The Effects of Opinion Leaders and Change Messages on Organization Member Change Attitudes: A Field Experiment, LeBlanc Ryan L.
Автор: Hollifield C. Ann, Wicks Jan LeBlanc, Sylvie George Название: Media Management: A Casebook Approach ISBN: 1138901024 ISBN-13(EAN): 9781138901025 Издательство: Taylor&Francis Рейтинг: Цена: 88800.00 T Наличие на складе: Есть у поставщика Поставка под заказ. Описание:
Media Management: A Casebook Approach provides a detailed consideration of the manager's role in today's media organizations, highlighting critical skills and responsibilities. Using media-based cases that promote critical thinking and problem-solving, this text addresses topics of key concern to managers: diversity, group cultures, progressive discipline, training, and market-driven journalism, among others. The cases provide real-world scenarios to help students anticipate and prepare for experiences in their future careers.
Accounting for major changes in the media landscape that have affected every media industry, this Fifth Edition actively engages these changes in both discussion and cases. The text considers the need for managers to constantly adapt, obtain quality information, and be entrepreneurial and flexible in the face of new situations and technologies that cannot be predicted and change rapidly in national and international settings.
As a resource for students and young professionals working in media industries, Media Management offers essential insights and guidance for succeeding in contemporary media management roles.
Автор: LeBlanc M Название: Arsene Lupin Omnibus ISBN: 1840226870 ISBN-13(EAN): 9781840226874 Издательство: Wordsworth Рейтинг: Цена: 3290.00 T Наличие на складе: Невозможна поставка. Описание: Enter Arsene Lupin, Gentleman - Cambrioleur, the `Prince of Thieves`, one of the most daring and dashing individuals who ever lifted a diamond necklace from under the noses of the French authorities. Maurice Leblanc`s stories are lively, witty and great fun.
Автор: Leblanc, Maryellen A. Название: Inheritance and inflectional morphology ISBN: 1433128918 ISBN-13(EAN): 9781433128912 Издательство: Peter Lang Рейтинг: Цена: 81430.00 T Наличие на складе: Есть у поставщика Поставка под заказ. Описание: Inheritance, which has its origins in the field of artificial intelligence, is a framework focusing on shared properties. When applied to inflectional morphology, it enables useful generalizations within and across paradigms. The inheritance tree format serves as an alternative to traditional paradigms and provides a visual representation of the structure of the language’s morphology. This mapping also enables cross-linguistic morphological comparison. In this book, the nominal inflectional morphology of Old High German, Latin, Early New High German, and Koine Greek are analyzed using inheritance trees. Morphological data is drawn from parallel texts in each language; the trees may be used as a translation aid to readers of the source texts as an accompaniment to or substitute for traditional paradigms. The trees shed light on the structural similarities and differences among the four languages.
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