Mckay, Alexandra Strategic sustainability 9781909293540

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Автор: Mckay, Alexandra
Название: Strategic sustainability
ISBN: 9781909293540
Издательство: Taylor&Francis
Классификация:

Бизнес и окружающая среда, природохранные подходы к торгово-промышленной деятельности

Управление: лидерство и мотивация

Устойчивое развитие

ISBN-10: 1909293547
Обложка/Формат: Paperback
Страницы: 62
Вес: 0.11 кг.
Дата издания: 27.05.2013
Язык: English
Размер: 210 x 149 x 5
Подзаголовок: Why it matters to your business and how to make it happen
Рейтинг:
Поставляется из: Европейский союз
Описание: In many businesses, sustainability is one persons passion and responsibility. A large part of a sustainability coordinators job becomes selling sustainability to other people in the business. This book offers arguments, information and tactics that will help that person get the buy-in they need to move sustainability forward in their business. Strategic Sustainability lays out why sustainability matters to businesses--along with the benefits you and your stakeholders stand to gain.

* Shows how to identify the biggest issues, impacts and wins for your business
* Helps you identify the resources you will need to put sustainability at the heart of your business
* Outlines key reasons why businesses that are not multinationals should take action on sustainability, and how to do it
* Looks in detail at how to integrate sustainability with business strategy and mission.

Sustainability is of strategic importance to a business. This book makes an airtight case for why action is essential and how sustainability can help a business not only survive, but to thrive in competitive marketplaces.

Strategic sustainability, Mckay, Alexandra