brings together internationally prominent scholars renowned for their work on post-Soviet republics, as well as outstanding emerging scholars native of Central Asia in order to discuss the state of education in the Central Asian Republics of Kazakhstan, Kyrgyzstan, Tajikistan, Turkmenistan, and Uzbekistan.

Автор: Luciano Pettoello-Mantovani
Название: Legal Framework and Issues Impacting the Business Environment Faced by Foreign Companies Investing in India: Challenges and Opportunities
ISBN: 1536150916 ISBN-13(EAN): 9781536150919
Издательство: Nova Science
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Цена: 84470.00 T
Наличие на складе: Невозможна поставка.
Описание: This book deals with the complex and often challenging process for international companies in expanding their business through investing in the Indian emerging market. The process of globalization has allowed for the progressive fading of economic, commercial, and technological boundaries. This has resulted in Multinational firms or enterprises becoming increasingly referred to as key players in the world market over the course of the past fifty years. Inward Foreign Direct Investment flows have increased significantly, not only worldwide, but specifically towards newly-industrialized countries such as India. They are focused on trying to attract foreign investments, due to the lack of domestic savings, and thus as a stable means of foreign capital inflow. In addition to this, there are multiple, other positive effects on macroeconomic variables, such as productivity, production capacity, level of employment, factor prices, technological know-how, and overall economic growth. Corporations and firms, on the other hand, internationalize towards developing countries in an effort to seek and reap the multiple benefits found in these destination countries. Such benefits include reduced production costs, given by lower relative wages and country endowment of resources, as well as market expansion possibilities. The scope of their needs is determined by the type of strategy adopted, which can distinguish between market seeking, resource seeking, efficiency seeking and strategic investments. The Indian market offers relatively low-cost labor, an enormous pool of possible consumers and many other benefits. When time is taken to fully understand the characteristics of the country and its business culture one can extract the huge rewards. If on the other hand, investors make quick decisions and do not fully review all aspects which might create a risk, the investment may result in serious and substantial failures with large losses of capital. As in many developing countries, Indian laws and regulations are constantly evolving. These laws reflect the political compromise needed to balance the complex and conflicting demands of multiple constituencies. The result of this compromise is a high turnover of laws and regulations which, among other things, are passed through a trial and error basis. This entails that ineffective and inefficient laws may be passed and then substituted once they are tested as not working, having unintended consequences and being impracticable. The constant change and poor formulation leave, at times, room for interpretation especially by lower levels of government officials leading in turn to the possibility of corruptions. This, together with the inefficient judiciary, due not to its quality, but to the extensive time in court cases as well as non-streamlined and improperly implemented process and regulations, leads the investor to a perceive low protection and high risk throughout many phases of the investment. The book offers a useful overview for foreign enterprises on the complex, sometimes intricate process of investing in India, assisting them in gathering great opportunities through overtaking challenges.

