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The Rise of Local Heroes in Retailing: Growing faster than your Competitors, Thomas Rudolph, Dieter Berninghaus


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Автор: Thomas Rudolph, Dieter Berninghaus
Название:  The Rise of Local Heroes in Retailing: Growing faster than your Competitors
ISBN: 9783110414240
Издательство: Walter de Gruyter
Классификация: ISBN-10: 3110414244
Обложка/Формат: Mixed media product
Страницы: 150
Вес: 0.00 кг.
Дата издания: 01.09.2015
Серия: Economics/Business/Finance
Язык: English
Читательская аудитория: Professional and scholarly
Ключевые слова: BUSINESS & ECONOMICS / General
Поставляется из: Германии
Описание: Optimize your growth strategy: Today, many companies consider internationalization as a good opportunity for an increase in turnover and growth. However, as famous examples have shown, even large companies are sometimes outperformed by indigenous incumbents that have an extensive knowledge about the local markets and their customers. With the help of 10 case studies, this book addresses the phenomenon of these so-called “local heroes”.

The Google Adwords Survival Guide: How to Keep Your Head Above Water, Outsmart Your Competitors, Prevent Bleeding Budget and Grow Your Local Business

Автор: Teneriello MR Steven Michael
Название: The Google Adwords Survival Guide: How to Keep Your Head Above Water, Outsmart Your Competitors, Prevent Bleeding Budget and Grow Your Local Business
ISBN: 0692347801 ISBN-13(EAN): 9780692347805
Издательство: Неизвестно
Цена: 14890.00 T
Наличие на складе: Есть у поставщика Поставка под заказ.

Building the Internet of Things: Implement New Business Models, Disrupt Competitors, Transform Your Industry

Автор: Kranz Maciej
Название: Building the Internet of Things: Implement New Business Models, Disrupt Competitors, Transform Your Industry
ISBN: 1119285666 ISBN-13(EAN): 9781119285663
Издательство: Wiley
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Цена: 24280.00 T
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Описание: Connect your organization to the Internet of Things with solid strategy and a proven implementation plan Building Internet of Things provides front-line business decision makers with a practical handbook for capitalizing on this latest transformation.

Antitrust for Small and Middle Size Undertakings and Image Protection from Non-Competitors

Автор: Pranvera K?llezi; Bruce Kilpatrick; Pierre Kobel
Название: Antitrust for Small and Middle Size Undertakings and Image Protection from Non-Competitors
ISBN: 3662510855 ISBN-13(EAN): 9783662510858
Издательство: Springer
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Цена: 130430.00 T
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Описание: This publication provides an unparalleled comparative analysis of two "hot topics" in the field of antitrust and unfair competition laws with regard to a number of key countries.The first part of the book examines whether small and middle-sized businesses could or should be subject to specific competition rules.

Small Brand America II: A Look at 25 More Tiny U.S. Brands Succeeding in a World Dominated by Giant Competitors

Автор: Akley Steve
Название: Small Brand America II: A Look at 25 More Tiny U.S. Brands Succeeding in a World Dominated by Giant Competitors
ISBN: 0989151786 ISBN-13(EAN): 9780989151788
Издательство: Неизвестно
Цена: 17230.00 T
Наличие на складе: Есть у поставщика Поставка под заказ.

The Role of Competitors in the Enforcement of State Aid Law

Автор: Fernando Pastor-Merchante
Название: The Role of Competitors in the Enforcement of State Aid Law
ISBN: 1509906592 ISBN-13(EAN): 9781509906598
Издательство: Bloomsbury Academic
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Цена: 95040.00 T
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Описание: This book explores the tools that the European rules on State aid place in the hands of competitors when it comes to fighting subsidies and other state measures of financial assistance to firms. In order to do so, the book scrutinizes the means of redress available to competitors before national courts (private enforcement), as well as the opportunities that they have to make their voice heard in the course of the European Commission's enforcement procedures (public enforcement). The insights provided by the book will lead to a better understanding of the rights of private parties under the rules and practices that govern the enforcement of State aid law. Revised Dissertation. (Series: Hart Studies in Competition Law Vol. 16) Subject: Competition Law]

Antitrust for Small and Middle Size Undertakings and Image Protection from Non-Competitors

Автор: Pranvera K?llezi; Bruce Kilpatrick; Pierre Kobel
Название: Antitrust for Small and Middle Size Undertakings and Image Protection from Non-Competitors
ISBN: 3642539998 ISBN-13(EAN): 9783642539992
Издательство: Springer
Рейтинг:
Цена: 130430.00 T
Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: This publication provides an unparalleled comparative analysis of two "hot topics" in the field of antitrust and unfair competition laws with regard to a number of key countries.The first part of the book examines whether small and middle-sized businesses could or should be subject to specific competition rules.

Grasses: Crops, Competitors and Ornamentals

Автор: Hansjoerg Kraehmer
Название: Grasses: Crops, Competitors and Ornamentals
ISBN: 1119416809 ISBN-13(EAN): 9781119416807
Издательство: Wiley
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Цена: 207980.00 T
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Описание:

Combines new findings on morphological aspects, the latest data on gene function in grasses, and the interaction of grasses with their habitats

45% of all arable land is covered by five grass crops: wheat, maize, rice, barley and sugar cane. This book demonstrates why crops and weeds are growing in characteristic environments today, and looks at how cropping practices may change in the future and how these changes will affect weed spectra. It explains the distribution of grasses and their role for mankind and summarizes our knowledge on grass genomes. Special emphasis is placed on the function of genes at defined developmental stages and in organs of grasses. The development of grasses is then described from the germination to fruit set with many unpublished examples.

