Автор: Phillips Angus Название: Turning the Page ISBN: 0415625653 ISBN-13(EAN): 9780415625654 Издательство: Taylor&Francis Рейтинг: Цена: 40820.00 T Наличие на складе: Есть у поставщика Поставка под заказ. Описание: Book publishing has entered a period of considerable turbulence. There is considerable uncertainty about the future and what it holds. Physical bookstores are in trouble and the digital world favours the larger players such as Amazon, Apple and Google. In this book, Angus Phillips examine the themes that are shaping the future of the publishing industry and how we consume content.
Turning Pages makes a significant contribution to studies of Japanese print culture and to the growing interest in the cultural landscape of the 1920s and 30s in Japan. The scholarship is superb, the writing flows beautifully, and the images from the magazines are wonderfully evocative. --Jan Bardsley, University of North Carolina at Chapel Hill
This important book contributes to our gendered understanding of Japanese modernity. Frederick has insightfully discerned what we need to know in order to situate the rich materials available to researchers in reprint editions of women's magazines. Because so many significant literary works made their initial appearance in women's magazines, Frederick's book allows students and scholars to appreciate as never before the context in which certain works were first read. --Sally A. Hastings, Purdue University By the early 1920s, ladies magazines (fujin zasshi) had become a distinct category in Japanese publishing. Women's periodicals increasingly influenced intellectual discourse, the literary establishment, and daily life. Turning Pages makes sense of this phenomenon through a detailed analysis of major interwar women's magazines, especially the literary journal Ladies' Review, the popular domestic periodical Housewife's Friend, and the politically radical magazine Women's Arts. Through a close examination of their literature, articles, advertising, and art, the book explores the magazines as both windows onto and actors in this vibrant period of Japanese history. Turning Pages considers the central place of representations of women for women in the culture of interwar-era Japan and our understanding of Japanese modernity. Taking a holistic approach to the texts and using tools of historical, literary, and cultural analysis, the author examines the triangular relationship among the consumers, the producers, and the texts themselves.
Автор: Wirth Eileen Название: From Society Page to Front Page: Nebraska Women in Journalism ISBN: 0803232934 ISBN-13(EAN): 9780803232938 Издательство: Mare Nostrum (Eurospan) Рейтинг: Цена: 15010.00 T Наличие на складе: Есть у поставщика Поставка под заказ. Описание: Features remarkable women journalists who worked in every venue, from rural weeklies to TV
Название: How to Market Books ISBN: 0749431059 ISBN-13(EAN): 9780749431051 Издательство: Kogan Page Цена: 19000.00 T Наличие на складе: Нет в наличии. Описание: Revised and updated, this guide to marketing for book and journal publishers offers practical advice on maximizing sales. This new edition, in an enlarged format, contains international examples.
Автор: David R. Coon Название: Turning the Page: Storytelling as Activism in Queer Film and Media ISBN: 0813593700 ISBN-13(EAN): 9780813593708 Издательство: Mare Nostrum (Eurospan) Рейтинг: Цена: 125400.00 T Наличие на складе: Невозможна поставка. Описание: First runner-up for the 2019 John Leo and Dana Heller Award from the Popular Culture Association Surprisingly, Hollywood is still clumsily grappling with its representation of sexual minorities, and LGBTQ filmmakers struggle to find a place in the mainstream movie industry. However, organizations outside the mainstream are making a difference, helping to produce and distribute authentic stories that are both by and for LGBTQ people. Turning the Page introduces readers to three nonprofit organizations that, in very different ways, have each positively transformed the queer media landscape. David R. Coon takes readers inside In the Life Media, whose groundbreaking documentaries on the LGBTQ experience aired for over twenty years on public television stations nationwide. Coon reveals the successes of POWER UP, a nonprofit production company dedicated to mentoring filmmakers who can turn queer stories into fully realized features and short films. Finally, he turns to Three Dollar Bill Cinema, an organization whose film festivals help queer media find an audience and whose filmmaking camps for LGBTQ youth are nurturing the next generation of queer cinema. Combining a close analysis of specific films and video programs with extensive interviews of industry professionals, Turning the Page demonstrates how queer storytelling in visual media has the potential to empower individuals, strengthen communities, and motivate social justice activism.
Автор: Tungate Mark Название: Adland ISBN: 0749464313 ISBN-13(EAN): 9780749464318 Издательство: Kogan Page Рейтинг: Цена: 31670.00 T Наличие на складе: Есть у поставщика Поставка под заказ. Описание: Explore the advertising landscape from a global perspective.
Автор: Pont Simon Название: Digital State : How the Internet is Changing Everything ISBN: 0749468858 ISBN-13(EAN): 9780749468859 Издательство: Kogan Page Рейтинг: Цена: 15830.00 T Наличие на складе: Нет в наличии. Описание: What is the Digital State? What is our Digital State of Mind? What does this Digital State mean for brands and for businesses? Big data, new distribution platforms, content collaboration, geo-targeting, crowdsourcing, viral marketing, mobile apps - the technological revolution has transformed the way society communicates and understands itself, and unleashed a whirlwind of new possibilities for marketers, as well as new risks. Mirroring the 'collaborative play space' Tim Berners-Lee first envisaged for the internet, Digital State brings together Simon Pont and 13 thought-leaders drawn from the worlds of advertising, marketing, media, publishing, law, finance and more, to explore what the digital age means for us as individuals, and the implications for the brands seeking to engage with us. This is edited and part-written by Simon Pont, Digital State explores the possibilities and pitfalls of our digital age, an age where people can be brought together and new opportunities explored like never before. Contributors include: Faris Yakob, Strategist, creative director, writer, public speaker & geek; former Chief Innovation Officer (MDC Partners); Judd Labarthe, Former Executive Planning Director, Argonauten; Bettina Sherick, SVP, Digital Strategic Marketing, 20th Century Fox International; Austen Kay, Co-founder & Joint Managing Director, w00t! Media; Christian Johnsen, Global Strategy Director, Aegis North America, and cocreator of This Place; Hans Andersson, Senior Partner, Forsman & Bodenfors; Tamara Quinn, Head of Intellectual Property, Berwin Leighton Paisner; Nicholas Pont, SVP, PIMCO; Vicki Connerty, Head of Newcast, ZenithOptimedia Australia; Malcolm Hunter, Brand & Communications Consultant, former Chief Strategy Officer (Aegis); Greg Grimmer, Co-founder, Hurrell Moseley Dawson & and, Grimmer (HDMG); Stefan Terry, Founder of Leap of Being, former Managing Partner, Heavenly Group Ltd.
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