Автор: Wu Shuang, Pantoja Felipe, Krey Nina
Название: Marketing Opportunities and Challenges in a Changing Global Marketplace: Proceedings of the 2019 Academy of Marketing Science (Ams) Annual Conference
ISBN: 3030391671 ISBN-13(EAN): 9783030391676
Издательство: Springer
Цена: 214280.00 T
Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: Chapter1. Exploring Customer Engagement and Sharing Behavior in Social Media Brand Communities: Curvilinear Effects and the Moderating Roles of Perceived Innovativeness and Perceived Interactivity.- Chapter2. Between a Banker and a Barbie: The Illusions of Social Media.- Chapter3. A Longitudinal Review of Models in Marketing Research.- Chapter4. What would we Hear if we Really Listened? Using I-poems in Qualitative Marketing Research.- Chapter5. Managing Marketing Strategies for Start-Up Enterprises: Analyzing Cross-Sectional Metrics for Measuring Business Performance.- Chapter6. Effects of Environmental and Social Sustainability Perceptions on Willingness to Co-Create from Consumer Perspective.- Chapter7. Decision-Making and Interruptions.- Chapter8. Buying Authentic Luxury Products or Counterfeits: The Role of Benign and Malicious Envy.- Chapter9. Excitement or Fear? The Effect of a Personalized In-Store Experience on Consumers.- Chapter10. All Hands on Deck Special Session: Cultivating Socially Responsible Consumers and Corporations.- Chapter11. All Hands on Deck Special Session: Motivating or De-motivating Responsible Consumption? The Divergent Influences of Moral Emotions.- Chapter12. All Hands on Deck Special Session: Personifying Socially Responsible Corporations: Scale Development and Validation.- Chapter13. All Hands on Deck Special Session: How CSR and Servant Leadership Climate Affect Employee Cynicism and Work Meaning?.- Chapter14. Non-Compliance is a Double-Edged Sword.- Chapter15. A Critical Review of Institutional Theory in Marketing.- Chapter16. Does the Environmentally Friendliness of a Service Invite Customer Loyalty? The Role of Positive Emotions.- Chapter17. Extended Service Plans and Buyer Perceptions and Behaviors in Automobile Industry.- Chapter18. Special Session: "The World Needs Storytellers" New Research Avenues for Storytelling in Marketing.- Chapter19. Special Session: Measuring Salesperson Storytelling.- Chapter20. How do International Co-branding Alliances Affect Host Country Consumers' Purchase Intention?.- Chapter21. Does Model Ethnicity Matter in International Advertising? A Literature Review on Model Ethnicity and Related Topics.- Chapter22. Product Innovation Determinants and Export Performance in French and Ukrainian SMEs. Chapter23. Special Session: The (Co-)creation of Brand Heritage.- Chapter24. Special Session: Dehumanization of Robotic Assistants and Subsequent Unethical and Abusive Customer Behavior in Frontline Encounters.- Chapter25. Special Session: Rise of the Service Robots: Exploring Consumer Acceptance.- Chapter26. Exploration of the Role of Packaging Design for Multi-tier Private Brands.- Chapter27. Understanding Risk Statements within Drug Injury Advertising.- Chapter28. The Effect of Social Distance on Donations to Care versus Cure.- Chapter29. Customer Reactions to Voluntary Use of Automated Service Interactions.- Chapter30. Challenges in Usage of Unstructured Data in Marketing Decision Making.- Chapter31. An Investigation of the Effect of Retargeting on Willingness-to-Pay in Online Environments.- Chapter32. Influence of Web Design Features on Attitudes and Intentions in Travel Decision Making.- Chapter33. Virtual Reality (VR) Content is the New Reality for Destination Marketing Organizations: Investigating the Role of VR as a Destination Branding Tactic. Chapter34. Explaining Sustainable Consumption: A Theoretical and Empirical Analysis. Chapter35. Special Session: Digital Data, Security, and Platform Design: Is Marketing the Problem or Solution?.- Chapter36. It Looks Good so Let's Show it off: A Psychographic Segmentation of Instagrammers.- Chapter37. I Hate this Brand! A Classification of Brand Haters Based on their Motivations and Reactions.- Chapter38. Competitive Teamwork: Developing a Team-Based Selling Competition in an Undergraduate Professional Selling Class.- Chapter39. Special Session on Research Opportunities in Direct Selling.- Chapter40. Spe

