Автор: Kesra Nermend; Ma?gorzata ?atuszy?ska Название: Neuroeconomic and Behavioral Aspects of Decision Making ISBN: 3319629379 ISBN-13(EAN): 9783319629377 Издательство: Springer Рейтинг: Цена: 204970.00 T Наличие на складе: Есть у поставщика Поставка под заказ. Описание:
Part I: Theoretical Basis of Decision-Making-Interdisciplinary Approach.- Chapter 1: Neurobiology of Decision Making - Methodology in Decision-Making Research. Neuroanatomical and Neurobiochemical Fundamentals.- Chapter 2: Psychological Determinants of Decision-Making.- Chapter 3: Emotions in Decision-Making.- Chapter 4: Application of Neuroscience in Management.- Chapter 5: Neuroeconomics - Genesis and Essence.- Chapter 6: Measuring Economic Propensities.- Chapter 7: Convolutional Representation in Brain Simulation to Store and analyze Information about the Surrounding Environment for the needs of decision-making.- Part II: Behavioral Aspects of Economic Decision Making.- Chapter 8: Identification of Heuristics in the Process of Decision-Making on Financial Markets.- Chapter 9: The Impact of Behavioural Factors on Decisions Made by Individual Investors on the Capital Markets.- Chapter 10: Efficiency of Investment with the Use of Fundamental Power Aspects.- Chapter 11: Investors Decisions in the Light of Exploitable Predictable Irrationality Effect on Warsaw Stock Exchange. The Case of UEFA EURO 2012 and 2016.- Chapter 12: Behavioural Aspects of Performance Measurement Systems in Enterprises.- Chapter 13: The Impact of Behavioural Factors on the Decisive Usefulness of Accounting Information.- Chapter 14: The Selected Problems of Behavioural Accounting - the Issue of Intellectual Capital.- Chapter 15: The Impact of Information Usefulness of E-Commerce Services on Users Behaviors.- Chapter 16: System Dynamics Modeling in Behavioral Decision Making.- Chapter 17: Prediction of Decision Outcome via Observation of Brain Activity Signals During Decision Making Process.- Part III: Practical Issues - Case Studies.- Chapter 18: Validation of EEG as an Advertising Research Method - Relation between EEG Reaction Toward Advertising and Attitude Toward Advertised Issue (Related to Political and Ideological Beliefs).- Chapter 19: Assessing Cerebral and Emotional Activity During the Purchase of Fruit and Vegetable Products in the Supermarkets.- Chapter 20: Using the Facereader Method to Detect Emotional Reaction to Controversial Advertising Referring to Sexuality and Homosexuality.- Chapter 21: The Implementation of Cognitive Neuroscience Techniques for Fatigue Evaluation in Participants of the Decision-Making Process.- Chapter 22: Cognitive Neuroscience Techniques in Examining the Effectiveness of Social Advertisements.- Chapter 23: Measuring the Impact of Intrusive Online Marketing Content on Consumer Choice with the Eye Tracking.- Chapter 24: Experimental Study of Color Contrast Influence in Internet Advertisements with Eye Tracker Usage.- Chapter 25: The Use of Experiment In Simulation of Debt of Local Government Units.- Chapter 26: Reflections on Research Process: Online Experiments on Allegro Platform.
Автор: Deepinder Bajwa; Sabine T. Koeszegi; Rudolf Vetsch Название: Group Decision and Negotiation: Theory, Empirical Evidence, and Application ISBN: 3319526235 ISBN-13(EAN): 9783319526232 Издательство: Springer Рейтинг: Цена: 46570.00 T Наличие на складе: Есть у поставщика Поставка под заказ. Описание: This book constitutes revised selected papers from the 16th International Conference on Group Decision and Negotiation, GDN 2016, held in Bellingham, WA, USA, in June 2016.
Автор: R. Venkata Rao Название: Decision Making in Manufacturing Environment Using Graph Theory and Fuzzy Multiple Attribute Decision Making Methods ISBN: 1447159373 ISBN-13(EAN): 9781447159377 Издательство: Springer Рейтинг: Цена: 113180.00 T Наличие на складе: Есть у поставщика Поставка под заказ. Описание: This book covers theory and application of such MADM methods as Analytic Hierarchy Process, Technique for Order Preference by Similarity to Ideal Solution, VIsekriterijumsko KOmpromisno Rangiranje and more. Offers novel MADM methods, and includes computer code.
