Автор: Christou Название: Social Media in Travel, Tourism and Hospitality ISBN: 1138247596 ISBN-13(EAN): 9781138247598 Издательство: Taylor&Francis Рейтинг: Цена: 57150.00 T Наличие на складе: Есть у поставщика Поставка под заказ. Описание: Social media is fundamentally changing the way travellers and tourists search, find, read and trust, as well as collaboratively produce information about tourism suppliers and tourism destinations. Presenting cutting-edge theory, research and case studies investigating Web 2.0 applications and tools that transform the role and behaviour of the new generation of travellers, this book also examines the ways in which tourism organisations reengineer and implement their business models and operations, such as new service development, marketing, networking and knowledge management. Written by an international group of researchers widely known for their expertise in the field of the Internet and tourism, chapters include applications and case studies in various travel, tourism and leisure sectors.
Автор: Liker Jeffrey K., Liker Jeffery K., Liker Jeffrey Название: The Toyota Way: 14 Management Principles from the World`s Greatest Manufacturer ISBN: 0071392319 ISBN-13(EAN): 9780071392310 Издательство: McGraw-Hill Рейтинг: Цена: 29730.00 T Наличие на складе: Невозможна поставка. Описание: Reveals the management principles behind Toyota`s worldwide reputation for quality and reliability. This book explains how you can adopt these principles - known as the `Toyota Production System` or `Lean Production` - to improve the speed of your business processes, improve product and service quality, and cut costs, no matter what your industry.
Название: Changing Patterns of Management Development ISBN: 0631209999 ISBN-13(EAN): 9780631209997 Издательство: Wiley Рейтинг: Цена: 33780.00 T Наличие на складе: Есть у поставщика Поставка под заказ. Описание: Written in a highly accessible style by a small distinguished team, this is a wide--ranging account of the whole subject of management development, underpinned by the most extensive data set ever made available.
Автор: Swarbrooke Название: Development And Management Of Visitor Attractions ISBN: 0750651695 ISBN-13(EAN): 9780750651691 Издательство: Taylor&Francis Рейтинг: Цена: 21120.00 T Наличие на складе: Есть у поставщика Поставка под заказ. Описание: Covers the issues in the ever-changing area of tourism. This book includes topics such as the Millennium Dome, national lottery funded projects, international case studies, statistics, examples, and others. It examines the factors that contribute to the success of visitor attractions. It contains theories which are illustrated through examples.
Автор: Warner Название: Management Training and Development in China ISBN: 0415673690 ISBN-13(EAN): 9780415673693 Издательство: Taylor&Francis Рейтинг: Цена: 46950.00 T Наличие на складе: Есть у поставщика Поставка под заказ. Описание: This book, with contributions by internationally-known scholars from a wide range of countries, examines the Chinese response to the challenges of management training and development. It summarizes the current trends in management training and development and outlines the likely course of future developments.
Автор: Benfari Robert C. Название: Understanding and Changing Your Management Style: Assessments and Tools for Self-Development ISBN: 1118399463 ISBN-13(EAN): 9781118399460 Издательство: Wiley Рейтинг: Цена: 32730.00 T Наличие на складе: Есть у поставщика Поставка под заказ. Описание: An update of the classic book that reveals the 6 keys to successful management In this new edition of his best-selling book, Robert Benfari explains that the best mangers are not born that way but share a mix of characteristics that can be analyzed, understood, and most importantly changed.
Автор: M. Mariani; R. Baggio; D. Buhalis; C. Longhi Название: Tourism Management, Marketing, and Development ISBN: 1349474711 ISBN-13(EAN): 9781349474714 Издательство: Springer Рейтинг: Цена: 77510.00 T Наличие на складе: Есть у поставщика Поставка под заказ. Описание: Tourism Management, Marketing, and Development revolves around the implementation of ICT applications in the tourism sector: technology is engendering a major shift both in the performance of individuals and companies involved in the tourism sector and having an impact on the way individuals consume services and enjoy experiences in space and time.
