Brands with a Conscience: How to Build a Successful and Responsible Brand, Ind Nicholas, Horlings Sandra
Автор: Ind Nicholas, Horlings Sandra Название: Brands with a Conscience: How to Build a Successful and Responsible Brand ISBN: 0749475447 ISBN-13(EAN): 9780749475444 Издательство: Неизвестно Рейтинг: Цена: 56010.00 T Наличие на складе: Есть у поставщика Поставка под заказ. Описание: Create and sustain a culture that meets the needs of both internal and external stakeholders, inspired by this illustrious collection of international case studies from multiple brands.
Автор: Malhotra Aditi Название: India in the Indo-Pacific: Understanding India`s Security Role Evolution Towards Southeast Asia and East Asia ISBN: 3847424742 ISBN-13(EAN): 9783847424741 Издательство: Неизвестно Рейтинг: Цена: 87360.00 T Наличие на складе: Есть у поставщика Поставка под заказ. Описание: In view of the fast-changing world order, emerging countries are increasingly influencing the dynamics of regional securities. This timely and in-depth book examines India's reorienting strategic posture and describes how New Delhi's security policy in the Indo-Pacific region has evolved and expanded over the past two decades. The author argues that India's quest to leverage its geostrategic location to emerge as an Indo-Pacific actor faces multiple challenges, which create a clear divide between the country's political rhetoric and action on the ground. The author critically examines these contradictions to better situate India's security role in an increasingly fluid Indo-Pacific region.
The Broken Spell: Indian Storytelling and the Romance Genre in Persian and Urdu is a monograph on the rise and fall in popularity of "romances" (qissah)-tales of wonder and magic told by storytellers at princely courts and in public spaces in India from the sixteenth century to the twentieth. Using literary genre theory, author Pasha M. Khan points to the worldviews underlying the popularity of Urdu and Persian romances, before pre-existing Islamicate rationalist traditions gained traction and Western colonialism came to prominence in India.
In the introduction, Khan explains that it was around the end of the nineteenth century that these marvelous tales became devalued by Orientalists and intellectually colonized Indian elites, while at the same time a new genre, the novel, gained legitimacy. Khan goes on to narrate the life histories of professional storytellers, many of them ?migr's from Iran to Mughal-ruled India, and considers how they raised their own worth and that of the romance in the face of changes in the economics, culture, and patronage of India. Khan shows the methods whereby such storytellers performed and how they promoted themselves and their art. The dividing line between marvelous tales and history is examined, showing how and why the boundary was porous. The study historicizes the Western understanding of the qissah as a local manifestation of a worldwide romance genre, showing that this genre equation had profound ideological effects. The book's appendix contains a translation of an important text for understanding Iranian and Indian storytelling methods: the unpublished introductory portions to Fakhr al-Zamani's manual for storytellers.
The Broken Spell will appeal to scholars of folklore and fairy-tale studies, comparative literature, South Asian studies, and any reader with an interest in India and Pakistan.
Казахстан, 010000 г. Астана, проспект Туран 43/5, НП2 (офис 2) ТОО "Логобук" Тел:+7 707 857-29-98 ,+7(7172) 65-23-70 www.logobook.kz
