Made to Play House: Dolls and the Commercialization of American Girlhood, 1830-1930
Автор: Overholt Steven D Название: Mastering Technology Commercialization ISBN: 0983448027 ISBN-13(EAN): 9780983448020 Издательство: Неизвестно Цена: 22930.00 T Наличие на складе: Есть у поставщика Поставка под заказ.
Автор: Rafinejad, Dariush Название: Innovation, development and commercialization ISBN: 1932159703 ISBN-13(EAN): 9781932159707 Издательство: Неизвестно Рейтинг: Цена: 121170.00 T Наличие на складе: Есть у поставщика Поставка под заказ. Описание: To succeed in the 21st century, firms must integrate their business, market, technology and resource strategies into a holistic product approach, and match technological innovation to market opportunities. Unlike other books on product development that limit their scope to the product development process, Innovation, Product Development and Commercialization takes a unique holistic approach and examines the diverse issues that managers face to channel resources in the right direction for global commercial success. The book explores innovation, new product development and commercialization decisions within an integrated framework of business, market, technology, and resource strategy. It also includes guidance on matching technology innovation to market opportunities, and details commercialization of innovation and new products and continuous improvement of existing products. Innovation, Product Development and Commercialization probes not only into the critical issues of innovation and product development, but also organizational leadership and management, and the impact of organizational structures and business processes in product leadership. This comprehensive book presents the details and nuances of a flexible product development process including best practices in R&D, product and process engineering, marketing, and commercialization. It also covers the topic of technology and product portfolio planning, which is critical to proper prioritization of opportunities and investment strategies. This book is an important read for executives at the strategic level and a valuable desk reference for project managers, engineering managers, quality managers, product and marketing managers, design and process engineers, industrial engineers, manufacturing engineers, value engineers, mechanical engineers, systems engineers and others engaged in product development, innovation and commercialization.
This enormously influential book by three leading historians was a revolution in the understanding of commercialisation and the economy, entrepreneurship, innovation, and the consumer revolution. Neil McKendrick studies the fashion and the pottery industries, and created a new framework for enquiring into fundamental issues. John Brewer examines the commercialisation and politics. J.H. Plumb considers the social; changes brought about by commercialization, looking in particular at leisure, the 'new world' of children, and the acceptance of modernity.
Автор: John Sibley Butler (Editor), David V. Gibson (Edit Название: Global Perspectives on Technology Transfer and Commercialization: Building Innovative Ecosystems ISBN: 1849809771 ISBN-13(EAN): 9781849809771 Издательство: Edward Elgar Publishers Рейтинг: Цена: 195710.00 T Наличие на складе: Поставка под заказ. Описание: As we move further into the 21st century, increasing emphasis is being placed on the importance of technology transfer. This volume reflects on how government, business and academia influence technology transfer in different countries and how the infrastructure of a country enhances technology and contributes to each country`s overall economy.
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