Автор: Colin Campbell; Junzhao (Jonathon) Ma Название: Looking Forward, Looking Back: Drawing on the Past to Shape the Future of Marketing ISBN: 3319373625 ISBN-13(EAN): 9783319373621 Издательство: Springer Рейтинг: Цена: 186330.00 T Наличие на складе: Есть у поставщика Поставка под заказ. Описание: This volume resents papers on various topics including marketing management, marketing strategy, and consumer behavior.Founded in 1971, the Academy of Marketing Science is an international organization dedicated to promoting timely explorations of phenomena related to the science of marketing in theory, research, and practice.
Автор: Andrew McAfee, Erik Brynjolfsson Название: Machine, Platform, Crowd: Harnessing Our Digital Future ISBN: 0393254291 ISBN-13(EAN): 9780393254297 Издательство: Wiley Рейтинг: Цена: 24280.00 T Наличие на складе: Есть у поставщика Поставка под заказ. Описание: From the authors of the best-selling The Second Machine Age, a leader`s guide to success in a rapidly changing economy.
Автор: J. Lozano; L. Albareda; T. Ysa; H. Roscher; M. Mar Название: Governments and Corporate Social Responsibility ISBN: 1349357782 ISBN-13(EAN): 9781349357789 Издательство: Springer Рейтинг: Цена: 93160.00 T Наличие на складе: Есть у поставщика Поставка под заказ. Описание: This book presents an analytical framework for understanding how governments develop policies of corporate social responsibility (CSR). The research analyses CSR public policies in 15 European Union countries, and it defines four models of governmental approach from a relational perspective.
Автор: Salmon Pierre Название: Yardstick Competition among Governments ISBN: 0190499168 ISBN-13(EAN): 9780190499167 Издательство: Oxford Academ Рейтинг: Цена: 50680.00 T Наличие на складе: Есть у поставщика Поставка под заказ. Описание: Yardstick competition among governments, a consequence of the possibility that citizens look across borders, is a very significant, systemic dimension of governance both at the local and at the national levels.
Автор: Lewis Название: Innovation in City Governments ISBN: 1138942316 ISBN-13(EAN): 9781138942318 Издательство: Taylor&Francis Рейтинг: Цена: 163330.00 T Наличие на складе: Есть у поставщика Поставка под заказ. Описание: This book offers major new insights on how structures, networks and leadership in city governments shape the social innovation capacity of cities. It provides ground-breaking analyses of how governance structures and local socio-economic challenges, are related to the innovations introduced by these cities.
Название: Coping with the future ISBN: 1138559326 ISBN-13(EAN): 9781138559325 Издательство: Taylor&Francis Рейтинг: Цена: 40820.00 T Наличие на складе: Есть у поставщика Поставка под заказ. Описание:
Coping with the Future has been written in response to widespread international awareness that the future is not predictable. In political and economic terms, we are in unknown territory, with daily developments around Brexit and the Trump Presidency, and "Kodak moments" in business. On the other hand, business leaders demand certainty, which is not available.
This book redefines the nature of modern business. In contrast to recent trends, it has a focus on human-centred manufacturing and on decision-making which goes beyond a focus on short-term profit. The liberal capitalism of the USA and the UK is not the only current variety of capitalism. Business is not just about managers, but requires participation and engagement by workers.
Since the financial crash of 2008, there has been much talk about the need for fresh approaches to business, but little has changed. This book pulls together current research and practice and poses new questions based on case studies. There is no one simple best way, but an uncertain future can be addressed, drawing on diverse past experience and cases.
The book addresses an intended audience in business and universities, including business schools, around the world. The debate takes a broader approach, involving research in the social sciences and approaches from philosophy. The world has always been unpredictable, but we have allowed ourselves to be comforted by convenient myths. It is time to wake up.
Автор: Birgit Renzl; Kurt Matzler; Hans Hinterhuber Название: The Future of Knowledge Management ISBN: 1349524433 ISBN-13(EAN): 9781349524433 Издательство: Springer Рейтинг: Цена: 83850.00 T Наличие на складе: Есть у поставщика Поставка под заказ. Описание: In this book leading scholars debate current issues and shed light on future prospects in the field of Knowledge Management. It presents new perspectives on knowledge and learning, including modes of knowing in practice, transactive knowledge systems, organizational narrations, and challenges conventional wisdom.
Название: Future of employment relations ISBN: 1349316652 ISBN-13(EAN): 9781349316656 Издательство: Springer Рейтинг: Цена: 88500.00 T Наличие на складе: Есть у поставщика Поставка под заказ. Описание: "Discussing some fundamental theories and approaches to work and employment relations, and their connection to broader political and societal changes occurring throughout the world, this book contains a series of informed contributions written by prominent leading scholars from across the globe in their respective fields"--
Executives already know that the classic approach to strategy--analyze, plan, execute--is losing relevance as the business landscape becomes more interconnected and automated. But they don't yet know what replaces the traditional strategy toolkit. Some executives even think that strategy is dead.
According to Ming Zeng, the Chief Strategy Officer of the Alibaba Group, strategy is decidedly not dead, but it is radically changed. He has spent over a decade observing how companies in the Alibaba Group and the firms it does business with are becoming "smarter," through interconnected networks that facilitate hundreds of thousands of simultaneous interactions every second and the algorithms that learn from all those interactions to automatically and continually improve the decisions and actions companies take on behalf of serving their customers. Zeng explains how strategy is fundamentally redefined--bearing little resemblance to the principles, practices, and frameworks he learned as a PhD student and then taught as a professor in academic institutions around the world--when companies are "smart."
Revealing the revolutionary practices that he and his team have adopted at Alibaba to leverage these technological trends, Smart Business provides the new toolkit for formulating and executing strategy. Informed by the cutting-edge practices of Alibaba and other companies around the world, this book builds on the author's previous academic research to put Alibaba's strategies and approaches into a broader context that applies to all businesses, not just internet companies or startups. The result is a book that describes a radical new approach to strategy and shows how companies everywhere can apply it.
Автор: Gray, Barbara; Purdy, Jill Название: Collaborating for the Future ISBN: 0198782845 ISBN-13(EAN): 9780198782841 Издательство: Oxford Academ Рейтинг: Цена: 93990.00 T Наличие на складе: Есть у поставщика Поставка под заказ. Описание: This book explains why multistakeholder partnerships are needed to solve societal problems in the 21st century. It identifies global problems and contexts where multistakeholder partnerships are currently in use and offers numerous case examples of such partnerships to help readers grasp their nature and operation.
Автор: Hans-J?rg Bullinger; K. Kornwachs; Hans-J?rgen War Название: Toward the Factory of the Future ISBN: 3642825826 ISBN-13(EAN): 9783642825828 Издательство: Springer Рейтинг: Цена: 113190.00 T Наличие на складе: Есть у поставщика Поставка под заказ. Описание: The International Conference on Production Research has a good tradition: The fIrst Conference was held in Birmingham 1971 with 61 participants.
Автор: Boitano Aldo Название: Breaking the Zero-Sum Game ISBN: 178743186X ISBN-13(EAN): 9781787431867 Издательство: Emerald Рейтинг: Цена: 44710.00 T Наличие на складе: Есть у поставщика Поставка под заказ. Описание: Escaping the win-lose dynamics of zero-sum game approaches is crucial for finding integrated, inclusive solutions to complex issues. This book uncovers real-life examples of inclusive leaders that have broken the zero-sum game, providing insights that help the reader develop their inclusive leadership skills.
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