Автор: Ruben C. Lois-gonzalez, Xose M. Santos-solla Название: New Tourism in the 21st Century ISBN: 1443858927 ISBN-13(EAN): 9781443858922 Издательство: Cambridge Scholars Рейтинг: Цена: 41170.00 T Наличие на складе: Нет в наличии. Описание: This book analyses the cultural elements of 21st-century tourism. The structure of the book is based on four main issues, which will help further the reader’s understanding of present-day experiential tourism: namely urban and cultural tourism on a global scale; specific studies of new products linked to reappraising the landscape; heritage; and nature. It also examines the influence of branding and of the images projected in order to promote this new type of tourism, using both theoretical and general approaches. Finally, the Camino de Santiago is analysed as a paradigm of the new pilgrimage routes all over the world, with their implications and polysemic nature.Culture, nature, spirituality and urbanism are brought together in a series of studies of contemporary tourist activities. Tourism is, in short, an activity that marks the return of slow movement, of calm and relaxation, of the landscape and of self-rediscovery as a reappraised counterpoint to the frenetic pace of life in modern-day societies.
Автор: MacLeod Donald, Gillespie Steven Название: Sustainable Tourism in Rural Europe: Approaches to Development ISBN: 1138880671 ISBN-13(EAN): 9781138880672 Издательство: Taylor&Francis Рейтинг: Цена: 46950.00 T Наличие на складе: Есть у поставщика Поставка под заказ. Описание:
Rural Europe is a highly developed tourism region, representing advanced tourism experience and supposed modern approaches to this industry. That said, it remains highly sensitive and fragile in terms of environmental, social, economic and cultural impacts. This volume focuses on rural Europe as a fascinating example of how tourism development impacts on the communities and the environment of rural regions and offers insights into how long term sustainability could be achieved in this specific region and correspondingly in other rural parts of the world.
Sustainable Tourism in Rural Europe contains contributions from leading international scholars that review and analyse the concept and practice of sustainable tourism in this region through a multidisciplinary approach that embodies the view that sustainable tourism warrants a holistic approach in terms of its impacts and development potential. Divided into three sections: Key Themes and Issues; The State and Development; The Local Community and Development, this book addresses contentious and vital issues through theory, detailed research and case studies, offering real world approaches to sustainable development, showing problems including local politics which challenge abstract models. It introduces cutting edge research dealing with contemporary developments throughout Europe and consequential lessons/implications for other rural parts of the world.
This volume will be of interest to students, researchers and academics in the areas of Tourism, Geography and Environmental Studies.
Автор: Bernard Lane, Elisabeth Kastenholz Название: Rural Tourism: New Concepts, New Research, New Practice ISBN: 0367264781 ISBN-13(EAN): 9780367264789 Издательство: Taylor&Francis Рейтинг: Цена: 44910.00 T Наличие на складе: Есть у поставщика Поставка под заказ. Описание: A comprehensive review of the latest developments in the fast evolving subject of rural tourism in the developed world, covering concepts, markets, marketing, product development, sustainability, research and governance. This book was originally published as a special issue of the Journal of Sustainable Tourism.
Автор: Marina Novelli Название: Niche tourism ISBN: 113813256X ISBN-13(EAN): 9781138132566 Издательство: Taylor&Francis Рейтинг: Цена: 193950.00 T Наличие на складе: Есть у поставщика Поставка под заказ. Описание:
Niche Tourism examines one of the fastest growing areas within the tourism sector.
This book provides an integrated picture of speciality/niche tourism as a whole looking at both the 'macro' and 'micro' niche area. It has a comprehensive theoretical framework, and discusses initiatives, policies and strategies adopted internationally. With an emphasis on linking theory to practice, it is underpinned by up-to-date international case studies from around the world. Divided into 3 parts, it covers a variety of aspects under the headings of special interest tourism, tradition and culture base tourism and activity-based tourism.
Автор: Brotherton Bob Название: Researching Hospitality and Tourism ISBN: 1446287556 ISBN-13(EAN): 9781446287552 Издательство: Sage Publications Рейтинг: Цена: 48570.00 T Наличие на складе: Есть у поставщика Поставка под заказ. Описание: A long awaited new edition of this popular student guide to doing research in the increasingly popular fields of tourism and hospitality (with pick up in lesiure and events management, too). A hands on, practical book adopted on courses worldwide.
Автор: Bowie David Название: Hospitality Marketing ISBN: 1138927481 ISBN-13(EAN): 9781138927483 Издательство: Taylor&Francis Рейтинг: Цена: 61240.00 T Наличие на складе: Нет в наличии. Описание:
This introductory textbook shows you how to apply the principles of marketing within the hospitality industry.
Written specifically for students taking marketing modules within a hospitality course, it contains examples and case studies that show how ideas and concepts can be successfully applied to a real-life work situation. It emphasizes topical issues such as sustainable marketing, corporate social responsibility and relationship marketing. It also describes the impact that the internet has had on both marketing and hospitality, using a variety of tools including a wide range of internet learning activities.