Автор: Shanti S. Gupta; James O. Berger Название: Statistical Decision Theory and Related Topics V ISBN: 1461276098 ISBN-13(EAN): 9781461276098 Издательство: Springer Рейтинг: Цена: 46570.00 T Наличие на складе: Есть у поставщика Поставка под заказ. Описание: The Fifth Purdue International Symposium on Statistical Decision The- was held at Purdue University during the period of ory and Related Topics June 14-19,1992. The papers are grouped into a total of six parts: Part 1 - Retrospective on Wald`s Decision Theory and Sequential Analysis; Part 4 - Decision Theory and Selection Procedures;
Автор: Martin Peterson Название: Non-Bayesian Decision Theory ISBN: 9048179572 ISBN-13(EAN): 9789048179572 Издательство: Springer Рейтинг: Цена: 139750.00 T Наличие на складе: Есть у поставщика Поставка под заказ. Описание: This book aims to present an account of rational choice from a non-Bayesian point of view. It provides the first non-Bayesian account of normative decision theory and includes a formal account of the framing of decision problems.
Автор: Dhami, Sanjit Название: The foundations of behavioral economic analysis ISBN: 0198715536 ISBN-13(EAN): 9780198715535 Издательство: Oxford Academ Рейтинг: Цена: 68640.00 T Наличие на складе: Есть у поставщика Поставка под заказ. Описание: This is the first definitive introduction to behavioral economics aimed at advanced undergraduate and postgraduate students. Authoritative, cutting edge, yet accessible, it guides the reader through theory and evidence, providing engaging and relevant applications throughout.
Автор: Athanasios Migdalas; Angelo Sifaleras; Christos K Название: Optimization Theory, Decision Making, and Operations Research Applications ISBN: 1489985964 ISBN-13(EAN): 9781489985965 Издательство: Springer Рейтинг: Цена: 111790.00 T Наличие на складе: Есть у поставщика Поставка под заказ. Описание: These proceedings consist of 30 selected research papers based on results presented at the 10th Balkan Conference & 1st International Symposium on Operational Research (BALCOR 2011) held in Thessaloniki, Greece, September 22-24, 2011.
Автор: J. Kacprzyk; Mario Fedrizzi Название: Multiperson Decision Making Models Using Fuzzy Sets and Possibility Theory ISBN: 9401074488 ISBN-13(EAN): 9789401074483 Издательство: Springer Рейтинг: Цена: 213360.00 T Наличие на складе: Есть у поставщика Поставка под заказ. Описание: The basic model of a decision in classical normative decision theory has very little in common with real decision making: It portrays a decision as a clear-cut act of choice, performed by one individual decision maker and in which states of nature, possible actions, results and preferences are well and crisply defined.
Автор: Ira Horowitz Название: Organization and Decision Theory ISBN: 9401076359 ISBN-13(EAN): 9789401076357 Издательство: Springer Рейтинг: Цена: 194730.00 T Наличие на складе: Есть у поставщика Поставка под заказ. Описание: Ira Horowitz Depending upon one`s perspective, the need to choose among alternatives can be an unwelcome but unavoidable responsibility, an exciting and challenging opportunity, a run-of-the-mill activity that one performs seem- ingly "without thinking very much about it," or perhaps something in between.
Автор: Attila Chik?n; J?zsef Kindler; Istv?n Kiss; Doris Название: Progress In Decision, Utility And Risk Theory ISBN: 9401053871 ISBN-13(EAN): 9789401053877 Издательство: Springer Рейтинг: Цена: 186330.00 T Наличие на складе: Есть у поставщика Поставка под заказ. Описание: In this volume we present some of the papers delivered at FUR-IV - the Fourth International Conference on Founda- tions and Applications of Utility, Risk and Decision Theory in Budapest, June 1988.
Автор: Deng-Feng Li Название: Decision and Game Theory in Management With Intuitionistic Fuzzy Sets ISBN: 3642407110 ISBN-13(EAN): 9783642407116 Издательство: Springer Рейтинг: Цена: 148020.00 T Наличие на складе: Есть у поставщика Поставка под заказ. Описание: Decision and Game Theory in Management With Intuitionistic Fuzzy Sets
Автор: A. Rapoport Название: Decision Theory and Decision Behaviour ISBN: 1349399884 ISBN-13(EAN): 9781349399888 Издательство: Springer Рейтинг: Цена: 172350.00 T Наличие на складе: Есть у поставщика Поставка под заказ. Описание: The book treats two approaches to decision theory: (1) the normative, purporting to determine how a `perfectly rational` actor ought to choose among available alternatives; The mathematical tools used in the normative approach range from elementary algebra to matrix and differential equations.
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