Grasses: Crops, Competitors and Ornamentals provides readers with a comparative description of selected grass organs (stem, root, leaf, inflorescence) and devotes several chapters to habitats of grasses and morphological characteristics that enable grasses to grow in special environments. In addition, some chapters deal with grasses as crops and weeds, and emphasis is placed on their adaptation to modern agriculture.

  • Predicts how cropping practices may change in the future and how these changes will affect weed spectra
  • Details grasses as crops and weeds, emphasizing their adaptation to modern agriculture
  • Summarizes our knowledge on grass genomes
  • Connects classical morphology with the latest tools in molecular biology as well as ecological aspects determining the wide distribution of grass species today

Grasses: Crops, Competitors and Ornamentals will be of great interest to agricultural scientists who want to know more about crops and weeds, grassland specialists and breeders interested in special grass traits, and molecular biologists and ecologists who study the biology and habitat of grasses.


The Spelling Bee Manual for Competitors

Автор: Edmondson Thomas
Название: The Spelling Bee Manual for Competitors
ISBN: 1377265390 ISBN-13(EAN): 9781377265391
Издательство: Неизвестно
Цена: 23230.00 T
Наличие на складе: Невозможна поставка.

Power Up Your B2B Branding: And Make Your Competitors Hate You in 35 Days

Автор: Dalton Rob
Название: Power Up Your B2B Branding: And Make Your Competitors Hate You in 35 Days
ISBN: 1543965067 ISBN-13(EAN): 9781543965063
Издательство: Неизвестно
Цена: 22070.00 T
Наличие на складе: Невозможна поставка.
Описание: For decades, psychologists have been perpetuating a saying attributed to Eleanor Roosevelt, "No one can make you feel inferior without your consent." This is total B.S. because every time your competitor (you know the one I'm talking about) launches a new ad campaign or marketing stunt, customers eat it up. Your customers. Bam Your heart sinks. Your head explodes. As a marketing professional, you feel you've failed your company. I can only guess but I'll bet your company makes a better product, and your service is far superior, too. (Yup, life isn't fair.) So you have to decide. Will you hang your head and accept defeat? Or worse yet, make excuses for getting beat up on the marketplace playground? Or, is today the day you decide to take charge of your brand and the trajectory of your growth?If you are a Chief Marketing Officer, Marketing Director, Brand Manager, Digital Marketing Specialist or other influencer of your company's branding and marketing, I want to make you a promise. In 35 days you will stop introducing yourself as the person responsible for your company's marketing, and start introducing yourself as the person IN CHARGE of your company's marketing. Not one, but two editors tried to talk me out of writing this book. Because much of its content is heavily biased toward creative- and emotion-driven thinking--stuff both editors felt would unfairly challenge marketing directors and turn off corporate decision-makers. I respectfully disagree. It is not a new concept that people buy on emotion (95% of our brains--and therefore our decisions--are powered by emotion) and later validate their purchase decisions withrational thought. So it is imperative to purposefully create, or re-create your branding and marketing based on emotional expression, not just rational thought and data. I've been using creative- and emotion-based stimuli described in this book for over 15 years and found that marketing directors and corporate decision makers "get it" and absolutely hone in on how to identify the things that make their brands unique and powerful. And how to articulate their brands' purpose and product features and benefits in unique and powerful ways--in traditional, experiential and digital channels.Most of the marketing people I've worked with are ingenious, hard-working and proud of their companies. The problem is, most of them (especially those in B2B) underestimate the power of branding and marketing and rely almost entirely on their sales people and reps to introduce products, build relationships and grow their businesses. My mission is to help them power up their branding and marketing so they can shorten the sales cycle, generate more qualified leads, build stronger customer relationships and leapfrog right over their competitors.

Small Brand America: A Look at 25 Tiny U.S. Brands Succeeding in a World Dominated by Giant Competitors

Автор: Akley Steve
Название: Small Brand America: A Look at 25 Tiny U.S. Brands Succeeding in a World Dominated by Giant Competitors
ISBN: 0989151751 ISBN-13(EAN): 9780989151757
Издательство: Неизвестно
Цена: 16080.00 T
Наличие на складе: Есть у поставщика Поставка под заказ.

Radical Hiring Success: Headhunter Secrets to Target Top Talent from Your Competitors

Автор: Adamo Mike
Название: Radical Hiring Success: Headhunter Secrets to Target Top Talent from Your Competitors
ISBN: 0998100625 ISBN-13(EAN): 9780998100623
Издательство: Неизвестно
Цена: 11490.00 T
Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: A MUST-READ FOR PROFESSIONALS ASPIRING TO BUILD THE BEST TEAM IN THEIR INDUSTRY LEARN TO ATTRACT THE TALENT YOU NEED. Mike unleashes powerful wisdom to help companies hire better. With his no nonsense style, recruitment expert Mike Adamo will teach you the skills to attract an unparalleled level of talentto your organization.Regardless of whether you are making your first hire or are ready to take your recruitment to the next level, Mike will change the way you look at hiring.

Sovereign state and its competitors

Автор: Spruyt, Hendrik
Название: Sovereign state and its competitors
ISBN: 0691029105 ISBN-13(EAN): 9780691029108
Издательство: Wiley
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Цена: 44350.00 T
Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: Examining the competing institutions that arose during the decline of feudalism (among them urban leagues, independent communes, city states, and sovereign monarchies), this book disposes of the familiar claim that the superior size and war-making ability of the sovereign nation-state made it the natural successor to the feudal system.


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