Автор: Saunders Ruth Название: Marketing in the Boardroom ISBN: 1138281816 ISBN-13(EAN): 9781138281813 Издательство: Taylor&Francis Рейтинг: Цена: 40820.00 T Наличие на складе: Есть у поставщика Поставка под заказ. Описание:
It's no secret: marketing punches below its weight in the Boardroom. CEOs and other board members perceive that marketers lack commercial credibility when compared to their peers.
Marketing in the Boardroom helps marketers to be more commercially credible and thereby more successful in the Boardroom.
Ruth Saunders explains the importance of marketing in the Boardroom, and why marketers often struggle to engage the Board. She then shows how to develop compelling marketing strategies that the Board will buy into, offering a mix of practical solutions and varied case studies drawn from her years of industry experience. In the final section, she helps marketers better understand the Board mindset and language, demonstrating how to win over the Board members' hearts, minds and confidence.
Marketing in the Boardroom is an important book for any aspiring marketers who are moving up the career ladder, particularly those who are writing or giving presentations to the Board. It is also an important book for their organizations, particularly those that struggle to give marketing the support it needs to create customer-led strategies that will drive business growth.
Автор: Blair Sean, Rillo Marko Название: How to Facilitate Meetings & Workshops Using the Lego Serious Play Method ISBN: 0995664706 ISBN-13(EAN): 9780995664708 Издательство: Неизвестно Цена: 145610.00 T Наличие на складе: Есть у поставщика Поставка под заказ. Описание: Felix Martin awakes to what he has been waiting for all his life: for civilization to finally meet its destiny. A massive explosion in the west by what, no one knows. Multiple presumed nuclear attacks in almost every major city. An airborne zootoxic infection that has manipulated the very genetic physiology and physical characteristics of the infected. And an entire country experiencing true freedom for once in its existence. Felix navigates the ash-covered and quiet remnants of the United States, coming across friends and survivors along the way and derailing his futile attempts to find out for himself his fiancee`s disposition. To find out what happened to her. However, the universe has other plans. Gangs and false flags, the true evil of what a human being can do to another, are all distractions as he fights onward. Catching the attention of those responsible for the infection further guides him down a dark path. In his travels, he finds that what is coming is far greater than reality, ending up in Fort Monroe, Virginia, where all that remains is gathering just outside that old fort`s walls. He slowly lets himself ride that spiral as far as it goes, down into that maddening dark place only the fallen know. With secrets all about him and a new fascist remnant of the old government on the rise, he merely smears his face with a jagged grin all the while being chased by the queen of the feral and something far older than even the light. The Black Dog watches as Felix slowly loses himself when he finds out he is no longer just a man. He leaves his humanity behind because after all, monsters deserve to kill monsters. Regardless the trial or adversary, it wasn`t his world that ended.
Robert's Rules of Order are a powerful set of rules for conducting and running meetings, that were first established over a century ago The rules have been used by all different types of organisations, from small clubs all the way up to the United Nations. Robert's Rules have worked for them all
This book will provide you with a great level of insight into Robert's Rules of Order, and how you can implement them in your own workplace, business, or organisation for more efficient meetings, with better outcomes
This book also aims to provide strategies to help you to implement Robert's Rules in a modern environment. Due to the long period of time since their creation, we now often do business differently to how we did back then. As such, occasionally the rules the to be modified to fit a modern business setting - and this book gives some great suggestions for doing just that
Nobody likes slow, boring, monotonous meetings that drag on. Improve the efficiency, attitudes, and results of your meetings fast, by implementing the use of Robert's Rules of Order, today
Here Is What You'll Learn About...
What Are Robert's Rules
The Key Terms To Be Aware Of
When Should The Rules Be Used
How To Use The Rules In A Modern Setting
The Benefits Of Using Robert's Rules
How To Implement The Rules In Your Business
How To Correctly Use Minutes In Your Meetings
Much, Much More
Автор: Levasseur Robert E. Название: Breakthrough Business Meetings: Shared Leadership in Action ISBN: 0978993047 ISBN-13(EAN): 9780978993047 Издательство: Неизвестно Рейтинг: Цена: 24460.00 T Наличие на складе: Есть у поставщика Поставка под заказ. Описание:
Based on the secrets of professional group facilitators, Breakthrough Business Meetings will enable you to:
- Motivate meeting participants to act as a team
- Enable them to make consensus decisions
- Energize them to work together to implement those decisions
The universal principles in Breakthrough Business Meetings:
- Apply to any meeting, whether large or small, informal (with no set agenda) or formal (with a tight structure and established time limits)
- Apply to both business and non-business meetings, such as those of civic organizations, social groups, associations, schools, and governments
- Apply to face-to-face and virtual meetings
You can benefit from Breakthrough Business Meetings, whether you are designing and facilitating your first meeting, or you are a seasoned manager who has led hundreds of meetings.
