Internationalization of technological innovation for chinese enterprises, the, Chen, Jin (tsinghua Univ, China)

Автор: Brem Alexander, Daim Tugrul U.
Название: Managing Innovation: Internationalization of Innovation
ISBN: 1786346540 ISBN-13(EAN): 9781786346544
Издательство: World Scientific Publishing
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Цена: 126720.00 T
Наличие на складе: Есть у поставщика Поставка под заказ.
Описание:

Managing Innovation is a three-part series covering contemporary technology and innovation management research areas. Each volume comprises key articles from both the International Journal of Innovation Management and the International Journal of Innovation and Technology Management, published by World Scientific, and provides an international, disciplinary approach across its broad coverage of topics.

Relevant for both academics and practitioners, this volume looks at the international aspects of innovation with case studies from China, Germany, India and Russia.

Автор: William Newburry,Maria Alejandra Gonzalez-Perez
Название: International Business in Latin America: Innovation, Geography and Internationalization
ISBN: 113740910X ISBN-13(EAN): 9781137409102
Издательство: Springer
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Цена: 88500.00 T
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Описание: Latin America's growing role in the world economy is increasingly attracting global notice, justifying significant academic attention. This volume in the Academy of International Business Latin America Chapter (AIB-LAT) book series presents research findi

Автор: Liberman Leonardo
Название: Internationalization, Innovation and Sustainability of MNCs
ISBN: 1137024127 ISBN-13(EAN): 9781137024121
Издательство: Springer
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Цена: 102480.00 T
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Описание: Presents research findings and theoretical developments in the International Business field, with special emphasis on the issues of internationalization, innovation and sustainability in Latin America.

Автор: Schmid
Название: Internationalization of Business
ISBN: 3319740881 ISBN-13(EAN): 9783319740881
Издательство: Springer
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Цена: 121110.00 T
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Описание: This book illustrates the various facets of internationalization in managerial practice, starting with a strategic outline of the many options firms have when formulating internationalization strategies. Designed as a textbook for Bachelor, Master and MBA classrooms, the core of the book consists of six case studies on firms from diverse industries, such as sporting goods, aviation, grocery discount, motorcycle, computer and IT, and fast-food. The cases present a variety of ways of entering and operating in foreign markets, such as export, franchising, joint ventures, strategic alliances, greenfield-investments, acquisitions and mergers. In addition to market entry strategies, the cases provide readers, educators and students with insights into target market strategies, timing strategies, allocation strategies and coordination strategies of well-known companies.