Автор: Barclay Donald A. Название: Disinformation: The Nature of Facts and Lies in the Post-Truth Era ISBN: 1538144085 ISBN-13(EAN): 9781538144084 Издательство: Rowman & Littlefield Publishers Рейтинг: Цена: 35200.00 T Наличие на складе: Есть у поставщика Поставка под заказ. Описание: By comparing current abuses of the truth with abuses from the past, this book will help you better understand how we got to where we now are, see how we can move beyond the post-truth era, and develop highly practical skills for separating truth from lies.
Автор: Philip Seargeant Название: The Art of Political Storytelling: Why Stories Win Votes in Post-truth Politics ISBN: 1350107387 ISBN-13(EAN): 9781350107380 Издательство: Bloomsbury Academic Рейтинг: Цена: 31680.00 T Наличие на складе: Есть у поставщика Поставка под заказ. Описание: In our post-truth world, tapping into people's emotions has proved far more effective than rational argument - and, as Philip Seargeant argues in this illuminating and entertaining book, the most powerful tool for manipulating emotions is a gripping narrative.
From Trump's America to Brexit Britain, weaving a good story, featuring fearless protagonists, challenging quests against seemingly insurmountable odds, and soundbite after soundbite of memorable dialogue has been at the heart of political success. So does an understanding of the art of storytelling help explain today's successful political movements? Can it translate into a blueprint for victory at the ballot box? The Art of Political Storytelling looks at how stories are created, shared and contested, illuminating the pivotal role that persuasive storytelling plays in shaping our understanding of the political world we live in. By mastering the tools and tricks of narrative, and evaluating the language and rhetorical strategies used to craft and enact them, Seargeant explains how and why today's combination of new media, populism and partisanship makes storytelling an ever more important part of the persuasive and political process. In doing so, the book offers an original and compelling way of understanding the chaotic world of today's politics.
Название: Public Relations and Participatory Culture ISBN: 0367359014 ISBN-13(EAN): 9780367359010 Издательство: Taylor&Francis Рейтинг: Цена: 43890.00 T Наличие на складе: Есть у поставщика Поставка под заказ. Описание: Social media and participatory culture mean that fans have significant power in the relationship dynamic between the message, the communicator, and the larger audience, yet these fans cannot be defined using current theory and discourse.
Автор: Madisson, Mari-Liis , Ventsel, Andreas Название: Strategic Conspiracy Narratives ISBN: 0367030985 ISBN-13(EAN): 9780367030988 Издательство: Taylor&Francis Рейтинг: Цена: 148010.00 T Наличие на складе: Есть у поставщика Поставка под заказ. Описание: Strategic Conspiracy Narratives proposes an innovative semiotic perspective for analysing how contemporary conspiracy theories are used for shaping interpretation paths and identities of a targeted audience.
Автор: Charles Marsh, David W. Guth, Bonnie Poovey Short Название: Strategic Writing ISBN: 1138037109 ISBN-13(EAN): 9781138037106 Издательство: Taylor&Francis Рейтинг: Цена: 107190.00 T Наличие на складе: Нет в наличии. Описание: In its fourth edition, Strategic Writing emphasizes the goal-oriented mission of high-quality public relations and media writing with clear, concise instructions for more than 40 types of documents. This multidisciplinary text covers writing for public relations, advertising, sales and marketing, and business communication. In addition, it includes concise chapters on topics such as diversity, ethics and the legal aspects of strategic writing. Featuring a spiral binding, examples for each document and a user-friendly "recipe" approach, Strategic Writing is ideal for undergraduate PR or advertising writing classes that take an interdisciplinary approach. This new edition devotes new attention throughout to social media and writing in the digital realm, and features new and updated online resources for students and instructors.
Автор: Bernays Edward L. Название: Public Relations ISBN: 0806114576 ISBN-13(EAN): 9780806114576 Издательство: Неизвестно Цена: 41310.00 T Наличие на складе: Есть у поставщика Поставка под заказ. Описание:
Public relations as described in this volume is, among other things, society's solution to problems of maladjustment that plague an overcomplex world. All of us, individuals or organizations, depend for survival and growth on adjustment to our publics.
Publicist Edward L. Bernays offers here the kind of advice individuals and a variety of organizations sought from him on a professional basis during more than four decades. With such knowledge, every intelligent person can carry on his or her activities more effectively.
This book provides know-why as well know-how. Bernays explains the underlying philosophy of public relations and the PR methods and practices to be applied in specific cases. He presents broad approaches and solutions as they were successfully carried out in his long professional career. Public relations is not publicity, press agentry, promotion, advertising, or a bag of tricks, but a continuing process of social integration. It is a field of adjusting private and public interest.
Everyone engaged in any public activity, and every student of human behavior and society, will find in this book a challenge and opportunity to further both the public interest and their own interest.
Автор: Maass, Anna-sophie Название: Eu-russia relations, 1999-2015 ISBN: 0815356145 ISBN-13(EAN): 9780815356141 Издательство: Taylor&Francis Рейтинг: Цена: 48990.00 T Наличие на складе: Есть у поставщика Поставка под заказ. Описание:
This book traces the development of EU-Russia relations in recent years. It argues that a major factor influencing the relationship is the changing internal dynamics of both parties, in Russia's case an increasingly authoritarian state, in the case of the EU an increasing coherence in its foreign policy as applied to former Soviet countries which Russia regarded as interference in its own sphere. The book considers the impact of conflicts in Kosovo, Chechnya, Georgia and Ukraine, discusses the changing internal situation in both Russia and the EU, including the difficulties in overcoming fragmentation in EU policy-making, and concludes by assessing how the situation is likely to develop.
