Pelfrey William Billy, Alfred, and General Motors: The Story of Two Unique Men, a Legendary Company, and a Remarkable Time in American History 9780814433874

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Автор: Pelfrey William
Название: Billy, Alfred, and General Motors: The Story of Two Unique Men, a Legendary Company, and a Remarkable Time in American History
ISBN: 9780814433874
Издательство: McGraw-Hill
Классификация:

Биографии деятелей бизнеса и промышленности

Биографии исторических, политических и военных деятелей

История

История Америк

История 20 века: с 1900 по 2000

История индустриализации и развития промышленности

Экономика

Торгово-промышленная деятельность и управление

ISBN-10: 0814433871
Обложка/Формат: Paperback
Страницы: 336
Вес: 0.47 кг.
Дата издания: 26.04.2013
Язык: English
Размер: 230 x 152 x 18
Поставляется из: Англии
Описание: You couldnt find two more different men. Billy Durant was the consummate salesman, a brilliant wheeler-dealer with grand plans, unflappable energy, and a fondness for the high life. Alfred Sloan was the intellectual, an expert in business strategy and management, master of all things organizational. Together, this odd couple built perhaps the most successful enterprise in U.S. history, General Motors, and with it an industry that has come to define modern life throughout the world. Their story is full of timeless lessons, cautionary tales, and inspiration for business leaders and history buffs alike. Billy, Alfred, and General Motors is the tale not just of the two extraordinary men of its title but also of the formative decades of twentieth-century America, through two world wars and sea changes in business, industry, politics, and culture. The book includes vivid, warts-and-all portraits of the legends of the golden age of the automobile, from Crazy Henry Ford, Ransom Olds, and Charles Nash to the brilliant but uncredited David Dunbar Buick and Cadillac founder Henry Leland. The impact of Durant and Sloan on their contemporaries and their industry is matched only by the powerful legacy of their improbable and incredible partnership. Characters, events, and context -- all are brought skillfully and passionately to life in this meticulously researched and supremely readable book.

Billy, Alfred, and General Motors: The Story of Two Unique Men, a Legendary Company, and a Remarkable Time in American History, Pelfrey William