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Lean CX: How to Differentiate at Low Cost and Least Risk, Bill Russell, Cyrus Allen, George Bej, Robert Dew


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Автор: Bill Russell, Cyrus Allen, George Bej, Robert Dew
Название:  Lean CX: How to Differentiate at Low Cost and Least Risk
ISBN: 9783110684025
Издательство: Walter de Gruyter
Классификация: ISBN-10: 3110684020
Обложка/Формат: Ebook
Страницы: 238
Вес: 0.00 кг.
Дата издания: 06.04.2021
Серия: Economics/Business/Finance
Язык: English
Читательская аудитория: General/trade
Ключевые слова: Sales & marketing,Sales & marketing management, BUSINESS & ECONOMICS / Management
Рейтинг:
Поставляется из: Германии
Описание:

In recent years, many companies have realised customer experience (CX) is the new marketing battle ground. Substantial investments have been made to map customer journeys, identify pain points and improve CX to try and create cut-through. Using real world applications to introduce next generation design tools based on proven concepts from strategy, marketing, psychology and creative problem solving, Lean CX: How to Differentiate at Low Cost and Least Risk discusses how to use Lean Management approaches to innovate your customer experience.

This practical book describes how the tools from Lean Management can be applied to the CX innovation problem. The authors draw on hundreds of CX design and strategic innovation projects across a range of industries, both B2B and B2C, from primary research through client work and secondary case studies available in the public domain. The examples include many different vertical industry sectors, including those involving hybrid business models. The cases included share what worked really well and where CX failed. The content goes beyond what actually happened to present an idea of what might be possible with the right design approach and committed resources.

Presents the swarm algorithm which highlights what the next generation of successful organisations might become.
Shows how to overcome the CX change risk and reduce the biggest waste in CX management.
Includes numerous international case examples.



Differentiate or die

Автор: Trout Jack, Rivkin Steve
Название: Differentiate or die
ISBN: 0470223391 ISBN-13(EAN): 9780470223390
Издательство: Wiley
Рейтинг:
Цена: 23230.00 T
Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: Announcing an update of one of the best marketing books of all time. Differentiation has become a very big word in business thanks in great part to Differentiate or Die. It has been called one of the best marketing books of all time.

21 Ways to Build Your Dental Practice with a Book: How to Stand Out in a Crowded Market and Dramatically Differentiate Yourself as the Authority, Cele

Автор: Witty Adam
Название: 21 Ways to Build Your Dental Practice with a Book: How to Stand Out in a Crowded Market and Dramatically Differentiate Yourself as the Authority, Cele
ISBN: 1599324792 ISBN-13(EAN): 9781599324791
Издательство: Неизвестно
Цена: 20680.00 T
Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: Are you tired of being treated like just another Dentist? Do you want to be recognized as the Expert you really are? Do you want to own the Competitive Edge that only a book can provide?

If you answered yes to any of these questions, then you'll want to not just read this book, you'll want to consume it 21 Ways to Build Your Dental Practice with a Book shows you myriad ways to use a book to differentiate yourself, elevate how patients see you and gain the top position as the authority right where you live.
Inside these pages are simple and concise ways to solve your marketing headaches and frustrations for good. PLUS, six Advantage authors, who are dentists just like you, who once felt the same pain and frustration as you do today, share their stories of success. Ultimately, you will discover how making the decision to write and publish a book has changed their practices, forever, and how it will change yours too.

You will learn: How to gain instant authority as an esteemed expert with a book
How to use a book as the ultimate practice builder
How to use the "author's effect" to have people saying "YES" to you, before they become patients
How to use a book to dissolve fee sensitivity
How to use a book to double or triple patient referrals
And so much more

At The Margins: Mastering the Nuances of Business Communication to Build Credibility, Persuade and Differentiate

Автор: Grammer Neil
Название: At The Margins: Mastering the Nuances of Business Communication to Build Credibility, Persuade and Differentiate
ISBN: 1777199719 ISBN-13(EAN): 9781777199715
Издательство: Неизвестно
Рейтинг:
Цена: 21830.00 T
Наличие на складе: Есть у поставщика Поставка под заказ.
Описание:

  • Have you ever heard, "you were really great, but the chosen candidate just had a bit more experience?" How about "we really liked your pitch, but the other vendor tightened their pricing/" Or, "you've been doing a fabulous job, but I think we'll hold off this year for your promotion?"
  • If you've ever experienced any of these, somewhere deep in your gut, you've probably questioned what you could have done differently to change the outcome. Where in the interview, meeting, or day-to-day performance did you "lose" the chance for success?
  • At The Margins: Mastering the Nuances of Communication to Build Credibility, Persuade and Differentiate will help you dramatically increase your success in every high stakes communication.
  • The line between winning a pitch or getting that great job is often no different than the Olympic sprinter who wins the Gold Medal by fractions of seconds.

All the competitors are outstanding, but the winner did a few subtle things marginally better, giving them the winning edge.

At The Margins looks at every aspect of Communication with a similar lens.

In a competitive environment where everyone is good, you need to master all the nuances of presenting an idea and yourself credibly, persuasively and, confidently to give decision-makers that feeling that you are the best

At The Margins will help you build your entire communication repertoire: effective presentations, pitches, starting and carrying conversations, asking great questions...and most critically, listening.

Persuading key stakeholders may result in winning a major piece of business, getting approval on a critical initiative, building your professional credibility, or making you feel empowered.

You know how important it is to communicate with confidence, clarity, and conviction.


Like anyone great at anything, it looks effortless, but every great athlete, artist, or musician has spent countless hours honing their skills to make it look easy.


Communication is no different. At The Margins: Mastering the Nuances of Communication to Build Credibility, Persuade, and Differentiate will help you rethink Communication without having to give up any of your authenticity. Whether you're a "natural" or the person who is deathly afraid of being the centre of attention, this book will help you be consistently credible, persuasive, and differentiate you from your competition.

Neil Grammer has been a Communication Coach and Consultant for over 25 years. He has coached thousands of business professionals from CEO's and Board Members to new hires just starting their careers. He has worked with hundreds of decision-makers to learn what ultimately persuades them to commit their time, resources and, ultimately, reputations when they approve a contract or new hire. This combination of in-depth real-world experience and perspective on how decision-makers think that makes At The Margins a book that will help you improve at the one skill that most differentiates you and your business.


The Galileo Moment: How Global Market Leaders Differentiate from the Rest of the Pack

Автор: Jayanti Ph. D. Elizabeth
Название: The Galileo Moment: How Global Market Leaders Differentiate from the Rest of the Pack
ISBN: 0990805611 ISBN-13(EAN): 9780990805618
Издательство: Неизвестно
Цена: 19490.00 T
Наличие на складе: Есть у поставщика Поставка под заказ.

Автор: Gbadebo Raphael
Название: Viagra Pills or Books: 15 Ways to Differentiate Between a Pill and a Book Advert
ISBN: 1729048072 ISBN-13(EAN): 9781729048078
Издательство: Неизвестно
Цена: 9970.00 T
Наличие на складе: Невозможна поставка.
Описание: Hidden secrets to look out for when ordering for viagra pills and not get viagra book

The world we are today has grown to a point where people don't like going to market to buy what they need. They prefer making use of electronic commerce company like Amazon, aliexpress, alibaba and some others for their purchase. However, the world is growing so fast to make all things needed by people to live a stress free life available at their fingertip by just a click.


This is impressive, Just a click makes get the goods delivered to your doorstep. However, this has not been working for a lot of customers who have decided to patronize online store, and this E-commerce company are losing their customers likewise. Why? A lot of customers have fallen victims of getting items such as books or guide delivered to them instead of the actual product they thought they have ordered for.


15 hidden ways to differentiate between a pill and a book is what you need to buy to guide you on how you can always be knowing, buying and getting your actual product delivered to you.


