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Good Company, Miles Tim
Варианты приобретения
Цена:
20630.00T
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Склад Америка: 223 шт.
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2025-07-23
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конец Сентября - начало Октября
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в Мои желания
Автор:
Miles Tim
Название:
Good Company
ISBN:
9780615665115
Классификация:
ISBN-10: 061566511X
Обложка/Формат: Paperback
Страницы: 292
Вес: 0.37 кг.
Дата издания: 04.07.2012
Язык: English
Размер: 216 x 140 x 17
Поставляется из: США
Описание: Fish dont know theyre in water. Weve been like that, too.
Tried-and-trusted methods of communication no longer ring true in todays marketplace.
Whats more (or less, as the case may be), the systems you relied upon are failing ... maybe.
If you want to not only survive but thrive in this century, youre going to need to reorient yourself to a new way of thinking.
Inside this book, youll find three sections devoted to case studies, lessons learned, and stories of business growth, customer delight, and personal development.
In Part I - Making Good Company - youll learn about strategy and about what matters and what doesnt to consumers today. Youll learn to critically and objectively analyze what youre trying to make happen, and whats in your way.
In Part II - Keeping Good Company - youll learn some of the secrets that have helped my words win customers in seven countries. Youll see and - through a complementary private website - hear actual examples of copywriting and customer service success stories to help you win new customers and delight the ones you already have.
In Part III - Being Good Company - youll learn some techniques for separating the truly important from the merely urgent. Youll take a look inside the Miles family - where Dee and I have learned to look at the world a little differently since our son was diagnosed with autism.
A book filled with heart, humor and historical success, Good Company will help you live, work and play a little better, a little truer, and a little stronger.
If youre looking for a quick fix, youre going to come away disappointed.
This book is the diet and exercise of marketing and communication and persuasion. If youre looking for a bag of magic beans, I wish you the best of luck. But dont worry - Im sure some social media expert will be by in a few minutes.
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