Hbr`s 10 Must Reads for HR Leaders Collection (5 Books), Review Harvard Business, Buckingham Marcus, Kim W. Chan
Автор: Kim W. Chan, Mauborgne Renee a. Название: Red Ocean Traps (Harvard Business Review Classics) ISBN: 1633692663 ISBN-13(EAN): 9781633692664 Издательство: Неизвестно Рейтинг: Цена: 9190.00 T Наличие на складе: Есть у поставщика Поставка под заказ. Описание:
As established markets become less profitable, companies increasingly need to find ways to create and capture new markets. Despite much investment and commitment, most firms struggle to do this. What, exactly, is getting in their way? World-renowned professors W. Chan Kim and Renee Mauborgne, the authors of the best-selling book Blue Ocean Strategy have spent over a decade exploring that question. They have seen that the trouble lies in managers' mental models--ingrained assumptions and theories about the way the world works. Though these models may work perfectly well in mature markets, they undermine executives' attempts to discover uncontested new spaces with ample potential (blue oceans) and keep companies firmly anchored in existing spaces where competition is bloody (red oceans). In this bound version of their bestselling Harvard Business Review classic article, they describe how to break free of these red ocean traps. To do that, managers need to: (1) Focus on attracting new customers, not pleasing current customers; (2) Worry less about segmentation and more about what different segments have in common; (3) Understand that market creation is not synonymous with either technological innovation or creative destruction; and (3) Stop focusing on premium versus low-cost strategies.
The Harvard Business Review Classics series offers you the opportunity to make seminal Harvard Business Review articles a part of your permanent management library. Each highly readable volume contains a groundbreaking idea that continues to shape best practices and inspire countless managers around the world--and will have a direct impact on you today and for years to come.
Автор: Review Harvard Business, Buckingham Marcus, Kaplan Robert Steven Название: Self-Awareness (HBR Emotional Intelligence Series) ISBN: 1633696618 ISBN-13(EAN): 9781633696617 Издательство: Неизвестно Рейтинг: Цена: 13540.00 T Наличие на складе: Есть у поставщика Поставка под заказ. Описание:
Self-awareness is the bedrock of emotional intelligence. It enables you to see your talents, shortcomings, and potential. But you won't be able to achieve self-awareness through personality tests or quarterly feedback alone.
This book will teach you how to understand your thoughts and emotions, how to persuade colleagues to share what they really think of you, and why self-awareness will spark more productive and rewarding relationships with your employees and bosses.
This volume includes the work of:
Marcus Buckingham
Robert Steven Kaplan
Susan David
Tasha Eurich
How to be human at work. HBR's Emotional Intelligence Series features smart, essential reading on the human side of professional life from the pages of Harvard Business Review. Each book in the series offers proven research showing how our emotions impact our work lives, practical advice for managing difficult people and situations, and inspiring essays on what it means to tend to our emotional well-being at work. Uplifting and practical, these books describe the social skills that are critical for ambitious professionals to master.
Most company's change initiatives fail. Yours don't have to.
If you read nothing else on change management, read these 10 articles (featuring "Leading Change," by John P. Kotter). We've combed through hundreds of Harvard Business Review articles and selected the most important ones to help you spearhead change in your organization.
HBR's 10 Must Reads on Change Management will inspire you to:
Lead change through eight critical stages
Establish a sense of urgency
Overcome addiction to the status quo
Mobilize commitment
Silence naysayers
Minimize the pain of change
Concentrate resources
Motivate change when business is good
This collection of best-selling articles includes: featured article Leading Change: Why Transformation Efforts Fail by John P. Kotter, Change Through Persuasion, Leading Change When Business Is Good: An Interview with Samuel J. Palmisano, Radical Change, the Quiet Way, Tipping Point Leadership, A Survival Guide for Leaders, The Real Reason People Won't Change, Cracking the Code of Change, The Hard Side of Change Management, and Why Change Programs Don't Produce Change.
Is your company spending too much time on strategy development--with too little to show for it?
If you read nothing else on strategy, read these 10 articles (featuring "What Is Strategy?" by Michael E. Porter). We've combed through hundreds of Harvard Business Review articles and selected the most important ones to help you catalyze your organization's strategy development and execution.
HBR's 10 Must Reads on Strategy will inspire you to:
Distinguish your company from rivals
Clarify what your company will and won't do
Craft a vision for an uncertain future
Create blue oceans of uncontested market space
Use the Balanced Scorecard to measure your strategy
Capture your strategy in a memorable phrase
Make priorities explicit
Allocate resources early
Clarify decision rights for faster decision making
This collection of best-selling articles includes: featured article What Is Strategy? by Michael E. Porter, The Five Competitive Forces That Shape Strategy, Building Your Company's Vision, Reinventing Your Business Model, Blue Ocean Strategy, The Secrets to Successful Strategy Execution, Using the Balanced Scorecard as a Strategic Management System, Transforming Corner-Office Strategy into Frontline Action, Turning Great Strategy into Great Performance, and Who Has the D? How Clear Decision Roles Enhance Organizational Performance.
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