Автор: Men, Linjuan Rita (university Of Florida, U.s.a.) Название: Strategic communication for startups and entrepreneurs in china ISBN: 0367222841 ISBN-13(EAN): 9780367222840 Издательство: Taylor&Francis Рейтинг: Цена: 53070.00 T Наличие на складе: Есть у поставщика Поставка под заказ. Описание: This book presents a comprehensive guide for public relations and communication professionals and entrepreneurs to effectively manage the communication aspects of startups in the context of business in China.
Автор: Davila Alberto, Mora Marie T. Название: Hispanic Entrepreneurs in the 2000s ISBN: 0804777934 ISBN-13(EAN): 9780804777933 Издательство: Wiley EDC Рейтинг: Цена: 75510.00 T Наличие на складе: Есть у поставщика Поставка под заказ. Описание:
Hispanics account for more than half the population growth in the United States over the last decade. With this surge has come a dramatic spike in the number of Hispanic-owned businesses. Hispanic Entrepreneurs in the 2000s is a pioneering study of this nascent demographic. Drawing on rich quantitative data, authors Alberto D?vila and Marie T. Mora examine key economic issues facing Hispanic entrepreneurs, such as access to financial capital and the adoption and vitality of digital technology. They analyze the varying effects that these factors have on subsets of the Hispanic community, such as Mexican Americans, Puerto Ricans, Cubans, and Salvadorans, while considering gender and immigrant status. This account highlights key policies to drive the success of Hispanic entrepreneurs, while drawing out strategies that entrepreneurs can use in order to cultivate their businesses. Far-reaching and nuanced, Hispanic Entrepreneurs in the 2000s is an important study of a population that is quickly becoming a vital component of American job creation.
Автор: Griffin Tren Название: A Dozen Lessons for Entrepreneurs ISBN: 0231184824 ISBN-13(EAN): 9780231184823 Издательство: Wiley Рейтинг: Цена: 21120.00 T Наличие на складе: Есть у поставщика Поставка под заказ. Описание: A Dozen Lessons for Entrepreneurs shows how the insights of leading venture capitalists can teach readers to create a unique approach to building a successful business. By better understanding the views and experiences of a wide range of entrepreneurs, readers can discern which of many possible paths will lead to success.
Автор: MacMillan Ian C., Thompson James D. Название: The Social Entrepreneur`s Playbook, Expanded Edition: Pressure Test, Plan, Launch and Scale Your Social Enterprise ISBN: 1613630328 ISBN-13(EAN): 9781613630327 Издательство: Wiley EDC Рейтинг: Цена: 16010.00 T Наличие на складе: Есть у поставщика Поставка под заказ. Описание: Available for the First Time: The Complete Social Entrepreneur's PlaybookCovers all three phases of the start-up to scale-up process, developed with reader feedback from "one of the more unusual ebook...experiments of the year" (ThinReads) Wharton professor Ian C. MacMillan and Dr. James Thompson, director of the Wharton Social Entrepreneurship Program, provide a tough-love approach that significantly increases the likelihood of a successful social enterprise launch in the face of the high-uncertainty conditions typically encountered by social entrepreneurs. MacMillan and Thompson used their own systematic framework to publish The Social Entrepreneur's Playbook. To test the market, they offered the first phase in their start-up method (step 1) as a free ebook. Readers were invited to join The Social Entrepreneur's Advisory Group, and nearly 300 aspiring and active social entrepreneurs shared feedback that helped shape the complete edition of the book, which covers all three steps in the start-up to scale-up process. Based on this crowd-sourced feedback from readers of the free ebook and drawing on the authors' more than 26 years' combined experience developing and studying social enterprises in the field across Africa and in the United States, this new edition provides guidance for each phase: Phase One: Pressure Test Your Start-Up Idea. Based on the free ebook, this expanded section now includes advice on setting revenue and social impact goals, how to navigate the sociopolitical landscape, and how to develop a strong concept statement. In addition, MacMillan and Thompson provide advice on how to identify and test a proposed revenue-generating solution and define and segment your target population. Phase Two: Plan Your Social Enterprise. All new to this edition, this critical phase shows you how to frame and scope the venture, determine what it will take to actually deliver a sustainable enterprise, identify the key assumptions that have been made, and design checkpoints to test those assumptions before making major investments. Phase Three: Launch and Scale Your Social Enterprise. Available for the first time in this edition, you will learn how to effectively launch your enterprise, manage upside potential and downside risk, and strategically scale up. Filled with accessible frameworks and tools, as well as inspiring stories of social entrepreneurs, The Social Entrepreneur's Playbook is a must-read for any aspiring or active social entrepreneur, as well as philanthropists, foundations, and nonprofits interested in doing more good with fewer resources. Includes access to downloadable planning documents, including user-friendly spreadsheets
Secrets of Online Entrepreneurs is the ultimate 'how to' guide for creating, building, and selling an online business. Packed with inspiring stories of how some of Australia's most successful online entrepreneurs built their businesses, these internet mavericks will reveal the secrets of their success and provide valuable insights into how anyone with a hobby, passion, or innovative business idea can take advantage of the vast opportunities that a global market now offers.
Whether you want to build an online business from scratch or amplify your existing online presence, these hard-hitting interviews will give you the practical tools, tips, and strategies you need to fast-track your business idea and take it from concept to completion. You'll discover what industries are ready for disruption, how to spot a profitable niche, how to growth hack a database, why most online businesses fail, how to access a vast array of free tools to help you get your online idea off the ground, and much more. Most importantly, you'll discover why there's never been a better time to launch an online business.
