Health Communication and Mass Media: An Integrated Approach to Policy and Practice, Rukhsana Ahmed, Benjamin R. Bates

Автор: Stanhope Victoria, Ashenberg Straussner Shulamith Lala
Название: Social Work and Integrated Health Care: From Policy to Practice and Back
ISBN: 0190607297 ISBN-13(EAN): 9780190607296
Издательство: Oxford Academ
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Цена: 69690.00 T
Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: With nearly 40% of social workers working in the health and behavioral health care sectors, Social Work and Integrated Health Care is designed to help social workers understand the policies that shape the current discussion regarding integrated primary care and behavioral health care and their
application to practice. While the future of Patient Protection and Affordable Care Act of 2010 (PPACA) is uncertain at this time, the potential for integrated health care to simultaneously improve health outcomes while reducing costs means that despite the constantly changing health policy
landscape, the movement towards an integrated health care system will continue in the future. As these changes occur, there is a great need in the social work field for resources that will give both the context for these changes and translate the policies to day-to-day social work practice. This
book provides essential information about the important shifts in the health care field with a focus on health care for vulnerable populations, with a special emphasis on adults with severe mental illnesses and substance abuse disorders. As the title indicates, the book provides a comprehensive
discussion not only of critical policy issues, but also their specific implications to evidence-based clinical practice. It covers such areas as background on public funding for health care, the development of behavioral health services in the community, and the passage of mental health parity
legislation. The text also includes an overview of integrated health care settings and describes evidence practices that are central to integrated health care such as screening, person-centered care planning, motivational interviewing, and wellness self-management. It is a must-have text for all
social work students in MSW programs.

Автор: Charles Guest et all
Название: Oxford Handbook of Public Health Practice
ISBN: 0199586306 ISBN-13(EAN): 9780199586301
Издательство: Oxford Academ
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Цена: 0.00 T
Наличие на складе: Невозможна поставка.
Описание: Fully revised and updated for the third edition, the Oxford Handbook of Public Heath Practice remains the first resort for all those working in this broad field.

Автор: Wilkinson Clare, Weitkamp Emma
Название: Creative Research Communication: Theory and Practice
ISBN: 0719096510 ISBN-13(EAN): 9780719096518
Издательство: NBN International
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Цена: 35200.00 T
Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: This book provides a theoretically grounded introduction to new and emerging approaches to public engagement and research communication. -- .

Название: Innovations in social marketing and public health communication
ISBN: 3319198688 ISBN-13(EAN): 9783319198682
Издательство: Springer
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Цена: 130430.00 T
Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: Innovations in Social Marketing and Public Health Communication

Автор: William Wray Carney, Colin Babiuk, Mark Hunter LaVigne
Название: In the News, 3rd edition: The Practice of Media Relations in Canada
ISBN: 1772124117 ISBN-13(EAN): 9781772124118
Издательство: Gazelle Book Services
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Цена: 48610.00 T
Наличие на складе: Невозможна поставка.
Описание: Third edition of the "go-to" textbook on media relations, demonstrating a proactive and planned approach.

Автор: Graham Jackson, Debbie Tolson
Название: Textbook of Dementia Care: An Integrated Approach
ISBN: 1138229245 ISBN-13(EAN): 9781138229242
Издательство: Taylor&Francis
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Цена: 32650.00 T
Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: This evidence-based textbook gives an overview of the whole topic of dementia, with an emphasis on practice. This book will support pre-registration students undertaking placements in the area and constitute an important reference for the workplace.

Автор: Graham Jackson, Debbie Tolson
Название: Textbook of Dementia Care: An Integrated Approach
ISBN: 1138229237 ISBN-13(EAN): 9781138229235
Издательство: Taylor&Francis
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Цена: 122490.00 T
Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: This evidence-based textbook gives an overview of the whole topic of dementia, with an emphasis on practice. This book will support pre-registration students undertaking placements in the area and constitute an important reference for the workplace.

