A Survey of Scientific Communication Theory, Charles Pavitt

Автор: Morris
Название: The Handbook of Journal Publishing
ISBN: 1107653606 ISBN-13(EAN): 9781107653603
Издательство: Cambridge Academ
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Цена: 36480.00 T
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Описание: The Handbook of Journal Publishing is an up-to-date and comprehensive handbook written by experienced professionals, covering all aspects of journal publishing, both online and in print. It is a basic reference source for publishers, librarians and scholars dealing with such issues as copyright, business models, scholarly communication and intellectual property.

Автор: Catellani Andrea
Название: Communication Ethics in a Connected World
ISBN: 2875742868 ISBN-13(EAN): 9782875742865
Издательство: Peter Lang
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Цена: 67850.00 T
Наличие на складе: Невозможна поставка.
Описание: What are the main ethical challenges for strategic communication and public relations professionals today? How can researchers help in understanding and dealing with these challenges in a complex and interconnected world? This book offers some answers to these questions, based on contributions by researchers from different European countries and other continents. The chapters of the first section focus on general concepts about communication and public relations ethics as well as corporate social responsibility. Three sections then deal with: the specific situation of communication and PR ethics in various European countries; the evolution of ethical skills of communication professionals; and the interaction between communication ethics and the public sphere. The final two sections offer insights on recent research in public relations, like employee communication and engagement, mentoring in public relations and the evolution of media relations and social media communication.

Автор: Heinz-Werner Nienstedt, Stephan Russ-Mohl, Bartosz Wilczek
Название: Journalism and Media Convergence
ISBN: 3110484560 ISBN-13(EAN): 9783110484564
Издательство: Walter de Gruyter
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Цена: 24730.00 T
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Описание: Journalism is under ever-increasing pressure, due in large part to the phenomenon of media convergence. Not only does media convergence redefine the tasks of journalists and newsrooms, it also re-shapes the business environments of media companies. In this book, international media practitioners and researchers describe and analyze the relationships between media convergence and advertising, public relations, social media and other areas of communication posing a challenge to journalism.

Автор: Joe Mathewson
Название: Write on: Crafting Basic Business Stories
ISBN: 0765646218 ISBN-13(EAN): 9780765646217
Издательство: Taylor&Francis
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Цена: 58170.00 T
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Описание: Business journalism is of critical importance to society, though it may appear to some that it concerns only big business and big investors. A Quick Guide to Writing Business Stories helps students acquire the marketable writing skills required to succeed in this competitive and vibrant segment of print and online journalism. This hands-on, practical text provides step-by-step guidance on how to write business articles such as the corporate quarterly earnings story, small business profiles, and business or consumer trend stories. Mathewson’s book, based on Northwestern University’s highly successful business journalism program, guides students in the use of data, documents and sophisticated expert sources. With A Quick Guide to Writing Business Stories as their resource, students will be able to write challenging stories with clarity and speed, greatly enhancing the journalist’s ability to tackle stories on other complex topics, in any medium.

Автор: Nwokeafor Cosmas Uchenna
Название: Information Communication Technology (Ict) Integration to Educational Curricula: A New Direction for Africa
ISBN: 0761865365 ISBN-13(EAN): 9780761865360
Издательство: Неизвестно
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Цена: 79690.00 T
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Описание: This book serves as a textbook in graduate and upper-level undergraduate classes in colleges and universities to contribute to the existing mass communication and ICT literature. It provides an essential platform for literature in mass communication, political communication, and ICT with relevance to its integration to Africa educational curricula.

Автор: Abelman Bob
Название: Theater criticism/Arts Journalism Primer
ISBN: 1433115492 ISBN-13(EAN): 9781433115493
Издательство: Peter Lang
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Цена: 40260.00 T
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Описание: A Theater Criticism/Arts Journalism Primer: Refereeing the Muses examines the skill set associated with being a critic and arts journalist. It explores the history, evolution, and future of the profession in the United States, and carefully and purposefully dissects the preparation, observation, and writing process associated with generating thoughtful and interesting arts criticism.