Emotional Intelligence Mastery Mind: 7 Books in 1: Improve your Life, your Relationships and Work Success. Differentiate yourself From Other People an

Автор: Smith Jason
Название: Emotional Intelligence Mastery Mind: 7 Books in 1: Improve your Life, your Relationships and Work Success. Differentiate yourself From Other People an
ISBN: 1801121885 ISBN-13(EAN): 9781801121880
Издательство: Неизвестно
Рейтинг:
Цена: 41350.00 T
Наличие на складе: Нет в наличии.
Описание: Do you feel that you are different from all the people around you?Don't you feel completely fulfilled and are you looking for that extra step that distinguishes successful people from those who are satisfied? then keep reading.




Emotional intelligence is an aspect of intelligence linked to the ability to consciously recognize, use, understand and manage one's own and others' emotions. Emotional intelligence was first introduced in 1990 by professors Peter Salovey and John D. Mayer in their article "Emotional Intelligence".

Emotional competence is the set of practical skills necessary for the individual's self-effectiveness in social transactions that elicit emotions.


This kind of intelligence is defined as the ability to monitor one's own feelings and those of the others in order to achieve specific goals.


The five fundamental characteristics of emotional intelligence are:

1. Self-awareness, the ability to produce results

2. Self-control, the ability to use one's feelings for a purpose

3. Motivation, the ability to discover the true and deep motive that drives action

4. Empathy, the ability to understand it the mood of the others, perceiving emotions, thoughts, ways of being...

5. Social skills, the ability to stay together with other people trying to interpret their movements and their actions.

You will learn all this and much more within this book, and it will help you realize all your projects and understand that nothing is impossible

It will be an explosion of information that will lead you to succeed in every situation of your life.

But it doesn't end here Here is the list of topics that will complete your training at 360 ✓ EMOTIONAL INTELLIGENCE✓ SELF DISCIPLINE✓ ANGER MANAGEMENT✓ COGNITIVE BEHAVIORAL THERAPY✓ HOW TO ANALIZE PEOPLE✓ PERSUASION✓ MANIPULATION
This book is absolutely suitable for people who are just moving forward this world on emotional intelligence; moreover, it has been simplified to be understood by every type of person.
⚠⚠ The paper version is highly recommended for a better immersion... and why not... definitely a good book to add to your personal library. ⚠⚠


What are you waiting for? Scroll up and click the buy now button



Yes Is More: Tangible and Timeless Ways to Differentiate Yourself from Your Competitors

Автор: Brown Howard L.
Название: Yes Is More: Tangible and Timeless Ways to Differentiate Yourself from Your Competitors
ISBN: 1733478124 ISBN-13(EAN): 9781733478120
Издательство: Неизвестно
Рейтинг:
Цена: 22030.00 T
Наличие на складе: Невозможна поставка.
Описание: In good times and bad, loyalty to employees, loyalty to , and loyalty to customers-plus that unique something special-always point the way to success. What makes customers want to do business with you when your products may be virtually the same as anyone else`s in your industry?

How to Differentiate Instruction in Academically Diverse Classrooms, 3rd Edition

Автор: Tomlinson Carol Ann
Название: How to Differentiate Instruction in Academically Diverse Classrooms, 3rd Edition
ISBN: 1416623302 ISBN-13(EAN): 9781416623304
Издательство: Неизвестно
Цена: 32140.00 T
Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: Written as a practical guide for teachers, this expanded third edition of Carol Ann Tomlinson`s groundbreaking work covers the fundamentals of differentiation and provides additional guidelines and new strategies for how to go about it.

The Micro-Script Rules: How to Tell Your Story (and Differentiate Your Brand) in a Sentence...or Less.

Автор: Schley Bill
Название: The Micro-Script Rules: How to Tell Your Story (and Differentiate Your Brand) in a Sentence...or Less.
ISBN: 1732748802 ISBN-13(EAN): 9781732748804
Издательство: Неизвестно
Цена: 16630.00 T
Наличие на складе: Есть у поставщика Поставка под заказ.
Описание:

COMPLETELY REVISED AND UPDATED EDITION By New York Times Best-Selling Author, Bill Schley

Today's #1 communication's secret is: It's not what people hear. It's what they repeat. That's why "the right six words will always beat 6,000" when you know which to pick And it's all here in The Micro-Script Rules: How to tell your story (and differentiate your brand) in a sentence...or less.

