Автор: Pugh Dawn Название: Winning at Pricing: How High-Tech Product Managers Can Avoid Common Mistakes That Defeat Pricing Strategies ISBN: 0989381307 ISBN-13(EAN): 9780989381307 Издательство: Неизвестно Цена: 57420.00 T Наличие на складе: Есть у поставщика Поставка под заказ. Описание: Improving a marketing strategy for products in the high-tech industry involves: - Value communicated to the buyer in the product positioning that lowers buyer costs or raises buyer performance - Competitive advantage uniquely created for buyers in ways other than selling to them at a lower price - Time-tested strategies utilized with non-traditional pricing tactics that make value obvious to the buyer Winning at PRICING: How High-Tech Product Managers Can Avoid Common Mistakes That Defeat Pricing Strategies is dedicated to showing readers the best practices for pricing a product. Written specifically for high-tech product managers, the book instructs readers how to win at pricing by teaching them to avoid the common mistakes that defeat pricing strategies. A fantastic resource for product managers, sales representatives, and executives in the high-tech industry, Winning at PRICING expertly guides readers toward the creation of competitive advantage that will make buyers less reluctant to pay a premium price. Incorporating excerpts from Michael E. Porter's Competitive Advantage: Creating and Sustaining Superior Performance, Dawn L. Pugh's Winning at PRICING uses a blend of new strategies and established practices to create a definitive resource for product managers. A leading authority on the competitiveness and economic development of nations, states, and regions and the application of competitive principles to social problems such as health care, the environment, and corporate responsibility, Porter is the foremost expert on competitive strategy. Combining time-tested strategies with innovative ways to establish value and create competitive advantage, this priceless resource is a must read for anyone in the high-tech industry.
Автор: Pugh Derek Название: Turn Left at the Devil Tree ISBN: 099235580X ISBN-13(EAN): 9780992355807 Издательство: Неизвестно Цена: 20830.00 T Наличие на складе: Есть у поставщика Поставка под заказ.
Автор: Lowry-Pugh Tamiko Название: Wounds to Wisdom...the Survivor Series: Volume 1 ISBN: 0989673391 ISBN-13(EAN): 9780989673396 Издательство: Неизвестно Цена: 22990.00 T Наличие на складе: Есть у поставщика Поставка под заказ. Описание: Research shows that 1 in 4 women and 1 in 7 men will be victims of domestic violence in their lifetime. With statistics like these, Wounds to Wisdom...The Survivor Series is a timely book for everyone to read. The authors are transparent about their experiences of various forms of domestic abuse. They uncovered their own wounds and shared their wisdom about learning how to move forward as survivors. Wounds to Wisdom...The Survivor Series focuses on the life stories of 12 bold and courageous domestic violence survivors. The authors share intimate details of their experiences with domestic violence, the process of becoming survivors, and discovering essential wellness principles to live a winning lifestyle after the abuse. Dedicated to domestic violence survivors all over the world and to those who have lost their lives to Domestic Violence, the authors respectfully tribute Mothers, Sisters, Brothers, Fathers, Children and Friends. This book will breathe hope into others living in similar pits of despair that these courageous individuals survived. It serves as a reminder that despite any emotional wounds that people suffer from because of abuse, the pain can lead to a true purpose in life. The wisdom shared in this book are lessons that can teach others that if they allow themselves to learn, they can grow in a positive direction from the experience.
Автор: Pugh Martin Название: Speak for Britain! ISBN: 0099520788 ISBN-13(EAN): 9780099520788 Издательство: Random House - Penguin Рейтинг: Цена: 12310.00 T Наличие на складе: Есть у поставщика Поставка под заказ. Описание: Written at a critical juncture in the history of the Labour Party, Speak for Britain! is a thought-provoking and highly original interpretation of the party`s evolution, from its trade union origins to its status as a national governing party.
Казахстан, 010000 г. Астана, проспект Туран 43/5, НП2 (офис 2) ТОО "Логобук" Тел:+7 707 857-29-98 ,+7(7172) 65-23-70 www.logobook.kz
