Creating and Capturing Value through Crowdsourcing, Tucci, Christopher L.; Afuah, Allan; Viscusi, Gian
Автор: Macdivitt Harry, Wilkinson Mike Название: Value-Based Pricing: Drive Sales and Boost Your Bottom Line by Creating, Communicating and Capturing Customer Value ISBN: 0071761683 ISBN-13(EAN): 9780071761680 Издательство: McGraw-Hill Рейтинг: Цена: 53750.00 T Наличие на складе: Есть у поставщика Поставка под заказ. Описание: Explains how to use value to inform marketing, selling, negotiation, and pricing decisions in a B2B setting. This title provides what you need to stay profitable while preserving customer goodwill.
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