Metaphor and Persuasion in Strategic Communication: Sustainable Perspectives, Ferrari Federica

Автор: Kurt Braddock
Название: Weaponized Words: The Strategic Role of Persuasion in Violent Radicalization and Counter-Radicalization
ISBN: 1108464874 ISBN-13(EAN): 9781108464871
Издательство: Cambridge Academ
Рейтинг:
Цена: 29570.00 T
Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: Weaponized Words maps out the psychology of how terrorists persuade peaceful individuals to join their groups and engage in violence. Security officials, researchers, policymakers, and community activists are given the tools to develop strategic messages of their own to fight terrorist propaganda and prevent violent radicalization from occurring.

Автор: Moore Simon, Hьbscher Roland
Название: Strategic Communication and AI: Public Relations with Intelligent User Interfaces
ISBN: 0367627795 ISBN-13(EAN): 9780367627799
Издательство: Taylor&Francis
Рейтинг:
Цена: 53070.00 T
Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: This concise text provides an accessible introduction to Artificial Intelligence and Intelligent User Interfaces (IUIs) and how they are at the heart of a communication revolution for strategic communications and public relations.

Автор: Charles Marsh, David W. Guth, Bonnie Poovey Short
Название: Strategic Writing
ISBN: 1138037109 ISBN-13(EAN): 9781138037106
Издательство: Taylor&Francis
Рейтинг:
Цена: 107190.00 T
Наличие на складе: Нет в наличии.
Описание: In its fourth edition, Strategic Writing emphasizes the goal-oriented mission of high-quality public relations and media writing with clear, concise instructions for more than 40 types of documents. This multidisciplinary text covers writing for public relations, advertising, sales and marketing, and business communication. In addition, it includes concise chapters on topics such as diversity, ethics and the legal aspects of strategic writing. Featuring a spiral binding, examples for each document and a user-friendly "recipe" approach, Strategic Writing is ideal for undergraduate PR or advertising writing classes that take an interdisciplinary approach. This new edition devotes new attention throughout to social media and writing in the digital realm, and features new and updated online resources for students and instructors.

Автор: Timothy Kuhn, Karen L Ashcraft, Francois Cooren
Название: The Work of Communication: Relational Perspectives on Working and Organizing in Contemporary Capitalism
ISBN: 0367243067 ISBN-13(EAN): 9780367243067
Издательство: Taylor&Francis
Рейтинг:
Цена: 44910.00 T
Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: The Work of Communication: Relational Perspectives on Working and Organizing in Contemporary Capitalism revolves around a two-part question: "What have work and organization become under contemporary capitalism-and how should organization studies approach them?"

Автор: Kurt Braddock
Название: Weaponized Words: The Strategic Role of Persuasion in Violent Radicalization and Counter-Radicalization
ISBN: 1108474527 ISBN-13(EAN): 9781108474528
Издательство: Cambridge Academ
Рейтинг:
Цена: 70750.00 T
Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: Weaponized Words maps out the psychology of how terrorists persuade peaceful individuals to join their groups and engage in violence. Security officials, researchers, policymakers, and community activists are given the tools to develop strategic messages of their own to fight terrorist propaganda and prevent violent radicalization from occurring.

Автор: Farwell James P.
Название: Persuasion and Power: The Art of Strategic Communication
ISBN: 1589019423 ISBN-13(EAN): 9781589019423
Издательство: Неизвестно
Рейтинг:
Цена: 34980.00 T
Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: Shows how the US government`s approach to strategic communication has been misguided. This title offers an evaluation of the concepts, doctrines, and activities that the US Department of Defense and Department of State employ for psychological operations, military information support operations, propaganda, and public diplomacy.

Автор: Adam Jaworski
Название: The Power of Silence Social and Pragmatic Perspectives
ISBN: 0803949677 ISBN-13(EAN): 9780803949676
Издательство: Sage Publications
Рейтинг:
Цена: 120390.00 T
Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: This book provides a theoretical account of a variety of different communicative aspects of silence and explores new ways of studying socially-motivated language. A research overview shows the influence of related work in the fields of media studies, politics, gender studies, aesthetics and literature. The author argues that in theoretically pragmatic terms, silence can be accounted for by the same principles as those of speech. A later, more applied section of the book explores the power of silencing in politics. A concluding chapter shows the importance of silence beyond linguistics and politics in terms of artistic expression. The approach is intentionally eclectic in order to explore the concept of silence as a rich and

Автор: Jason R. Detrani
Название: Mass Communication Issues, Perspectives and Techniques
ISBN: 1774632535 ISBN-13(EAN): 9781774632536
Издательство: Taylor&Francis
Рейтинг:
Цена: 84710.00 T
Наличие на складе: Невозможна поставка.
Описание: This title includes a number of Open Access chapters. Mass communication is the academic study of the various means by which individuals and entities communicate information to large audiences at the same time. Mass communication channels include newspaper and magazine publishing, radio, television, film, and the Internet. Mass C

Автор: Swasy, Alecia
Название: A Wall Street Guidebook for Journalism and Strategic Communication
ISBN: 0367348063 ISBN-13(EAN): 9780367348069
Издательство: Taylor&Francis
Рейтинг:
Цена: 40820.00 T
Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: This book provides media professionals the savvy they need to navigate the world of finance and money. It breaks down essential skills like how to interpret key financial data on companies and employ that research in crafting compelling stories and messages for both readers and clients.

Название: Global perspectives on intercultural communication
ISBN: 1138860778 ISBN-13(EAN): 9781138860773
Издательство: Taylor&Francis
Рейтинг:
Цена: 163330.00 T
Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: What is intercultural communication? How does perspective shape a person’s definition of the key tenets of the term and the field? These are the core questions explored by this accessible global introduction to intercultural communication. Each chapter explores the topic from a different geographic, religious, theoretical, and/or methodological perspective, with an emphasis on non-Western approaches, including Buddhist, South American, Muslim, and Chinese perspectives. Featuring the voices of a range of international contributors, this new textbook presents the full breadth of diverse approaches to intercultural communication and showcases the economic, political, and cultural/societal needs for and benefits of communicative competence.

Автор: Tetteh, Dinah A.
Название: Communication studies and feminist perspectives on ovarian cancer
ISBN: 1498548113 ISBN-13(EAN): 9781498548113
Издательство: Bloomsbury
Рейтинг:
Цена: 79200.00 T
Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: This book provides critical feminist and communication insights into women`s experiences of ovarian cancer. It argues for renewed critical examination of discourses around ovarian cancer diagnosis, treatment, survivorship, and advocacy and reflections on how these discourses further hegemonic practices that undermine women`s lived experiences.

Автор: Smith
Название: Perspectives on Radio and Television
ISBN: 1138978345 ISBN-13(EAN): 9781138978348
Издательство: Taylor&Francis
Рейтинг:
Цена: 51030.00 T
Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: New edition of Harper & Row textbook; basic intro into TV & radio for broadcast communication/mass comm students.