Автор: Wu Shuang, Pantoja Felipe, Krey Nina
Название: Marketing Opportunities and Challenges in a Changing Global Marketplace: Proceedings of the 2019 Academy of Marketing Science (Ams) Annual Conference
ISBN: 3030391647 ISBN-13(EAN): 9783030391645
Издательство: Springer
Рейтинг:
Цена: 214280.00 T
Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: Chapter1. Exploring Customer Engagement and Sharing Behavior in Social Media Brand Communities: Curvilinear Effects and the Moderating Roles of Perceived Innovativeness and Perceived Interactivity.- Chapter2. Between a Banker and a Barbie: The Illusions of Social Media.- Chapter3. A Longitudinal Review of Models in Marketing Research.- Chapter4. What would we Hear if we Really Listened? Using I-poems in Qualitative Marketing Research.- Chapter5. Managing Marketing Strategies for Start-Up Enterprises: Analyzing Cross-Sectional Metrics for Measuring Business Performance.- Chapter6. Effects of Environmental and Social Sustainability Perceptions on Willingness to Co-Create from Consumer Perspective.- Chapter7. Decision-Making and Interruptions.- Chapter8. Buying Authentic Luxury Products or Counterfeits: The Role of Benign and Malicious Envy.- Chapter9. Excitement or Fear? The Effect of a Personalized In-Store Experience on Consumers.- Chapter10. All Hands on Deck Special Session: Cultivating Socially Responsible Consumers and Corporations.- Chapter11. All Hands on Deck Special Session: Motivating or De-motivating Responsible Consumption? The Divergent Influences of Moral Emotions.- Chapter12. All Hands on Deck Special Session: Personifying Socially Responsible Corporations: Scale Development and Validation.- Chapter13. All Hands on Deck Special Session: How CSR and Servant Leadership Climate Affect Employee Cynicism and Work Meaning?.- Chapter14. Non-Compliance is a Double-Edged Sword.- Chapter15. A Critical Review of Institutional Theory in Marketing.- Chapter16. Does the Environmentally Friendliness of a Service Invite Customer Loyalty? The Role of Positive Emotions.- Chapter17. Extended Service Plans and Buyer Perceptions and Behaviors in Automobile Industry.- Chapter18. Special Session: "The World Needs Storytellers" New Research Avenues for Storytelling in Marketing.- Chapter19. Special Session: Measuring Salesperson Storytelling.- Chapter20. How do International Co-branding Alliances Affect Host Country Consumers' Purchase Intention?.- Chapter21. Does Model Ethnicity Matter in International Advertising? A Literature Review on Model Ethnicity and Related Topics.- Chapter22. Product Innovation Determinants and Export Performance in French and Ukrainian SMEs. Chapter23. Special Session: The (Co-)creation of Brand Heritage.- Chapter24. Special Session: Dehumanization of Robotic Assistants and Subsequent Unethical and Abusive Customer Behavior in Frontline Encounters.- Chapter25. Special Session: Rise of the Service Robots: Exploring Consumer Acceptance.- Chapter26. Exploration of the Role of Packaging Design for Multi-tier Private Brands.- Chapter27. Understanding Risk Statements within Drug Injury Advertising.- Chapter28. The Effect of Social Distance on Donations to Care versus Cure.- Chapter29. Customer Reactions to Voluntary Use of Automated Service Interactions.- Chapter30. Challenges in Usage of Unstructured Data in Marketing Decision Making.- Chapter31. An Investigation of the Effect of Retargeting on Willingness-to-Pay in Online Environments.- Chapter32. Influence of Web Design Features on Attitudes and Intentions in Travel Decision Making.- Chapter33. Virtual Reality (VR) Content is the New Reality for Destination Marketing Organizations: Investigating the Role of VR as a Destination Branding Tactic. Chapter34. Explaining Sustainable Consumption: A Theoretical and Empirical Analysis. Chapter35. Special Session: Digital Data, Security, and Platform Design: Is Marketing the Problem or Solution?.- Chapter36. It Looks Good so Let's Show it off: A Psychographic Segmentation of Instagrammers.- Chapter37. I Hate this Brand! A Classification of Brand Haters Based on their Motivations and Reactions.- Chapter38. Competitive Teamwork: Developing a Team-Based Selling Competition in an Undergraduate Professional Selling Class.- Chapter39. Special Session on Research Opportunities in Direct Selling.- Chapter40. Spe

Автор: Nicolas Sireau
Название: Rare Diseases: Challenges and Opportunities for Social Entrepreneurs
ISBN: 1906093520 ISBN-13(EAN): 9781906093525
Издательство: Taylor&Francis
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Цена: 40820.00 T
Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: An essential toolkit for social and business entrepreneurs interested in the world of rare diseases, this book presents the latest developments in the field from a global group of experts. An original and timely book, it will help to add knowledge and awareness to a vastly under-published subject.

Автор: Grzybowska Katarzyna, Awasthi Anjali, Sawhney Rapinder
Название: Sustainable Logistics and Production in Industry 4.0: New Opportunities and Challenges
ISBN: 303033371X ISBN-13(EAN): 9783030333713
Издательство: Springer
Цена: 149060.00 T
Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: This book proposes essential methods, models, and case studies for Sustainable Logistics and Production in Industry 4.0. The authors (which include academics and managers) present insightful tips on the technical, organizational and social aspects of implementing Sustainable Logistics and Production in Industry 4.0.

Автор: Rafael A Krebs
Название: Tourism and Hospitality: Perspectives, Opportunities and Challenges
ISBN: 1536130079 ISBN-13(EAN): 9781536130072
Издательство: Nova Science
Рейтинг:
Цена: 103480.00 T
Наличие на складе: Невозможна поставка.
Описание: In this compilation, the authors investigate factors that stop female participation in leisure cycling using research combining literature on LTPA gender constraints, cycle tourism and cycling in general to contribute to the little existing knowledge of female cycling constraints. The westernized way of understanding culture, marked by Eurocentric defensive self-tropings and policies of world colonization, is addressed and contrasted with that of non-western communities. An essay-review is presented focusing on the role of alcohol consumption within the rite of hospitality, defining hospitality as, an ancient inter-tribal pact, which ensures the common defence in case of wars and person-exchanges for peace-times. Later, six dimensions of the value of the information obtained in social media by Generation Y travelers were identified in these context of research: the utilitarian value, the risk avoidance, the hedonic value, the sensations felt during the process of search, the value of the interaction with other users, and the perceived congruence between the information obtained in these virtual sources and the identity of the consumer. The authors go on to examine to what extent the adoption of robots to meet with guests and their needs prompts what some scholars deem the death or the end of hospitality. While some scholars lament the introduction of robots, others understand the trends in leisure and consumption are changing daily. Derridas views on hospitality in relation to unwanted pregnancy are studied, including his views on invitation and visitation. Following this, the authors examine the problem of fragmentation experienced by tourism-applied research in recent years. The socio-economic factors that prevented tourism its maturated and stylized form are discussed. In closing, the critical limitations and problems of tourism research today are explored. The authors deliberate on the legacy of French sociology, which centers on a pejorative connotation revolving around tourism in recent decades.

