Tourist Destination Governance: Practice, Theory & Issues, Lily Nolen
Автор: Peterson Donald Название: Emerging Trends in Tourist Destination Management ISBN: 1682851273 ISBN-13(EAN): 9781682851272 Издательство: Неизвестно Цена: 160930.00 T Наличие на складе: Есть у поставщика Поставка под заказ. Описание: Tourism is one of the most rapidly progressing sectors of economies across the globe. Thus, research in this area has expanded beyond traditional approach. This extensive book comprises the diverse aspects of tourism and destination management such as tourism supporting infrastructure, tourism policies, strategies for tourism development, information, promotion, communication in tourism, ecotourism, etc. The case studies presented in this book will serve as a resource guide to a broad spectrum of readers. Students and professionals will benefit alike from this book.
Название: Advances in tourism destination marketing ISBN: 0415492386 ISBN-13(EAN): 9780415492386 Издательство: Taylor&Francis Рейтинг: Цена: 163330.00 T Наличие на складе: Есть у поставщика Поставка под заказ. Описание: This volume provides original insight into the operational opportunities, challenges and constraints in managing Tourism Destination Marketing.
Название: Tourism destination evolution ISBN: 1472453999 ISBN-13(EAN): 9781472453990 Издательство: Taylor&Francis Рейтинг: Цена: 163330.00 T Наличие на складе: Есть у поставщика Поставка под заказ. Описание: Outlining the need for fresh perspectives on change in tourism, this book offers a theoretical overview and empirical examples of the potential synergies of applying evolutionary economic geography (EEG) concepts in tourism research.
Автор: Larry Dwyer; Renata Tomljenovi?; Sanda ?orak Название: Evolution of Destination Planning and Strategy ISBN: 3319422456 ISBN-13(EAN): 9783319422459 Издательство: Springer Рейтинг: Цена: 121110.00 T Наличие на складе: Есть у поставщика Поставка под заказ. Описание:
This book deals broadly with tourism planning and development from the perspective of Croatia, a major Adriatic tourism destination which is fast becoming one of the most popular vacation spots in the European Union. With the recent accession of Croatia to the EU, Croatia is undergoing a rapid political and economic transition and generating scholarly interest in the country’s primary, secondary, and tertiary industries. This book examines the country’s long history and thriving success in the tourism industry through issues of destination image and identity, management challenges, economic impact, and how to attract tourists in the midst of extreme political changes.
The book explores the implications of policy decisions on product development and takes a theoretically sound approach to destination planning and problem-solving in Croatia. Its timely view of Croatian national tourism policy and the broader Adriatic/Mediterranean region makes this book of interest to all scholars, students, and practitioners engaged in various aspects of destination development planning and management.
Автор: Jason Wood, John K. Walton Название: The Making of a Cultural Landscape: The English Lake District as Tourist Destination, 1750-2010 ISBN: 1409423689 ISBN-13(EAN): 9781409423683 Издательство: Taylor&Francis Рейтинг: Цена: 153120.00 T Наличие на складе: Есть у поставщика Поставка под заказ. Описание: Bringing together leading writers from a wide range of disciplines, this book explores the tourism history and heritage of the Lake District and its construction as a cultural landscape from the mid eighteenth century to the present day It critically analyses the relationships between history, heritage, landscape.
Название: Contemporary challenges of climate change, sustainable tourism consumption, and destination competitiveness ISBN: 1787563448 ISBN-13(EAN): 9781787563445 Издательство: Emerald Рейтинг: Цена: 107050.00 T Наличие на складе: Есть у поставщика Поставка под заказ. Описание: This volume presents twenty updated and new theories of travelers` decisions and behaviors. The volume describes the advances in theory construction and practical applications of theory in the disciplines of tourism, hospitality, leisure, and entertainment (THLE) research.
Автор: Desbordes Michel, Richelieu Andre Название: Global Sport Marketing: Contemporary Issues and Practice ISBN: 1138795828 ISBN-13(EAN): 9781138795822 Издательство: Taylor&Francis Рейтинг: Цена: 63280.00 T Наличие на складе: Есть у поставщика Поставка под заказ. Описание:
Globalization has had a profound impact on the sports industry, creating an international market in which sports teams, leagues and players have become internationally recognized brands. This important new study of contemporary sports marketing examines the opportunities and threats posed by a global sports market, outlining the tools and strategies that marketers and managers can use to take advantage of those opportunities.
