The Development of Scientific Marketing in the Twentieth Century, Gaudilliere

Автор: Yudell Michael
Название: Race Unmasked: Biology and Race in the Twentieth Century
ISBN: 0231168748 ISBN-13(EAN): 9780231168748
Издательство: Wiley
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Цена: 44350.00 T
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Описание: Race Unmasked revisits the origins of widespread beliefs about the scientific nature of racial differences and explains why race continues to generate controversy as a tool of classification even in our genomic age. Michael Yudell reveals how genetics and related disciplines formed and preserved ideas of race and, at times, racism.

Автор: Bordo Michael D., Humpage Owen F., Schwartz Anna J
Название: Strained Relations: US Foreign-Exchange Operations and Monetary Policy in the Twentieth Century
ISBN: 022605148X ISBN-13(EAN): 9780226051482
Издательство: Wiley
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Цена: 81310.00 T
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Описание: Considers how foreign-exchange intervention was affected by changing economic and institutional circumstances - most notably the abandonment of the international gold standard - and how political and bureaucratic factors affected this aspect of public policy.

Название: Medicine in the twentieth century
ISBN: 9057024799 ISBN-13(EAN): 9789057024795
Издательство: Taylor&Francis
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Цена: 265410.00 T
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Описание:

During the twentieth century, medicine has been radically transformed and powerfully transformative. In 1900, western medicine was important to philanthropy and public health, but it was marginal to the state, the industrial economy and the welfare of most individuals. It is now central to these aspects of life. Our prospects seem increasingly dependent on the progress of bio-medical sciences and genetic technologies which promise to reshape future generations.
The editors of Medicine in the Twentieth Century have commissioned over forty authoritative essays, written by historical specialists but intended for general audiences. Some concentrate on the political economy of medicine and health as it changed from period to period and varied between countries, others focus on understandings of the body, and a third set of essays explores transformations in some of the theatres of medicine and the changing experiences of different categories of practitioners and patients.

Название: Stage Designers in Early Twentieth-Century America
ISBN: 0230115071 ISBN-13(EAN): 9780230115071
Издательство: Springer
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Цена: 74530.00 T
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Описание: By casting designers as authors, cultural critics, activists, entrepreneurs, and global cartographers, Essin tells a story about scenic images on the page, stage, and beyond that helped American audiences see the everyday landscapes and exotic destinations from a modern perspective.

Автор: Roger Cooter, John Pickstone
Название: Companion to Medicine in the Twentieth Century (Routledge World Reference)
ISBN: 0415286034 ISBN-13(EAN): 9780415286039
Издательство: Taylor&Francis
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Цена: 91860.00 T
Наличие на складе: Нет в наличии.
Описание: This book contains over forty authoritiative essays, focusing on the political economy of medicine and health, understandings of the body and transformations of some of the theatres of medicine.

Автор: Gaudilliere
Название: The Development of Scientific Marketing in the Twentieth Century
ISBN: 1848935595 ISBN-13(EAN): 9781848935594
Издательство: Taylor&Francis
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Цена: 158230.00 T
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Описание: The global pharmaceutical industry is currently estimated to be worth $1 trillion. Contributors chart the rise of scientific marketing within the industry from 1920-1980. This is the first comprehensive study into pharmaceutical marketing, demonstrating that many new techniques were actually developed in Europe before being exported to America.

Автор: Mosk Carl
Название: Traps Embraced Or Escaped: Elites In The Economic Development Of Modern Japan And China
ISBN: 9814287520 ISBN-13(EAN): 9789814287524
Издательство: World Scientific Publishing
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Цена: 85530.00 T
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Описание: Explores economic development in East Asia between 1870 and 1953 in terms of escaping or succumbing to four interrelated traps: demographic; political; economic; and, cultural. This book explores the implications of the argument for post-1950 economic development in East Asia.

Автор: Jacobsen Anja Skaar
Название: Leon Rosenfeld: Physics, Philosophy, And Politics In The Twentieth Century
ISBN: 9814307815 ISBN-13(EAN): 9789814307819
Издательство: World Scientific Publishing
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Цена: 121440.00 T
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Описание: A social-intellectual biography of the Belgian physicist Leon Rosenfeld (1904-1974).

Автор: Wirtz Jochen Et Al
Название: Services Marketing: People, Technology, Strategy (Eighth Edition)
ISBN: 1944659013 ISBN-13(EAN): 9781944659011
Издательство: World Scientific Publishing
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Цена: 52800.00 T
Наличие на складе: Поставка под заказ.
Описание: Services Marketing: People, Technology, Strategy is the eighth edition of the globally leading textbook for Services Marketing by Jochen Wirtz and Christopher Lovelock, extensively updated to feature the latest academic research, industry trends, and technology, social media and case examples.This textbook takes on a strong managerial approach presented through a coherent and progressive pedagogical framework rooted in solid academic research. Featuring cases and examples from all over the world, Services Marketing: People, Technology, Strategy is suitable for students who want to gain a wider managerial view of Services Marketing.

Автор: Wang Jinmin
Название: Institutional Change and the Development of Industrial Clust
ISBN: 9814289043 ISBN-13(EAN): 9789814289047
Издательство: World Scientific Publishing
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Цена: 85530.00 T
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Описание: Uses the New Institutional Economics Approach (NIE) to examine the formation and development of industrial clusters in China through multiple case studies of textile and clothing clusters in the Zhejiang province. This work illustrates the interaction between institutional change and the industrial development of China in transition.

Автор: Casanova
Название: Twentieth-Century Spain
ISBN: 110760267X ISBN-13(EAN): 9781107602670
Издательство: Cambridge Academ
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Цена: 29570.00 T
Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: A much-needed new overview of Spanish social and political history which sets developments in Spain within a European context. The authors chart the country`s experience of democracy, dictatorship and civil war and its dramatic transformation from an agricultural and rural society to an industrial and urban society fully integrated into Europe.