Автор: Liu Yue
Название: Great Challenges and Even Greater Opportunities: China Oil and Gas Industry
ISBN: 1844645630 ISBN-13(EAN): 9781844645633
Издательство: Mare Nostrum (Eurospan)
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Цена: 107190.00 T
Наличие на складе: Нет в наличии.
Описание: Focuses on the current state of China`s oil and gas industries, the opportunities they present and the challenges they face. Oil and natural gas remain the two most important and most widely used sources of energy in the world, and in spite of the increasing development of renewable energy, it is unlikely that their status will be challenged soon.

Автор: Noor Hazlina Ahmad, Qaisar Iqbal, Hasliza Abdul Halim
Название: Challenges and Opportunities for SMEs in Industry 4.0
ISBN: 1799825779 ISBN-13(EAN): 9781799825777
Издательство: Mare Nostrum (Eurospan)
Рейтинг:
Цена: 193110.00 T
Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: Small and medium enterprises (SMEs) have been widely acknowledged to be an important agent of development because of their potential for addressing unemployment, inequality, and poverty, as well as promoting inclusiveness in economic development. The sector is critical for achieving the country's sustainable growth. However, there is a lack of research on the adaptations SMEs are making in today's technologically driven market.

Challenges and Opportunities for SMEs in Industry 4.0 is a collection of innovative research on the methods and applications of modern business development and innovative strategies for small and medium enterprises in the age of smart industrialism. This book features a wide range of topics including business intelligence, collaborative manufacturing, and organizational networking. This reference source is ideally designed for managers, policymakers, economists, entrepreneurs, strategists, researchers, industrialists, academicians, educators, and students.

Автор: Wallace G. Tarrant
Название: Challenges and Opportunities in the Textile Industry
ISBN: 1536187704 ISBN-13(EAN): 9781536187700
Издательство: Nova Science
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Цена: 89750.00 T
Наличие на складе: Невозможна поставка.
Описание: This compilation presents a detailed review of current research, developments, and progress on nanotechnology usage for the elimination of dyes from effluents released by textile industries. The benefits of using nanomaterials for functionalized textile production are presented, and the applications of nanomaterials in the most known functional technical textiles are discussed. The authors present the results of empirical studies carried out in the Portuguese industrial context, including the textile sector, where the relationship between negative effects associated with shift work and the adoption of certain management practices by organizations is analyzed. Additionally, the authors discuss how, to achieve the Fourth Industrial Revolution, technological tools must be incorporated into both the production and consumption of textiles. The closing study indicates that it is possible to make objective pilling detection easily for standard fabric structures in the textile industry using databases created by measuring lots of samples.

Автор: Mohinder Chand Dhiman
Название: Opportunities and Challenges for Tourism and Hospitality in the BRIC Nations
ISBN: 1522507086 ISBN-13(EAN): 9781522507086
Издательство: Mare Nostrum (Eurospan)
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Цена: 199590.00 T
Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: Presents the latest scholarly research on the recent developments and contemporary issues within the services sector, highlighting cross-cultural implications as well as societal impacts of hospitality and tourism on emerging markets. Providing insight on managing and maximizing profitability, this book is designed for researchers, professionals, upper-level students, and academics.

Автор: Noor Hazlina Ahmad, Qaisar Iqbal, Hasliza Abdul Halim
Название: Challenges and Opportunities for SMEs in Industry 4.0
ISBN: 1799825787 ISBN-13(EAN): 9781799825784
Издательство: Mare Nostrum (Eurospan)
Рейтинг:
Цена: 147840.00 T
Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: Small and medium enterprises (SMEs) have been widely acknowledged to be an important agent of development because of their potential for addressing unemployment, inequality, and poverty, as well as promoting inclusiveness in economic development. The sector is critical for achieving the country's sustainable growth. However, there is a lack of research on the adaptations SMEs are making in today's technologically driven market.

Challenges and Opportunities for SMEs in Industry 4.0 is a collection of innovative research on the methods and applications of modern business development and innovative strategies for small and medium enterprises in the age of smart industrialism. This book features a wide range of topics including business intelligence, collaborative manufacturing, and organizational networking. This reference source is ideally designed for managers, policymakers, economists, entrepreneurs, strategists, researchers, industrialists, academicians, educators, and students.