This 3rd Edition has been updated to include:
Coverage of hot topics such as use of technology and social media, power of the consumer and effect on decision making, innovations in product design and packaging, ethical marketing and sustainability marketing
Updated online resources including: power point slides, test bank of questions, web links and additional case studies
New and updated international case studies looking at a broad range of hospitality settings such as restaurants, cafes and hotels
New discussion questions to consolidate student learning at the end of each chapter.
Автор: Lee Seungwon Название: The 21st Century Meeting and Event Technologies: Powerful Tools for Better Planning, Marketing and Evaluation ISBN: 1771880236 ISBN-13(EAN): 9781771880237 Издательство: Taylor&Francis Рейтинг: Цена: 101050.00 T Наличие на складе: Нет в наличии. Описание: Here is the first book to specifically and comprehensively address the rapid changes and advances in technology in the planning, management, and marketing of meetings and events. The multigenerational trio of authors, including Joe Goldblatt and two of his former students, Seungwon "Shawn" Lee and Dessislava Boshnakova, cover the most important
While the number of domestic leisure travelers has increased dramatically in reform-era China, the persistent gap between urban and rural living standards attests to ongoing social, economic, and political inequalities. The state has widely touted tourism for its potential to bring wealth and modernity to rural ethnic minority communities, but the policies underlying the development of tourism obscure some complicated realities. In tourism, after all, one person’s leisure is another person’s labor.
A Landscape of Travel investigates the contested meanings and unintended consequences of tourism for those people whose lives and livelihoods are most at stake in China’s rural ethnic tourism industry: the residents of village destinations. Drawing on ethnographic research conducted in Ping’an (a Zhuang village in Guangxi) and Upper Jidao (a Miao village in Guizhou), Jenny Chio analyzes the myriad challenges and possibilities confronted by villagers who are called upon to do the work of tourism. She addresses the shifting significance of migration and rural mobility, the visual politics of tourist photography, and the effects of touristic desires for “exotic difference” on village social relations. In this way, Chio illuminates the contemporary regimes of labor and leisure and the changing imagination of what it means to be rural, ethnic, and modern in China today.
More about the author: http://www.jennychio.com/
Автор: Boniface Brian Название: Worldwide Destinations: The geography of travel and tourism ISBN: 1138901814 ISBN-13(EAN): 9781138901810 Издательство: Taylor&Francis Рейтинг: Цена: 49610.00 T Наличие на складе: Нет в наличии. Описание: Worldwide Destinations: The Geography of Travel and Tourism 7th edition, is an invaluable resource for studying every destination in the world, by explaining tourism demand, evaluating the many types of tourist attractions and examining the trends that may shape the future geography of tourism.
Автор: Smith Stephen L. J. Название: Practical Tourism Research ISBN: 1780648871 ISBN-13(EAN): 9781780648873 Издательство: Marston Book Services Рейтинг: Цена: 59130.00 T Наличие на складе: Поставка под заказ. Описание: Training in research methods is increasingly important for students of tourism, so this book covers everything a student needs to know. Full of practical advice, it uses real-world examples and focus boxes to help train the next generation of researchers, covering questionnaire design, sample selection, analytical tools and more.
Автор: Buswell John Название: Service Quality in Leisure, Events, Tourism and Sport ISBN: 1780645457 ISBN-13(EAN): 9781780645452 Издательство: Marston Book Services Рейтинг: Цена: 55440.00 T Наличие на складе: Есть у поставщика Поставка под заказ. Описание: This enhanced new edition addresses key points and principles of managing service quality across the sector. It considers the underpinning theory of service quality, informs the reader of the practical application of service quality management tools and techniques in the leisure and tourism industry and is fully illustrated with case-studies.
Автор: Mallen Cheryl Название: Event Management in Sport, Recreation and Tourism, 3rd edition ISBN: 1138234761 ISBN-13(EAN): 9781138234765 Издательство: Taylor&Francis Рейтинг: Цена: 0.00 T Наличие на складе: Невозможна поставка. Описание: Now in a fully revised and updated third edition, Event Management in Sport, Recreation and Tourism provides a comprehensive theoretical and practical framework for planning and managing events. Focusing on the role of event managers and their diverse responsibilities through each phase of the event planning process, this is still the only textbook to define the concept of knowledge in the context of event management, placing it at the centre of professional practice. Designed to encourage critical thinking on the part of the student, this book helps them develop the skills that they will need to become effective and reflective practitioners in the events industry. Containing a rich array of international real-world case studies, data and practical examples from sport, recreation and tourism contexts, this third edition is also enhanced by two completely new chapters on contemporary management issues and ethics in event management. Event Management in Sport, Recreation and Tourism is essential reading for any student or practitioner working in event management, sport management, leisure management, outdoor recreation or tourism.
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