Professional Communications in the Public Sector: A Practical Guide, Ted Glenn
Автор: Fearn-Banks Kathleen Название: Crisis Communications ISBN: 1138923745 ISBN-13(EAN): 9781138923744 Издательство: Taylor&Francis Рейтинг: Цена: 73490.00 T Наличие на складе: Есть у поставщика Поставка под заказ. Описание:
Crisis Communications: A Casebook Approach presents case studies of organizational, corporate, and individual crises, and analyzes the communication responses to these situations. Demonstrating how professionals prepare for and respond to crises, as well as how they develop communications plans, this essential text explores crucial issues concerning communication with the news media, employees, and consumers in times of crisis. Author Kathleen Fearn-Banks addresses how to choose the best possible words to convey a message, the best method for delivering the message, and the precise and most appropriate audience, in addition to illustrating how to avoid potential mismanagement.
The fifth edition of Crisis Communications includes updated cases that provide wider coverage of international crises and media technologies. It includes a new section on social media in crisis communication scenarios and includes additional comments from social media experts throughout various chapters. New case studies include "Police Departments and Community Trust," "The Oso Mudslide in Washington," "School Shootings: Communications To and For Children," and two additional international case studies - "Ebola Strikes Liberia: Firestone Strikes Ebola" and "Nut Rage and Korean Airlines." Previous case studies no longer in this edition can be found on the book's companion website, which also includes the Instructor's Manual with exercises in crisis responses, guidelines for crisis manual preparation, and other teaching tools: www.routledge.com/cw/fearn-banks.
Looking at both classic and modern cases in real-world situations, Crisis Communications provides students with real-world perspectives and insights for professional responses to crises. It is intended for use in crisis communications, crisis management, and PR case studies courses.
Also available for use with this text is the Student Workbook to AccompanyCrisis Communications, providing additional discussion questions, activities, key terms, case exercises, and further content for each chapter.
Название: Environmental communication pedagogy and practice ISBN: 1138393509 ISBN-13(EAN): 9781138393509 Издательство: Taylor&Francis Рейтинг: Цена: 46950.00 T Наличие на складе: Есть у поставщика Поставка под заказ. Описание: This book fills the need for a sustained discussion of environmental communication pedagogy primarily in universities but also with institutions and communities. Drawing on a variety of disciplinary perspectives from around the world, this book will be an essential resource for environmental communication educators.
Автор: Wheeler, Adrian Название: Crisis communications management ISBN: 1787566188 ISBN-13(EAN): 9781787566187 Издательство: Emerald Рейтинг: Цена: 20310.00 T Наличие на складе: Есть у поставщика Поставка под заказ. Описание: This PRCA Practice Guide is designed to help PR people, clients and employers do the right thing in the turmoil of a crisis. Planning, preparation, resources, training: seizing and keeping the initiative; managing the aftermath. With numerous real-life examples and practical exercises plus advice from PR experts, journalists and editors.
Название: Pathways to Public Relations ISBN: 113849559X ISBN-13(EAN): 9781138495593 Издательство: Taylor&Francis Рейтинг: Цена: 148010.00 T Наличие на складе: Есть у поставщика Поставка под заказ. Описание: Pathways to Public Relations provides a synthesis of a complicated arena that no other edited volume has attempted. With its wide range of historical perspectives and multiple levels of analysis that fully contextualizes public relations, this book showcases a range of cultural and contextual aspects from a diverse range of historians active within the public relations field.
Автор: Langham, Tony Название: Reputation management ISBN: 1787566102 ISBN-13(EAN): 9781787566101 Издательство: Emerald Рейтинг: Цена: 25730.00 T Наличие на складе: Есть у поставщика Поставка под заказ. Описание: The book aims to give senior executives and communications professionals a guide to the importance of reputation (in terms of how positively or negatively an organisation is perceived by stakeholders such as employees, customers and members of the media), and inspire their thinking in managing reputation.
Автор: Wheeler, Adrian Название: Writing for the media ISBN: 1787566145 ISBN-13(EAN): 9781787566149 Издательство: Emerald Рейтинг: Цена: 18960.00 T Наличие на складе: Есть у поставщика Поставка под заказ. Описание: How to get better results from the stories you offer the media. How to use journalists` own writing rules; research and interviews; composition and structure; media language and style; headlines and leads; quotes; self-editing. Special sections on writing for screens, using photography/video/infographics and pitching stories to the media.
Автор: Lisa Kuchta Название: Conversations with Your Audience: A Practical Guide for Preparing and Delivering Professional Presentations ISBN: 162661976X ISBN-13(EAN): 9781626619760 Издательство: Mare Nostrum (Eurospan) Рейтинг: Цена: 95260.00 T Наличие на складе: Есть у поставщика Поставка под заказ. Описание: Conversations with Your Audience: A Practical Guide for Preparing and Delivering Professional Presentations provides practical and accessible advice to college students and pre-professionals on how to present effectively in a work environment. This book is a collaborative effort of the Communication Department at Southern Connecticut State University and represents their time-tested method of teaching students to design and deliver professional presentations to clients.Unlike many standard texts on oral communication skills that focus on writing and memorization, Conversations with Your Audience advocates a more realistic, audience-centered approach. Based on the tenet that effective presenters make their presentations feel like conversations, the material focuses on audience engagement and strengthening communication skills rather than on reciting manuscript or memorized speeches.Specific topics include analyzing and adjusting to your audience, planning and delivering organized and memorable presentations, refining your vocal quality and nonverbal communication, handling question-and-answer sessions, demonstrating respect for clients, creating effective visual aids, and working and presenting in groups. Performance-based rather than theory-based, Conversations with Your Audience helps students navigate the various stages of planning and delivering presentations in an easy-to-read format.
Автор: John DiMarco Название: Communications Writing and Design: The Integrated Manual for Marketing, Advertising, and Public Relations ISBN: 1119118905 ISBN-13(EAN): 9781119118909 Издательство: Wiley Рейтинг: Цена: 82310.00 T Наличие на складе: Есть у поставщика Поставка под заказ. Описание: Communications Writing and Design is an integrated, project-based introduction to effective writing and design across the persuasive domains of communication.
Автор: Luis A. Albornoz, Ma. Trinidad Garci?a Leiva Название: Audio-Visual Industries and Diversity: Economics and Policies in the Digital Era ISBN: 1138384453 ISBN-13(EAN): 9781138384453 Издательство: Taylor&Francis Рейтинг: Цена: 148010.00 T Наличие на складе: Есть у поставщика Поставка под заказ. Описание: This book reflects critically on issues of diversity, access, and the expansion of digital technologies in audio-visual industries, particularly in terms of economics and policies. It brings together specialists in cultural diversity and media industries, drawing from Communication, Economics, Political Science and Law.
Автор: Bernard Gauthier Название: Strategic Communication in Canada: Planning Effective PR Campaigns ISBN: 1773380761 ISBN-13(EAN): 9781773380766 Издательство: Mare Nostrum (Eurospan) Рейтинг: Цена: 61910.00 T Наличие на складе: Невозможна поставка. Описание: Informed by decades of agency experience, Bernard Gauthier prepares aspiring public relations students to think strategically as they plan and create campaigns. Readers are led through all the phases of developing communication strategy, from conducting a situation analysis right through to forming finished, polished strategy and drawing conclusions.
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