Автор: Marouf A. Hasian, Jr. Название: President Trump and General Pershing ISBN: 3030131793 ISBN-13(EAN): 9783030131791 Издательство: Springer Рейтинг: Цена: 51230.00 T Наличие на складе: Поставка под заказ. Описание: This book provides a critical analysis of Donald Trump’s mention of General Pershing and his alleged use of bullets dipped in pig’s blood to kill 49 out of 50 captured Muslims during the suppression years in the Philippines. The author argues that most observers who heard this “fable” dismissed it as an inaccurate representation of historical realities that also maligned a great general. Using critiques of both Trump and “post-truths,” the author argues that instead of being summarily dismissive of these comments, academics, investigative journalists and others ought to follow the US president’s admonition that we study “history,” but do so in nuanced ways. The author argues that there are times when false renditions of historical events may in fact provide opportunities to revisit contentious pasts, and this book suggests that in place of sanitized military histories, we take this opportunity to provide detailed analyses of the “Moro” rebellion.
Автор: Chantal Allan Название: Bomb Canada: and Other Unkind Remarks in the American Media ISBN: 189742549X ISBN-13(EAN): 9781897425497 Издательство: Wiley EDC Рейтинг: Цена: 22870.00 T Наличие на складе: Поставка под заказ. Описание: Canada and the United States. Two nations, one border, same continent.Anti-American sentiment in Canada is well documented, but what haveAmericans had to say about their northern neighbour? Allan examines howthe American media has portrayed Canada from Confederation to the Obamainauguration. By examining major events that have tested bilateralrelations, Bomb Canada tracks the history of anti-Canadianismin the U.S. Informative, thought-provoking and at times hilarious, thisfirst-of-its-kind book reveals another layer of the complexrelationship between Canada and the United States.
Автор: Illouz Eva Название: The End of Love ISBN: 0190914637 ISBN-13(EAN): 9780190914639 Издательство: Oxford Academ Рейтинг: Цена: 26920.00 T Наличие на складе: Поставка под заказ. Описание: Western culture has endlessly represented the ways in which love miraculously erupts in people's lives, the mythical moment in which one knows someone is destined for us; the feverish waiting for a phone call or an email, the thrill that runs our spine at the mere thought of him or her. Yet, a culture that has so much to say about love is virtually silent on the no less mysterious moments when we avoid falling in love, where we fall out of love, when the one whokept us awake at night now leaves us indifferent, or when we hurry away from those who excited us a few months or even a few hours before. In The End of Love, Eva Illouz documents the multifarious ways in which relationships end.
She argues that if modern love was once marked by the freedom to enter sexual and emotional bonds according to one's will and choice, contemporary love has now become characterized by practices of non-choice, the freedom to withdraw from relationships. Illouz dubs this process by which relationships fade, evaporate, dissolve, and break down "unloving." While sociology has classically focused onthe formation of social bonds, The End of Love makes a powerful case for studying why and how social bonds collapse and dissolve. Particularly striking is the role that capitalism plays in practices of non-choice and "unloving." The unmaking of social bonds, she argues, is connected to contemporary capitalism that is characterized by practices of non-commitment and non-choice, practices that enable the quick withdrawal from a transaction and the quick realignment of prices and the breaking of loyalties.
Unloving and non-choice have in turn a profound impact on society and economics as they explain why people may behaving fewer children, increasingly living alone, and having less sex. The End of Love presents a profound and original analysis of the effects of capitalism and consumer culture on personal relationships and of what the dissolution of personal relationships means for capitalism.
Автор: Ignas Kalpokas Название: A Political Theory of Post-Truth ISBN: 3030073939 ISBN-13(EAN): 9783030073930 Издательство: Springer Рейтинг: Цена: 65210.00 T Наличие на складе: Поставка под заказ. Описание: This book combines political theory with media and communications studies in order to formulate a theory of post-truth, concentrating on the latter’s preconditions, context, and functions in today’s societies. Contrary to the prevalent view of post-truth as primarily manipulative, it is argued that post-truth is, instead, a collusion in which audiences willingly engage with aspirational narratives co-created with the communicators. Meanwhile, the broader meta-framework for post-truth is provided by mediatisation—increasing subjection of a variety of social spheres to media logic and the primacy of media in everyday human activities. Ultimately, post-truth is governed by collective efforts to maximise the pleasure of encountering the world and attempts to set hegemonic benchmarks for such pleasure.
Автор: Ignas Kalpokas Название: A Political Theory of Post-Truth ISBN: 3319977121 ISBN-13(EAN): 9783319977126 Издательство: Springer Рейтинг: Цена: 65210.00 T Наличие на складе: Есть у поставщика Поставка под заказ. Описание: This book combines political theory with media and communications studies in order to formulate a theory of post-truth, concentrating on the latter’s preconditions, context, and functions in today’s societies. Contrary to the prevalent view of post-truth as primarily manipulative, it is argued that post-truth is, instead, a collusion in which audiences willingly engage with aspirational narratives co-created with the communicators. Meanwhile, the broader meta-framework for post-truth is provided by mediatisation—increasing subjection of a variety of social spheres to media logic and the primacy of media in everyday human activities. Ultimately, post-truth is governed by collective efforts to maximise the pleasure of encountering the world and attempts to set hegemonic benchmarks for such pleasure.
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