Автор: Richard Normann Название: Service Management : Strategy and Leadership in Service Business, 3rd Edition ISBN: 0471494399 ISBN-13(EAN): 9780471494393 Издательство: Wiley Рейтинг: Цена: 42240.00 T Наличие на складе: Есть у поставщика Поставка под заказ. Описание: In the world of industry and management, the service industry is unique. This book provides a comprehensive framework in which to discuss the unique management issues of the service industry, and looks into the special characteristics of services and the conditions necessary for success in the management of service organizations.
Автор: Nickson Dennis Название: Human Resource Management for Hospitality and Tourism, 2 ed. ISBN: 0080966489 ISBN-13(EAN): 9780080966489 Издательство: Taylor&Francis Рейтинг: Цена: 58170.00 T Наличие на складе: Невозможна поставка. Описание: This book takes an integrated look at existing human resource management (HRM) policies and practices in the tourism and hospitality industries. Utilizing existing HRM theory and practice, tourism and hospitality industries are put into context, by considering the specific employment practices of these industries, such as managing tour reps or working in the airline industry.
Автор: Page Stephen Название: Tourism Management ISBN: 1138784567 ISBN-13(EAN): 9781138784567 Издательство: Taylor&Francis Рейтинг: Цена: 30800.00 T Наличие на складе: Невозможна поставка. Описание:
One of the leading texts in the field, Tourism Management is the ideal introduction to the fundamentals of tourism as you study for a degree, diploma or single module in the subject.
It is written in an engaging style that assumes no prior knowledge of tourism and builds up your understanding as you progress through this wide ranging global review of the principles of managing tourism. It traces the evolution and future development of tourism and the challenges facing tourism managers in this fast growing sector of the world economy. This book is highly illustrated with diagrams and colour images, and contains short case studies of contemporary themes of interest, as well as new data and statistics.
This fifth edition has been revised and updated to include:
new content on: sports, festivals and event tourism, social media impacts on tourism and the effects of the global economic downturn on tourism, as well as emerging themes in tourism such as slow travel, dark tourism, volunteer tourism and medical tourism
updated case studies on BRIC markets and new case studies from the Middle East and Asia
enhanced tourism and sustainable development coverage, which runs throughout the book as a major theme, highlighting the challenge of climate change and future tourism growth
transport section with more international perspectives from China and South America
an updated companion website with: additional case studies, quizzes, PPTs, further reading, web reading and video links, and longer reflective case study per chapter to aid both teaching and learning.
Автор: Murphy Название: The Business of Resort Management ISBN: 1138133191 ISBN-13(EAN): 9781138133198 Издательство: Taylor&Francis Рейтинг: Цена: 188850.00 T Наличие на складе: Есть у поставщика Поставка под заказ. Описание:
How can owners and managers ensure that their considerable capital investments will return a competitive return on their investments? How can users and owners be sure they enjoy the promises of tantalizing marketing and real estate claims? Managing Sustainable Resorts Profitably combines business management principles with environmental and social concerns to offer development solutions to these questions. By taking an holistic and contemporary approach to the problem of developing sustainable tourism operations, this book provides a comprehensive assessment of the strategies that need to be considered by various governments, developers and, in particular, the customer-investor.
The major features of resort development covered by this book include: - Environmental scanning of principal external and internal influential factors - The curse and blessings of seasonality - Competition for people's recreation and retirement dollars - Guest activity programming - Environmental issues - Cruise ships as mobile resorts - Staffing issues in isolated areas - Financial challenges for owners and operators alike - Risk Management - Mutually beneficial options for various stakeholders Based on an analysis of global resort opportunities and trends, the book focuses on those generic features that differentiate regional resort management from urban-centric management needs and priorities. Using comparative case studies the author emphases best case/benchmark examples of a range of resorts - large and small, urban and rural - to illustrate what can be achieved.
Автор: Allen, Johnny O`toole, William Harris, Robert Mcdo Название: Festival and special event management ISBN: 1742164617 ISBN-13(EAN): 9781742164618 Издательство: Wiley Рейтинг: Цена: 47510.00 T Наличие на складе: Поставка под заказ. Описание: Festival and Special Event Management, 5thedition continues the comprehensive overview of the theoryand procedures associated with festivals and special eventsestablished in previous editions. The new edition of thismarket-leading text introduces developments and professional tools, and considers the globalisation and subsequent internationalisationof event management.
