Автор: Goldstein Robert Steven Название: The Swami Deheftner ISBN: 098881160X ISBN-13(EAN): 9780988811607 Издательство: Неизвестно Рейтинг: Цена: 23440.00 T Наличие на складе: Есть у поставщика Поставка под заказ.
How do Tiffany Haddish, Tom Hanks, Meryl Streep and Apple's Tim Cook turn us on, and why do some other public figures drive us crazy and turn us off? And who are the behind-the-scenes guru who help public figures turn us on or off? Steven Goldstein, a civil rights leader who has worked in politics, business and entertainment, breaks down the industry of creating likeability and how public figures manufacture likeability--and how they sometimes destroy it through scandals.
As a television producer, Congressional lawyer, leader of state and national civil rights organizations, and communications advisor to corporate and political leaders, Steven Goldstein has been a mover and shaker in every sector of American power. He knows what makes public figures likeable. Based on his twenty-five years of experience and original teachings, Goldstein tells us why we like certain people, and dislike others, in politics, business, and entertainment.
Why do we let some into our personal world and refuse to let others enter? Goldstein has developed a paradigm that describes how we fall in like, reminiscent of falling in love, with the public figures who shape our lives. And Goldstein names names. Why do we like Ellen DeGeneres and Morgan Freeman, yet find Gwyneth Paltrow sometimes maddening? Why do we like Warren Buffett, Microsoft's Satya Nadella and Google's Sundar Pichai aside from their products and profits? And apart from our ideology, why do some of us like Barack and Michelle Obama and others Donald Trump, and what does Ben Franklin have to do with any of it?
Goldstein identifies eight traits of likeability that every public figure reveals to us in pairs, with each pair deepening our relationship with that person. The pairs are:
Captivation and HopeAuthenticity and RelatabilityProtectiveness and ReliabilityPerceptiveness and Compassion
Goldstein not only tells us how we fall in like with public figures, but he also reveals the behind-the-scenes players in politics, business and entertainment who shape who we like. Likeability isn't just something you have or you don't. Likeability can be manufactured--and it can be destroyed. Public figures can be their own worst enemies in saying or doing things that turn us off. Why do we forgive some but not others?
The Turn-On will make you think twice about a celebrity reinvention, a glamorous media appearance or a perfectly crafted speech, and will give you tools to take control of your own likeability and become more like your favorite star.
Автор: Oi Jean C., Goldstein Steven Название: Zouping Revisited: Adaptive Governance in a Chinese County ISBN: 1503604004 ISBN-13(EAN): 9781503604001 Издательство: Mare Nostrum (Eurospan) Рейтинг: Цена: 58520.00 T Наличие на складе: Есть у поставщика Поставка под заказ. Описание:
China has undergone dramatic change in its economic institutions in recent years, but surprisingly little change politically. Somehow, the political institutions seem capable of governing a vastly more complex market economy and a rapidly changing labor force. One possible explanation, examined in Zouping Revisited, is that within the old organizational molds there have been subtle but profound changes to the ways these governing bodies actually work. The authors take as a case study the local government of Zouping County and find that it has been able to evolve significantly through ad hoc bureaucratic adaptations and accommodations that drastically change the operation of government institutions.
Zouping has long served as a window into local-level Chinese politics, economy, and culture. In this volume, top scholars analyze the most important changes in the county over the last two decades. The picture that emerges is one of institutional agility and creativity as a new form of resilience within an authoritarian regime.
How do Tiffany Haddish, Tom Hanks, Meryl Streep and Apple's Tim Cook turn us on, and why do some other public figures drive us crazy and turn us off? And who are the behind-the-scenes gurus who help public figures turn us on or off? Steven Goldstein, a civil rights leader who has worked in politics, business and entertainment, breaks down the industry of creating likeability and how public figures manufacture likeability--and how they sometimes destroy it through scandals.
As a television producer, Congressional lawyer, leader of state and national civil rights organizations, and communications advisor to corporate and political leaders, Steven Goldstein has been a mover and shaker in every sector of American power. He knows what makes public figures likeable. Based on his twenty-five years of experience and original teachings, Goldstein tells us why we like certain people, and dislike others, in politics, business, and entertainment.
Why do we let some into our personal world and refuse to let others enter? Goldstein has developed a paradigm that describes how we fall in like, reminiscent of falling in love, with the public figures who shape our lives. And Goldstein names names. Why do we like Ellen DeGeneres and Morgan Freeman, yet find Gwyneth Paltrow sometimes maddening? Why do we like Warren Buffett, Microsoft's Satya Nadella and Google's Sundar Pichai aside from their products and profits? And apart from our ideology, why do some of us like Barack and Michelle Obama and others Donald Trump, and what does Ben Franklin have to do with any of it?
Goldstein identifies eight traits of likeability that every public figure reveals to us in pairs, with each pair deepening our relationship with that person. The pairs are:
Captivation and Hope
Authenticity and Relatability
Protectiveness and Reliability
Perceptiveness and Compassion
Goldstein not only tells us how we fall in like with public figures, but he also reveals the behind-the-scenes players in politics, business and entertainment who shape who we like. Likeability isn't just something you have or you don't. Likeability can be manufactured--and it can be destroyed. Public figures can be their own worst enemies in saying or doing things that turn us off. Why do we forgive some but not others?
The Turn-On will make you think twice about a celebrity reinvention, a glamorous media appearance or a perfectly crafted speech, and will give you tools to take control of your own likeability and become more like your favorite star.
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