Автор: Juska
Название: Integrated Marketing Communication
ISBN: 1138695440 ISBN-13(EAN): 9781138695443
Издательство: Taylor&Francis
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Цена: 33440.00 T
Наличие на складе: Нет в наличии.
Описание: This book is an up-to-date resource that shows students how to achieve their marketing objectives through a campaign that coordinates marketing, advertising, and promotion. It provides essential information about planning, implementing, and assessing a comprehensive marketing plan to help students appreciate integrated marketing communications as a business strategy. The author describes the processes and considerations needed to appeal to consumers, identifying how geographic segmentation, timing, competitive environments, and cost contribute to planning. He considers the integration of digital technology, such as social media platforms and mobile apps, and how these can be used for advertising, sales promotion, and public relations. The book’s concise, easy to read explanation of marketing components and their interconnected relationships is solidified by a series of visual summaries as well as examples and useful demonstrations. Students are given the opportunity to prepare their own integrated marketing communication plan based on consumer, product, and market research along with original creative materials and media spreadsheets. Students of marketing communication, advertising and promotion, and digital marketing will love this book’s abbreviated, but thorough format. An interactive companion website rounds out a stellar set of features that encourage quick understanding, participation, and utilization of IMC concepts.

Автор: Arntfield, Michael Swart, Joan
Название: Social media and mental health
ISBN: 1516518004 ISBN-13(EAN): 9781516518005
Издательство: Mare Nostrum (Eurospan)
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Цена: 65170.00 T
Наличие на складе: Невозможна поставка.
Описание: Social Media and Mental Health: Depression, Predators, and Personality Disorders presents case studies and guidelines to help policymakers, parents, educators, and criminal justice experts better understand the negative effects of social media on mental health. The book examines the direct correlations between technology and the onset of significant personality and mood disorders, criminal violence, and other dysfunctional behavior, particularly in American youth.The text addresses cyberbullying, suicide, and the cycle of abuse; Internet addiction and its relation to impaired psychosocial functioning; and the narcissistic tendencies that individuals can develop as a result of too much screen time, including attention-seeking behavior, constant self-promotion, and feelings of entitlement. Chapters are dedicated to the adverse effects of social media on dating and romantic relationships, the concept of online “friends”, and the dangerous fantasies that individuals can foster online. The book closes with a timely chapter about radicalization, terrorism, and new media.Scientifically rigorous in nature, Social Media and Mental Health is also an ideal textbook for college-level courses in forensic psychology, social work, juvenile crime, and communications. It can also be used as a guide for educators, employers, and administrators, including law enforcement or corrections officials who work with schools, youth groups, and at-risk populations.

Автор: Burg Mary Ann, Oyama Oliver N.
Название: The Behavioral Health Specialist in Primary Care: Skills for Integrated Practice
ISBN: 0826129870 ISBN-13(EAN): 9780826129871
Издательство: Mare Nostrum (Eurospan)
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Цена: 76690.00 T
Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: This timely book trains graduate-level social workers, mental health counselors, and health psychologists to step into the role of the Behavioral Health Specialist in primary care settings, a role that will see increased demand under the Patient Accountability and Affordable Care Act (ACA).Patients with chronic conditions need psychosocial support and counseling to help them make the lifestyle and behavioral changes needed to prevent disease complications. Behavioral Health Specialists on integrated primary care teams need behavioral health promotion skills and counseling skills to help bridge the fragmentation between physical and mental health care, in order to assist and support patients in optimizing their health. Using rich case examples drawn from typical patient presentations of common chronic conditions encountered in primary care, this book gives students the skills needed to step into the role of Behavioral Health Specialist on a primary care team. It is ideal for health care social workers, mental health counselors, and psychologists training to practice in a primary care setting.

Автор: Burris Scott, Berman Micah L., Penn Matthew
Название: The New Public Health Law: A Transdisciplinary Approach to Practice and Advocacy
ISBN: 0190681055 ISBN-13(EAN): 9780190681050
Издательство: Oxford Academ
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Цена: 49620.00 T
Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: "APHA Press, an imprint of American Public Health Association"