The role of marketing and communication, environmental planning, the increasing role of governments through the creation of eventstrategies, and the different perspectives of event management areall discussed. This edition aims to embrace and extend the growingbody of knowledge relating to event management by tracking many ofthe recent changes and developments in the field. This offersstudents a current, relevant textbook for their study andprofessional reference.
Автор: Mario A. Pfannstiel; Christoph Rasche Название: Service Business Model Innovation in Healthcare and Hospital Management ISBN: 3319464116 ISBN-13(EAN): 9783319464114 Издательство: Springer Рейтинг: Цена: 158380.00 T Наличие на складе: Есть у поставщика Поставка под заказ. Описание: This book demonstrates how to successfully manage and lead healthcare institutions by employing the logic of business model innovation to gain competitive advantages. Since clerk-like routines in professional organizations tend to overlook patient and service-centered healthcare solutions, it challenges the view that competition and collaboration in the healthcare sector should not only incorporate single-end services, therapies or diagnosis related groups. Moreover, the authors focus on holistic business models, which place greater emphasis on customer needs and put customers and patients first. The holistic business models approach addresses topics such as business operations, competitiveness, strategic business objectives, opportunities and threats, critical success factors and key performance indicators.
The contributions cover various aspects of service business innovation such as reconfiguring the hospital business model in healthcare delivery, essential characteristics of service business model innovation in healthcare, guided business modeling and analysis for business professionals, patient-driven service delivery models in healthcare, and continuous and co-creative business model creation. All of the contributions introduce business models and strategies, process innovations, and toolkits that can be applied at the managerial level, ensuring the book will be of interest to healthcare professionals, hospital managers and consultants, as well as scholars, whose focus is on improving value-generating and competitive business architectures in the healthcare sector.
Автор: Ryan Название: Tourism Management ISBN: 0080435890 ISBN-13(EAN): 9780080435893 Издательство: Taylor&Francis Рейтинг: Цена: 81650.00 T Наличие на складе: Невозможна поставка. Описание: Presents key research papers published in the field of tourism management. This book is organized into a series of parts covering the developments in areas of research such as: decision-making and tourist behaviour, tourism demand forecasting, gender and sex in tourism, planning and communities, and others. Each part is introduced by a commentary.
Автор: Lee-ross, Darren Lashley, Conrad Название: Entrepreneurship and small business management in the hospitality industry ISBN: 0750684488 ISBN-13(EAN): 9780750684484 Издательство: Taylor&Francis Рейтинг: Цена: 41170.00 T Наличие на складе: Есть у поставщика Поставка под заказ. Описание: Small businesses are the backbone of the tourism and hospitality industry. This book takes an intuitive step-by-step progression through various stages of the entrepreneurial process: context, theoretical perspectives and definitions; concept to reality; the business plan; and growth and the future.
Автор: Sachs Название: Ecological Golf Course Management ISBN: 1575041545 ISBN-13(EAN): 9781575041544 Издательство: Wiley Рейтинг: Цена: 81260.00 T Наличие на складе: Есть у поставщика Поставка под заказ. Описание: Ecological Golf Course Management is the most comprehensive work ever done on ecological turf management. It`s a must-have for any golf course superintendent, sports field manager, or turf professional interested in reducing or eliminating chemical pesticide use.
Автор: Mallen Cheryl Название: Event Management in Sport, Recreation and Tourism, 3rd edition ISBN: 1138234761 ISBN-13(EAN): 9781138234765 Издательство: Taylor&Francis Рейтинг: Цена: 0.00 T Наличие на складе: Невозможна поставка. Описание: Now in a fully revised and updated third edition, Event Management in Sport, Recreation and Tourism provides a comprehensive theoretical and practical framework for planning and managing events. Focusing on the role of event managers and their diverse responsibilities through each phase of the event planning process, this is still the only textbook to define the concept of knowledge in the context of event management, placing it at the centre of professional practice. Designed to encourage critical thinking on the part of the student, this book helps them develop the skills that they will need to become effective and reflective practitioners in the events industry. Containing a rich array of international real-world case studies, data and practical examples from sport, recreation and tourism contexts, this third edition is also enhanced by two completely new chapters on contemporary management issues and ethics in event management. Event Management in Sport, Recreation and Tourism is essential reading for any student or practitioner working in event management, sport management, leisure management, outdoor recreation or tourism.
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