Автор: Marcello M. Mariani; Dimitrios Buhalis; Wojciech C Название: Tourism Management, Marketing, and Development ISBN: 1137405651 ISBN-13(EAN): 9781137405654 Издательство: Springer Рейтинг: Цена: 111790.00 T Наличие на складе: Есть у поставщика Поставка под заказ. Описание: Tourism Management, Marketing, and Development recognizes the relevance of tourism and tourism activities as major economic drivers, with a specific focus on the role of destination management and marketing, performance and strategies, and sustainability.
Автор: Nickson Dennis Название: Human Resource Management for Hospitality and Tourism, 2 ed. ISBN: 0080966489 ISBN-13(EAN): 9780080966489 Издательство: Taylor&Francis Рейтинг: Цена: 58170.00 T Наличие на складе: Невозможна поставка. Описание: This book takes an integrated look at existing human resource management (HRM) policies and practices in the tourism and hospitality industries. Utilizing existing HRM theory and practice, tourism and hospitality industries are put into context, by considering the specific employment practices of these industries, such as managing tour reps or working in the airline industry.
Автор: Page Stephen Название: Tourism Management ISBN: 1138784567 ISBN-13(EAN): 9781138784567 Издательство: Taylor&Francis Рейтинг: Цена: 30800.00 T Наличие на складе: Невозможна поставка. Описание:
One of the leading texts in the field, Tourism Management is the ideal introduction to the fundamentals of tourism as you study for a degree, diploma or single module in the subject.
It is written in an engaging style that assumes no prior knowledge of tourism and builds up your understanding as you progress through this wide ranging global review of the principles of managing tourism. It traces the evolution and future development of tourism and the challenges facing tourism managers in this fast growing sector of the world economy. This book is highly illustrated with diagrams and colour images, and contains short case studies of contemporary themes of interest, as well as new data and statistics.
This fifth edition has been revised and updated to include:
new content on: sports, festivals and event tourism, social media impacts on tourism and the effects of the global economic downturn on tourism, as well as emerging themes in tourism such as slow travel, dark tourism, volunteer tourism and medical tourism
updated case studies on BRIC markets and new case studies from the Middle East and Asia
enhanced tourism and sustainable development coverage, which runs throughout the book as a major theme, highlighting the challenge of climate change and future tourism growth
transport section with more international perspectives from China and South America
an updated companion website with: additional case studies, quizzes, PPTs, further reading, web reading and video links, and longer reflective case study per chapter to aid both teaching and learning.
Автор: Christou Название: Social Media in Travel, Tourism and Hospitality ISBN: 1409420914 ISBN-13(EAN): 9781409420910 Издательство: Taylor&Francis Рейтинг: Цена: 153120.00 T Наличие на складе: Невозможна поставка. Описание: Presenting the theory, research and case studies investigating Web 2.0 applications and tools that transform the role and behaviour of the new generation of travellers, this book also examines the ways in which tourism organisations reengineer and implement their business models and operations, such as new service development, and marketing.
Название: Tourism Marketing and Management in the Caribbean (RLE Marketing) ISBN: 1138786330 ISBN-13(EAN): 9781138786332 Издательство: Taylor&Francis Рейтинг: Цена: 96970.00 T Наличие на складе: Есть у поставщика Поставка под заказ. Описание: The Caribbean now has one of the largest regional tourism industries in the world amongst developing countries. When originally published this volume was the first to provide a comprehensive discussion of tourism in this part of the world. It begins with an overview of the industry and then examines aspect of tourism marketing and management on a region-by-region basis, covering the Bahamas, Jamaica, Barbados, St Lucia, Trinidad and Tobago, Guyana and Cuba. Detailed analysis follows of sectors within the industry, such as heritage and health care, with central issues such as the intense competition between the cruise ship and hotel industries being highlighted. Discussion of the impact of US and EU policies on Caribbean tourism provides an important international perspective. Throughout, the focus is on the contribution of the regional tourism industry to Caribbean economic growth and development.
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