New Developments in Behavioral Research: Theory, Method and Application,
Автор: Craig Fox, Sim B. Sitkin Название: Behavioral Science & Policy ISBN: 0815729634 ISBN-13(EAN): 9780815729631 Издательство: Mare Nostrum (Eurospan) Рейтинг: Цена: 17550.00 T Наличие на складе: Невозможна поставка. Описание: By design, the scope of Behavioral Science & Policy is broad, with topics spanning health care, financial decisionmaking, energy and the environment, education and culture, justice and ethics, and work place practices. Contributions are made by researchers with expertise in psychology, sociology, law, behavioural economics, organisation science, decision science, and marketing.
Автор: Johnston, James M. , Pennypacker, Henry S. , Gre Название: Strategies and Tactics of Behavioral Research and Practice ISBN: 1138641235 ISBN-13(EAN): 9781138641235 Издательство: Taylor&Francis Рейтинг: Цена: 168430.00 T Наличие на складе: Есть у поставщика Поставка под заказ. Описание: Strategies and Tactics of Behavioral Research and Practice focuses on the most effective methods for measuring and evaluating changes in behavior. The authors provide the rationale for different procedures for measuring behavior and designing within-subject comparisons between control and intervention conditions.
Автор: Johnston, James M. (auburn University, Usa) Pennypacker, Henry S. (university Of Florida, Usa) Green, Gina (association Of Professional Behavior Analy Название: Strategies and tactics of behavioral research and practice ISBN: 1138641596 ISBN-13(EAN): 9781138641594 Издательство: Taylor&Francis Рейтинг: Цена: 93910.00 T Наличие на складе: Есть у поставщика Поставка под заказ. Описание: Strategies and Tactics of Behavioral Research and Practice focuses on the most effective methods for measuring and evaluating changes in behavior. The authors provide the rationale for different procedures for measuring behavior and designing within-subject comparisons between control and intervention conditions.
Автор: Hanoch Yaniv Название: Behavioral Economics and Healthy Behaviors ISBN: 1138638218 ISBN-13(EAN): 9781138638211 Издательство: Taylor&Francis Рейтинг: Цена: 45930.00 T Наличие на складе: Есть у поставщика Поставка под заказ. Описание:
The field of behavioural economics can tell us a great deal about cognitive bias and unconscious decision-making, challenging the orthodox economic model whereby consumers make rational and informed choices. But it is in the arena of health that it perhaps offers individuals and governments the most value. In this important new book, the most pernicious health issues we face today are examined through a behavioral economic lens. It provides an essential and timely overview of how this growing field of study can reframe and offer solutions to some of the biggest health issues of our age.
The book opens with an overview of the core theoretical concepts, after which each chapter assesses how behavioral economic research and practice can inform public policy across a range of health issues. Including chapters on tobacco, alcohol and drug use, physical activity, dietary intake, cancer screening and sexual health, the book integrates the key insights from the field to both developed and developing nations.
Also asking important ethical questions around paternalism and informed choice, this book will be essential reading for students and researchers across psychology, economics and business and management, as well as public health professionals wishing for a concise overview of the role behavioral economics can potentially play in allowing people to live healthier lives.
Автор: Philip Corr, Anke Plagnol Название: Behavioral Economics: The Basics ISBN: 1138228915 ISBN-13(EAN): 9781138228917 Издательство: Taylor&Francis Рейтинг: Цена: 20410.00 T Наличие на складе: Нет в наличии. Описание:
Behavioral economics is everywhere - whether used by governments to shape our judgement and decision making, advertisers and marketers to sell products, or even politicians to sell policies, its insights are important and far-reaching.
Behavioral Economics: The Basics is the first book to provide a rigorous yet accessible overview of the growing field that attempts to uncover the psychological processes which mediate all the economic judgements and decisions we make. In seven accessible chapters, the book answers questions like:
What is behavioral economics?
How does it help us to understand economic behavior?
What does it tell us about how people form judgements and make decisions in their private and public lives?
What does it tell us about the psychological nature of financial catastrophes that afflict our economic system?
With recommended further readings throughout, Behavioral Economics: The Basics is essential for all students taking courses in behavioral economics, economic psychology, consumer psychology, microeconomics and game theory, and also for professionals looking for an accessible introduction to the topic.
Further online resources may be found at www.behaviouraleconomicsbasics.net
Автор: J. Cohen Название: Statistical power analysis for the behavioral sciences ISBN: 0805802835 ISBN-13(EAN): 9780805802832 Издательство: Taylor&Francis Рейтинг: Цена: 148010.00 T Наличие на складе: Есть у поставщика Поставка под заказ. Описание: This non-technical guide to power analysis in research planning in the behavioural sciences, provides users of applied statistics with the tools needed for more effective analysis. This edition includes a new chapter covering power analysis in set correlations and multivariate methods.
Казахстан, 010000 г. Астана, проспект Туран 43/5, НП2 (офис 2) ТОО "Логобук" Тел:+7 707 857-29-98 ,+7(7172) 65-23-70 www.logobook.kz
