Social Commerce, Efraim Turban; Judy Strauss; Linda Lai

Автор: Kenneth J. Arrow
Название: Handbook of Social Choice and Welfare,1
ISBN: 0444829148 ISBN-13(EAN): 9780444829146
Издательство: Elsevier Science
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Цена: 84100.00 T
Наличие на складе: Есть
Описание: Presents the essays on the work in social choice theory and welfare economics. This title discusses the historical background of social choice theory, the vistas opened by Arrow`s "Social Choice and Individual Values", the famous `socialist planning` controversy, and the theoretical and practical significance of social choice theory.

Автор: Burkhalter & Wood
Название: Maximizing Commerce And Marketing Strategies Through Micro-Blogging
ISBN: 1466684089 ISBN-13(EAN): 9781466684089
Издательство: Mare Nostrum (Eurospan)
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Цена: 218990.00 T
Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: The Internet is quickly becoming a commonly used tool for business-customer interaction. Social media platforms that were once typically reserved for personal use are now becoming a vital part of a business’s strategy.Maximizing Commerce and Marketing Strategies through Micro-Blogging examines the various methods and benefits of using micro-blogs within a business context, bringing together the best tools and tactics necessary to properly incorporate this approach. Highlighting current empirical research and insights from various disciplines, this book is an essential reference source for academics, graduate students, social media strategists, and business professionals interested in the positive use of social media in business environments.

Автор: Efraim Turban; Judy Whiteside; David King; Jon Out
Название: Introduction to Electronic Commerce and Social Commerce
ISBN: 3319500902 ISBN-13(EAN): 9783319500904
Издательство: Springer
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Цена: 79190.00 T
Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: and a Companion Website that includes EC support technologies as well as online files.The book is organized into 12 chapters grouped into 6 parts. Part 2 focuses on EC Applications, while Part 3 looks at Emerging EC Platforms, with two new chapters on Social Commerce and Enterprise Social Networks.

Автор: Rainie Lee, Wellman Barry
Название: Networked: The New Social Operating System
ISBN: 0262526166 ISBN-13(EAN): 9780262526166
Издательство: MIT Press
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Цена: 13570.00 T
Наличие на складе: Нет в наличии.
Описание:

How social networks, the personalized Internet, and always-on mobile connectivity are transforming -- and expanding -- social life.

Daily life is connected life, its rhythms driven by endless email pings and responses, the chimes and beeps of continually arriving text messages, tweets and retweets, Facebook updates, pictures and videos to post and discuss. Our perpetual connectedness gives us endless opportunities to be part of the give-and-take of networking.

Some worry that this new environment makes us isolated and lonely. But in Networked, Lee Rainie and Barry Wellman show how the large, loosely knit social circles of networked individuals expand opportunities for learning, problem solving, decision making, and personal interaction. The new social operating system of "networked individualism" liberates us from the restrictions of tightly knit groups; it also requires us to develop networking skills and strategies, work on maintaining ties, and balance multiple overlapping networks.

Rainie and Wellman outline the "triple revolution" that has brought on this transformation: the rise of social networking, the capacity of the Internet to empower individuals, and the always-on connectivity of mobile devices. Drawing on extensive evidence, they examine how the move to networked individualism has expanded personal relationships beyond households and neighborhoods; transformed work into less hierarchical, more team-driven enterprises; encouraged individuals to create and share content; and changed the way people obtain information. Rainie and Wellman guide us through the challenges and opportunities of living in the evolving world of networked individuals.

Название: Innovations in social marketing and public health communication
ISBN: 3319198688 ISBN-13(EAN): 9783319198682
Издательство: Springer
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Цена: 130430.00 T
Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: Innovations in Social Marketing and Public Health Communication

Автор: Sugumaran
Название: E-Life: Web-Enabled Convergence of Commerce, Work, and Social Life
ISBN: 3319454072 ISBN-13(EAN): 9783319454078
Издательство: Springer
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Цена: 46590.00 T
Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: This book constitutes the refereed proceedings of the Workshop on E-Business (WeB 2015), held in Fort Worth, Texas, USA, on December 12, 2015. The theme of WeB 2015 was “Leveraging Service Computing and Big Data Analytics for E-Commerce”, and thus the workshop provided an interactive forum by bringing together researchers and practitioners from all over the world to explore the latest challenges of next-generation e-Business systems and the potential of service computing and big data analytics.The 11 full and 17 short papers, which were selected from 45 submissions to the workshop, addressed a broad coverage of technical, managerial, economic, and strategic issues related to e-business, with emphasis on service computing and big data analytics. They employed various IS research methods such as case study, survey, analytical modeling, experiments, computational models, and design science.