O`reilly, Daragh (lecturer In Marketing, Management School, University Of Sheffield) Larsen, Gretchen (department Of Management, King`s College London Music, markets and consumption 9781908999528

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Автор: O`reilly, Daragh (lecturer In Marketing, Management School, University Of Sheffield) Larsen, Gretchen (department Of Management, King`s College London
Название: Music, markets and consumption
ISBN: 9781908999528
Издательство: Goodfellow publishers limited
Классификация:

Рок и поп-музыка

Торговля и маркетинг

Отрасли информационных услуг и услуг связи

Музыкальная индустрия

ISBN-10: 1908999527
Обложка/Формат: Paperback
Страницы: 256
Вес: 0.38 кг.
Дата издания: 31.05.2013
Язык: English
Иллюстрации: 40 figures
Размер: 232 x 155 x 14
Читательская аудитория: Professional & vocational
Рейтинг:
Поставляется из: Англии
Описание: A fully international and scholarly analysis integrating the unique popular music sector both within arts marketing and current marketing and consumption theories. It gives a full overview and coverage of music, marketing and cultural policy, and the emerging academic study of the sector.

Music, markets and consumption, O`reilly, Daragh (lecturer In Marketing, Management School, University Of Sheffield) Larsen, Gretchen (department Of Management, King`s College London