Название: Journalism and Media Convergence
ISBN: 3110302888 ISBN-13(EAN): 9783110302882
Издательство: Walter de Gruyter
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Цена: 111510.00 T
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Описание: Die gesellschaftliche Konstitution der Wirklichkeit erfolgt mittlerweile fast ausnahmslos durch Medien, die im Zuge der Digitalisierung interaktiv und multimedial geworden sind. Durch die Digitalisierung verschwimmen und verschwinden die Grenzen zwischen ehemals getrennten Medien, Kommunikations-, Produktions- und Verbreitungsformen. Die Folge sind tiefgreifende Veranderungen der wirtschaftlichen Grundlagen der Medien sowie eine Neubestimmung der Charakteristika der Mediengattungen und ihrer Abgrenzung voneinander, kurz ein medialer Umbruch wie zuletzt zu Gutenbergs Zeiten.Ziel der interdisziplinaren Schriftenreihe Medienkonvergenz/Media Convergence ist es, die Auswirkungen der Digitalisierung auf die bisherigen Medien, Kommunikationsformen, Bildungsinstitutionen, Medienmarkte und das Mediennutzungsverhalten der Bevolkerung zu untersuchen, die Veranderungsprozesse im sozialen, kulturellen, politischen, aber auch im okonomischen und rechtlichen Bereich herauszustellen, um neue kulturelle Potentiale und kreative Moglichkeiten kritisch zu erfassen und wissenschaftlich aufzuarbeiten.

Автор: Berglez Peter
Название: Global Journalism
ISBN: 143311030X ISBN-13(EAN): 9781433110306
Издательство: Peter Lang
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Цена: 40260.00 T
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Описание: Peter Berglez sets out to develop the idea of global journalism as an epistemological updating of everyday mainstream news media. He theoretically understands and explains global journalism as a concrete practice and argues that the future of professional news journalism is about leaving behind the dominant national outlook for the sake of a more integrated (global) outlook on society.

Автор: Pavitt, Charles
Название: Survey of scientific communication theory
ISBN: 1433133768 ISBN-13(EAN): 9781433133763
Издательство: Peter Lang
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Цена: 51570.00 T
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Описание: This detailed survey of present-day scientific communication theory rejects the outmoded «levels» organizational scheme in favor of a system based on the underlying model and fundamental explanatory principle each theory presupposes. In doing so it shows the fundamental similarities among all communication-relevant contexts. Most theories included in the book are causal in nature, derived from one of three underlying models: message production, message reception, or interactive. A few theories take on a functional form, sometimes in dialectic or systemic versions. An introductory chapter describes what is meant by scientific explanation, how that concept is instantiated in scientific communication theory, and delineates the three causal models prevalent in these theories. A useful resource for scholars, this book is suitable for graduate and advanced undergraduate courses in communication theory.

Автор: Altheide, David L.
Название: Media Edge : Media Logic and Social Reality
ISBN: 1433126443 ISBN-13(EAN): 9781433126444
Издательство: Peter Lang
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Цена: 43430.00 T
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Описание: This book challenges social science to address the most important social change since the industrial revolution: the mediated communication order. More of our everyday lives and social institutions reflect the compelling media logic that resonates through conversation, interaction, marketing, as well as social programs, issues and foreign policy. We are beyond the time when people take into account media matters; rather, media matters are now incorporated as a kind of social form in routine and extraordinary activities. This thesis was first laid out in ‘Media Logic’, co-authored with Robert P. Snow in 1979.
Thirty-five years on, Altheide discusses his recent thinking about how media logic and mediation is a basic element in constructing social reality.
From the internet to the NSA, he shows how media logic has transformed audiences into personal networks guided by social media. He argues that we have reached the media edge as social media have all but eviscerated the audience as a significant factor in the communication equation; mediated communication is increasingly about media performances and individual selection to promote identity.