Автор: Maria Rellie B. Kalacas Название: Data Analysis in Hotel and Catering Management ISBN: 1773613537 ISBN-13(EAN): 9781773613536 Издательство: Mare Nostrum (Eurospan) Рейтинг: Цена: 164470.00 T Наличие на складе: Невозможна поставка. Описание: Examines various aspects of data management and data analytics in the hotel and hospitality industry. The book includes definitions of data gathering, data analytics, and the usage and importance of data analytics in both hotel and catering management.
Автор: Sophea Tieng Название: Hotel Design, Planning and Development ISBN: 1773614320 ISBN-13(EAN): 9781773614328 Издательство: Mare Nostrum (Eurospan) Рейтинг: Цена: 164470.00 T Наличие на складе: Есть у поставщика Поставка под заказ. Описание: Examines various aspects of hotel planning and development, including an extensive overview of necessary planning and development in hotels. The book includes definitions of hotel design, development, and market analysis.
Автор: Abhishek Singh Название: Marketing of Hospitality Services ISBN: 1773614339 ISBN-13(EAN): 9781773614335 Издательство: Mare Nostrum (Eurospan) Рейтинг: Цена: 164470.00 T Наличие на складе: Невозможна поставка. Описание: This introductory textbook shows you how to apply the principles of marketing within the hospitality industry. The book covers a broad range of topics, such as customer satisfaction, the healthcare service, and microfinance, and is designed for students, academics, practitioners, and professionals.
Автор: Boella Название: Human Resource Management in the Hotel and Catering Industry ISBN: 1138289973 ISBN-13(EAN): 9781138289970 Издательство: Taylor&Francis Рейтинг: Цена: 37760.00 T Наличие на складе: Есть у поставщика Поставка под заказ. Описание: This book, first published in 1987, gives valuable insights into the characteristics of employment in the hotel and catering industry and useful guidance on personal techniques. It deals with fundamental issues, such as personnel policy, as well as with practical techniques.
Автор: Backus Lisa Lynn, Shock Patti J. Название: Catering and Convention Service Survival Guide in Hotels and Casinos ISBN: 1631575910 ISBN-13(EAN): 9781631575914 Издательство: Mare Nostrum (Eurospan) Рейтинг: Цена: 18390.00 T Наличие на складе: Есть у поставщика Поставка под заказ. Описание: The role of the catering and convention service manager (CCSM) is diverse and must juggle event components. This book imparts authors’ in-depth knowledge of what a CCSM does, what emotional and technical skills are required, how to relate to planners, and execute contracts. It covers communication, food and beverage information, banquet service styles, menu planning, and event space setup standards.Included are best practices of working with nonprofits, social, wedding, association, corporate, VIP, celebrity events, and trade shows. The authors also discuss how this industry operates within casino properties. Then, the revenue up sell opportunities for all stakeholders, industry accounting, and the paperwork that pulls it all together.
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