Call it survival of the simplest--that's the bottom line for branders, political candidates, teachers, advertisers--anyone who must communicate today. Because with 500 billion messages going by per second, we can't win by delivering more data. Our brains crave less. They want help to make snap judgments on the least bit of info. They want us to package it for them--in very special, short sets of words called Micro-Scripts. That's why:

- A new product seizes 50% of the market in 2 years using 7 perfect words.

- A lawyer won the murder trial of the century with 8 simple words.

- Ernest Hemingway thought his greatest story ever was 6 words long.

- A presidential election turned on a 4 word phrase.

Imagine what magic words like these can do for your brand, your career, your website or your business plan. They've been used by great communicators for 1,000 years. Now they're yours in this smart and entertaining book by best-selling author Bill Schley.

"This should be required reading for every candidate and campaign consultant."
--JIM KITCHENS, Ph. D., President of The Kitchens Group

"WOW, one of the most important books you will read in your lifetime "
--JASON JENNINGS, bestselling author, Less is More, Think BIG-Act Small

"The Micro-Script Rules is dead on--it's how to verbalize your difference."
--JACK TROUT, co-author of the legendary Positioning: The Battle for Your Mind

"Too many CEOs forget it's their responsibility to differentiate the company. This smart little book shows you how" --GRAHAM WESTON, Former Chairman of Rackspace NYSE: RAX


Lean CX: How to Differentiate at Low Cost and Least Risk

Автор: Bill Russell, Cyrus Allen, George Bej, Robert Dew
Название: Lean CX: How to Differentiate at Low Cost and Least Risk
ISBN: 3110683687 ISBN-13(EAN): 9783110683684
Издательство: Walter de Gruyter
Рейтинг:
Цена: 43330.00 T
Наличие на складе: Есть у поставщика Поставка под заказ.
Описание:

In recent years, many companies have realised customer experience (CX) is the new marketing battle ground. Substantial investments have been made to map customer journeys, identify pain points and improve CX to try and create cut-through. Using real world applications to introduce next generation design tools based on proven concepts from strategy, marketing, psychology and creative problem solving, Lean CX: How to Differentiate at Low Cost and Least Risk discusses how to use Lean Management approaches to innovate your customer experience.

This practical book describes how the tools from Lean Management can be applied to the CX innovation problem. The authors draw on hundreds of CX design and strategic innovation projects across a range of industries, both B2B and B2C, from primary research through client work and secondary case studies available in the public domain. The examples include many different vertical industry sectors, including those involving hybrid business models. The cases included share what worked really well and where CX failed. The content goes beyond what actually happened to present an idea of what might be possible with the right design approach and committed resources.

Presents the swarm algorithm which highlights what the next generation of successful organisations might become.
Shows how to overcome the CX change risk and reduce the biggest waste in CX management.
Includes numerous international case examples.


How to Differentiate Learning

Автор: Fogarty R & Pete B
Название: How to Differentiate Learning
ISBN: 0976342618 ISBN-13(EAN): 9780976342618
Издательство: Sage Publications
Рейтинг:
Цена: 20050.00 T
Наличие на складе: Есть у поставщика Поставка под заказ.
Описание:

Learn how to boost students′ success with a differentiated instructional approach!

The authors introduce the elements of the differentiated learning model and provide ways for educators to teach to the brain by considering student readiness levels, interests, and learning styles as they design instruction for K-12 classrooms. You will find guidelines and approaches for adjusting the curriculum, lessons, or assessments to offer entry points for all students. This practical text examines ways to:

  • Prepare for differentiated instruction
  • Identify students′ individual needs
  • Engage students with cooperative learning and inquiry-based lessons
  • Develop differentiated curriculum and assessment models

Process Innovation Imperative: Differentiate Your Business Through Capability Driven Innovation

Автор: Van Zyl Jay Phd
Название: Process Innovation Imperative: Differentiate Your Business Through Capability Driven Innovation
ISBN: 1105627780 ISBN-13(EAN): 9781105627781
Издательство: Cambridge Academ
Рейтинг:
Цена: 19530.00 T
Наличие на складе: Есть у поставщика Поставка под заказ.


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