Контакты/Проезд  Доставка и Оплата Помощь/Возврат
История
  +7 707 857-29-98
  +7(7172) 65-23-70
  10:00-18:00 пн-пт
  shop@logobook.kz
   
    Поиск книг                        
Найти
  Зарубежные издательства Российские издательства  
Авторы | Каталог книг | Издательства | Новинки | Учебная литература | Акции | Бестселлеры | |
 

Wild Ride: Inside Uber`s Quest for World Domination, Lashinsky Adam


Варианты приобретения
Цена: 17170.00T
Кол-во:
 о цене
Наличие: Невозможна поставка.

в Мои желания

Автор: Lashinsky Adam
Название:  Wild Ride: Inside Uber`s Quest for World Domination
Перевод названия: Адам Лашински: Бешеная гонка. Квест Uber по доминированию в мире изнутри
ISBN: 9780735211391
Издательство: Random House (USA)
Классификация:

ISBN-10: 0735211396
Обложка/Формат: Hardcover
Страницы: 288
Вес: 0.50 кг.
Дата издания: 23.05.2017
Язык: English
Размер: 244 x 158 x 25
Рейтинг:
Поставляется из: США
Описание: In your pocket is something amazing: a quick and easy way to summon a total stranger who will take you anywhere youd like. In your hands is something equally amazing: the untold story of Ubers meteoric rise, and the massive ambitions of its larger-than-life founder and CEO.

Before Travis Kalanick became famous as the public face of Uber, he was a scrappy, rough-edged, loose-lipped entrepreneur. And even after taking Uber from the germ of an idea to a $69 billion global transportation behemoth, he still describes his company as a start-up.

Like other Silicon Valley icons such as Steve Jobs and Elon Musk, hes always focused on the next disruptive innovation and the next world to conquer.

Both Uber and Kalanick have acquired a reputation for being combative, relentless, and iron-fisted against competitors. Theyve inspired both admiration and loathing as theyve flouted government regulators, thrown the taxi industry into a tailspin, and stirred controversy over possible exploitation of drivers. Theyve even reshaped the deeply ingrained consumer behavior of not accepting a ride from a strangeragainst the childhood warnings from everyones parents.



Wild Ride is the first truly inside look at Ubers global empire. Veteran journalist Adam Lashinsky, the bestselling author of Inside Apple, traces the origins of Kalanicks massive ambitions in his humble roots, and he explores Ubers murky beginnings and the wild ride ofits rapid growth and expansion into different industries.

Lashinsky draws on exclusive, in-depth interviews with Kalanick and many other sources who share new details about Ubers internal and external power struggles. He also examines its doomed venture into China and the furtive fight between Kalanick and his competitors at Google, Tesla, Lyft, and GM over self-driving cars.

Lashinsky even got behind the wheel as an Uber driver himself to learn what its really like.

Uber has made headlines thanks to its eye-popping valuations and swift expansion around the world. But this book is the first account of how Uber really became the giant it is today, and how it plans to conquer the future.



Inside Apple

Автор: Lashinsky Adam
Название: Inside Apple
ISBN: 1848547242 ISBN-13(EAN): 9781848547247
Издательство: Little Brown
Рейтинг:
Цена: 10110.00 T
Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: How the world`s most famous company works.

Inside apple

Автор: Lashinsky, Adam
Название: Inside apple
ISBN: 1455516074 ISBN-13(EAN): 9781455516070
Издательство: Hachette Book Group
Цена: 11150.00 T
Наличие на складе: Нет в наличии.

Inside apple PB

Автор: Adam Lashinsky
Название: Inside apple PB
ISBN: 1848547226 ISBN-13(EAN): 9781848547223
Издательство: Hodder
Цена: 13150.00 T
Наличие на складе: Поставка под заказ.
Описание: INSIDE APPLE reveals the secret systems, tactics and leadership strategies that allowed Steve Jobs and his company to churn out hit after hit and inspire a cult-like following for its products.
If Apple is Silicon Valley's answer to Willy Wonka's Chocolate Factory, then author Adam Lashinsky provides readers with a golden ticket to step inside. In this primer on leadership and innovation, the author will introduce readers to concepts like the "DRI" (Apple's practice of assigning a Directly Responsible Individual to every task) and the Top 100 (an annual ritual in which 100 up-and-coming executives are tapped a la Skull & Bones for a secret retreat with company founder Steve Jobs).
Based on numerous interviews, the book offers exclusive new information about how Apple innovates, deals with its suppliers and is handling the transition into the Post Jobs Era. Lashinsky, a Senior Editor at Large for Fortune, knows the subject cold: In a 2008 cover story for the magazine entitled The Genius Behind Steve: Could Operations Whiz Tim Cook Run The Company Someday he predicted that Tim Cook, then an unknown, would eventually succeed Steve Jobs as CEO.
While Inside Apple is ostensibly a deep dive into one, unique company (and its ecosystem of suppliers, investors, employees and competitors), the lessons about Jobs, leadership, product design and marketing are universal. They should appeal to anyone hoping to bring some of that Apple magic to their own company, career, or creative endeavor.



Казахстан, 010000 г. Астана, проспект Туран 43/5, НП2 (офис 2)
ТОО "Логобук" Тел:+7 707 857-29-98 ,+7(7172) 65-23-70 www.logobook.kz
Kaspi QR
   В Контакте     В Контакте Мед  Мобильная версия