Breakthrough Business Meetings has four parts. The first describes the breakthrough meeting system. The second deals with advanced meeting methods. The third presents four application case studies. The final section contains a variety of resources.
There are many logical reasons to own a copy of Breakthrough Business Meetings. The following testimonials, from satisfied users of the principles and practices described in the book, provide some emotional reasons as well.
Earlier you read what Professor Schein, an expert in the field of human behavior and organizational change, had to say about Breakthrough Business Meetings:
"One of the most theoretically sound yet totally practical books on meetings and group management that I have ever read."
-- Edgar Schein--MIT Sloan School of Management
Автор: Rosen Nance Название: Speak Up! & Succeed: How to Get Everything You Want in Meetings, Presentations and Conversations ISBN: 0978607864 ISBN-13(EAN): 9780978607869 Издательство: Неизвестно Рейтинг: Цена: 50890.00 T Наличие на складе: Есть у поставщика Поставка под заказ. Описание: Successfully interview, negotiate and collaborate with anyone. Improve your personal brand every time you speak. Rapidly advance in your career or confidently change careers. Increase your income now and drive more revenue to your company. Prepare for any meeting or presentation in under 10 minutes.
Автор: Rogelberg Steven G. Название: The Surprising Science of Meetings: How You Can Lead Your Team to Peak Performance ISBN: 0190689218 ISBN-13(EAN): 9780190689216 Издательство: Oxford Academ Рейтинг: Цена: 24810.00 T Наличие на складе: Есть у поставщика Поставка под заказ. Описание: A recent estimate suggests that employees endure a staggering 55 million meetings a day in the United States. This tremendous time investment yields only modest returns. No organization made up of human beings is immune from the all-too-common meeting gripes: those that fail to engage, those that inadvertently encourage participants to tune out, and those that blatantly disregard participants' time. Most companies and leaders view poor meetings as an inevitable cost of doing business. But managers can take heart: researchers now have a clear understanding of the key drivers that make meetings successful. In The Surprising Science of Meetings, Steven G. Rogelberg, researcher and consultant to some of the world's most successful companies, draws from extensive research, analytics and data mining, and survey interviews with over 5,000 employees across a range of industries to share the proven practices and techniques that help managers and employees enhance the quality of their meetings. For those who lead and participate in meetings, Rogelberg provides immediate direction, guidance, and relief, offering a how-to guide to change your working life starting today.
No matter the size, purpose, or type of meetings you lead--whether you are convening multiple teams at a conference, leading a staff meeting, chairing a PTA committee, or facilitating a virtual meeting of remote workers--this book can help you get the results you need with the investment of just one hour from your busy schedule.
The secrets to successful, effective meetings aren't complicated. With the strategies in this book and 60 minutes:
You can inspire meeting members instead of boring them.
You can engage participants instead of speaking to "attendees."
You can achieve real results instead of closing meetings with "we can finish this up next time."
Don't Waste My Time offers strategies, guidance, and tools that deliver:
A surefire PLANNER framework of the 7 strategies to plan and lead meetings that inspire, engage, and get results
7 elements to craft a powerful, effective agenda for every meeting, no matter the purpose, size, or timing
50+ proactive strategies to avoid meeting meltdowns
13 techniques to get a derailed meeting back on track
3-step method to ensure follow-through so that every meeting achieves the results you want
Tips to apply Don't Waste My Time Tools in one-on-one meetings so that even your meetings disguised as conversations can succeed
You can run effective meetings every time--if you approach them with forethought and the powerful techniques presented in Don't Waste My Time. Purchase this book today and let Kimberly Devlin be your professional coach to help guide your next meeting to success
Check out KimberlyDevlin.com for more information about Kimberly's books and work.
Don't Waste My Time is part of the SMARTER IN AN HOUR series.
Everyone is busy.
But anyone can find an hour to learn how to run a better meeting, lead effective teams, manage conflict or improve their business writing. Whether you need to brush up on your business acumen skills--or acquire them for the first time--commit just 60 minutes to reading a SMARTER IN AN HOUR book, and you are guaranteed to optimize your productivity and start getting the results you want. Each volume is complete with practical but powerful strategies and tools you can put to work right away.
SMARTER IN AN HOUR is not just a book series. It is a movement to help people become leaders with greater impact and less stress.
Got an hour?
Казахстан, 010000 г. Астана, проспект Туран 43/5, НП2 (офис 2) ТОО "Логобук" Тел:+7 707 857-29-98 ,+7(7172) 65-23-70 www.logobook.kz