The book surveys current trends, issues and best practice in international sport marketing, providing a useful blend of contemporary theory and case studies from the Americas, Europe and Asia. It assesses the impact of globalization on teams, leagues, players, sponsors and equipment manufacturers, and highlights the central significance of culture on the development of effective marketing strategy. Global Sport Marketing is key reading for any advanced student, researcher or practitioner working in sport marketing or sport business.
Автор: Management Association Information Reso Название: Medical Tourism: Breakthroughs in Research and Practice ISBN: 1522539204 ISBN-13(EAN): 9781522539209 Издательство: Mare Nostrum (Eurospan) Рейтинг: Цена: 355300.00 T Наличие на складе: Есть у поставщика Поставка под заказ. Описание: Presents the latest scholarly material on trends, practices, and emerging phenomena of international travel by patients for medical treatment. Highlighting a range of pertinent topics such as hospitality management, reproductive medicine, and ethical considerations, this multi-volume book is designed for healthcare providers, nonprofit organisations, students, and medical professionals.
Автор: Michel Desbordes, Andre Richelieu Название: International Sport Marketing: Issues and Practice ISBN: 036715109X ISBN-13(EAN): 9780367151096 Издательство: Taylor&Francis Рейтинг: Цена: 148010.00 T Наличие на складе: Есть у поставщика Поставка под заказ. Описание: This book examines the most important trends and developments in contemporary sport marketing around the world, shining new light on the importance of marketing and markets as the drivers of international sport business.
Автор: Cox Название: Destination Dixie ISBN: 0813060265 ISBN-13(EAN): 9780813060262 Издательство: Mare Nostrum (Eurospan) Рейтинг: Цена: 29570.00 T Наличие на складе: Есть у поставщика Поставка под заказ. Описание: Once upon a time, it was impossible to drive through the South without coming across signs to ""See Rock City"" or similar tourist attractions. From battlegrounds to birthplaces, and sites in between, heritage tourism has always been part of how the South attracts visitors and defines itself, yet such sites are often understudied in the scholarly literature.As the contributors to this volume make clear, the narrative of southern history told at these sites is often complicated by race, influenced by local politics, and shaped by competing memories. Included are essays on the meanings of New Orleans cemeteries; Stone Mountain, Georgia; historic Charleston, South Carolina; Yorktown National Battlefield; Selma, Alabama, as locus of the civil rights movement; and the homes of Mark Twain, Margaret Mitchell, and other notables.Destination Dixie reveals that heritage tourism in the South is about more than just marketing destinations and filling hotel rooms; it cuts to the heart of how southerners seek to shape their identity and image for a broader touring public now often made up of northerners and southerners alike.
Автор: Kozak Metin, Gnoth Juergen Название: Advances in Tourism Destination Marketing: Managing Networks ISBN: 1138880620 ISBN-13(EAN): 9781138880627 Издательство: Taylor&Francis Рейтинг: Цена: 51030.00 T Наличие на складе: Есть у поставщика Поставка под заказ. Описание: This volume provides original insight into the operational opportunities, challenges and constraints in managing Tourism Destination Marketing.
Автор: Peterson Donald Название: Tourism Development and Destination Management ISBN: 1632405652 ISBN-13(EAN): 9781632405654 Издательство: Неизвестно Цена: 154440.00 T Наличие на складе: Есть у поставщика Поставка под заказ. Описание: Tourism falls under the service industry and refers to the practice of travelling for pleasure. It is a rapidly growing industry and plays a significant role in the economy of a country. It involves stimulating interest, entertaining and accommodating tourists from all over the world. International tourism brings in foreign exchange and good reputation for a country. Destination management is an important part of tourism and includes business permits, zoning controls, business association initiatives and land use planning. This book covers in detail some existent theories and innovative concepts revolving around tourism development and destination management. It is a vital tool for all researching and studying this field. The extensive content of this book provides the readers with a thorough understanding of the subject. Different approaches, evaluations and advanced studies have been included in this text. It picks up individual branches and explains their need and contribution in the context of a growing economy. This book is a resource guide for experts as well as students.
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