Discover the 7-step process for building an online business that will exponentially increase your likelihood of success
Learn how to measure, test, and evaluate demand for an online product or service before you launch it
Access the templates, cheat sheets, websites, and apps used by the entrepreneurs to build their businesses and learn how you can apply them to your business too.
Don't miss this next wave of industry disruption. Get on board the internet express and snare a slice of the pie for what promises to be one of the most transformational times in business history.
Автор: Pittz, Thomas G. Liguori, Eric W. Название: Entrepreneur`s guide to risk and decisions ISBN: 1838678743 ISBN-13(EAN): 9781838678746 Издательство: Emerald Рейтинг: Цена: 36580.00 T Наличие на складе: Есть у поставщика Поставка под заказ. Описание: Becoming a successful entrepreneur is impossible without accepting risk – the question is which risk to take and at what time. Expert authors Thomas G. Pittz and Eric W. Liguori draw on years of working with and in early-stage ventures to provide guidance for managing the risk associated with these decisions. Throughout this book, they offer practical, no-nonsense advice for marketing and financing your business, bringing on partners and employees, networking with key connectors, and launching your business as inexpensively and aggressively as possible.
Following lean startup logic, The Entrepreneur’s Guide to Risk and Decisions: Building Successful Early-Stage Ventures cuts through to the strategically important – and emotionally charged – decisions that separate the successful entrepreneurs from the unsuccessful. It is designed to help entrepreneurs move quickly, rapidly iterate their business models based on customer feedback, and provide guideposts for managing the risks inherent in all startup ventures.
Автор: Bijoor Mona Название: Startups and Downs: The Secrets of Resilient Entrepreneurs ISBN: 1950906175 ISBN-13(EAN): 9781950906178 Издательство: Неизвестно Рейтинг: Цена: 22950.00 T Наличие на складе: Есть у поставщика Поставка под заказ. Описание: Entrepreneurship is a cycle of failures and recoveries-hopefully with more successes than not. Mona Bijoor has created a guidebook for navigating the process. This book is about resilience. How do the best entrepreneurs think about failure-as it`s happening and in hindsight-and ultimately win?
Автор: Sheng, Chunhong Название: Guanxi and local green development in china ISBN: 0367001977 ISBN-13(EAN): 9780367001971 Издательство: Taylor&Francis Рейтинг: Цена: 148010.00 T Наличие на складе: Есть у поставщика Поставка под заказ. Описание: Building on three case studies where local green development is being pursued, Shanghai Pudong New Area, Baoding and Wuning, this book shows how local officials and entrepreneurs can be the crusaders of a greener environment at the local level in China.
Автор: Fiume II Frank V. Название: Running with My Head Down: An Entrepreneur`s Story of Passion, Perseverance, and Purpose ISBN: 1626346410 ISBN-13(EAN): 9781626346413 Издательство: Неизвестно Рейтинг: Цена: 19270.00 T Наличие на складе: Невозможна поставка. Описание: Frank Fiume II, the founder of i9 Sports, the largest youth sports franchise company in the U.S., tells an inspirational and unique rags-to-riches story of how to live a life full of success and no regrets through relentless perseverance and commitment to personal development.
Автор: Ruth A. Shapiro Название: The Real Problem Solvers: Social Entrepreneurs in America ISBN: 0804774404 ISBN-13(EAN): 9780804774406 Издательство: Wiley EDC Рейтинг: Цена: 92670.00 T Наличие на складе: Есть у поставщика Поставка под заказ. Описание: Today, "social entrepreneurship" describes a host of new initiatives, and often refers to approaches that are breaking from traditional philanthropic and charitable organizational behavior. Nowhere is this more true than in the United States—where, from 1995–2005, the number of non-profit organizations registered with the IRS grew by 53%. But, what types of change have these social entrepreneurial efforts brought to the world of civil society and philanthropy? What works in today's environment? And, what barriers are these new efforts breaking down as they endeavor to make the world a better place? The Real Problem Solvers brings together leading entrepreneurs, funders, investors, thinkers, and champions in the field to answer these questions from their own, first-person perspectives. Contributors include marquee figures, such as Nobel Laureate Muhammad Yunus, Ashoka Founder Bill Drayton, Jacqueline Novogratz, Founder of the Acumen Fund, and Sally Osberg, CEO of the Skoll Foundation. The core chapters are anchored by an introduction, a conclusion, and question-and-answers sections that weave together the voices of various contributors. In no other book are so many leaders presented side-by-side. Therefore, this is the ideal accessible and personal introduction for students of and newcomers to social entrepreneurship.
"A 'must-read' book ... filled with practical information and numerous case studies on what aspiring entrepreneurs and business owners need to know to run a profitable business...the author reminds the reader not to confuse the excitement and enthusiasm of starting a business and being a business owner with the skills required to be successful and avoid becoming one of the 80% of businesses that will eventually fail. A major contribution of this book is its continuous emphasis on the importance of having a business model as a critical requirement to start and manage a profitable business."
-Edgar Ortiz, CEO of Strategic Analytic Solutions and business columnist for the Atlanta Journal-Constitution Ralph Blanchard, a successful entrepreneur with a background in economics, provides a detailed analysis of what it is really like to buy, start, operate, and eventually sell a small business. Topics covered include: - why most businesses fail - ten management skills found in successful small business owners - strategies to transition from self-employment to entrepreneurship - advantages that small business owners have over larger competitors - tips to develop profitable pricing strategies - innovative ideas to help develop a sound business model
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