Strategic Management and Business Analysis, Williamson Dave

Автор: Grant Robert M
Название: Contemporary Strategy Analysis: Text and Cases Edition, 9th Edition
ISBN: 1119120845 ISBN-13(EAN): 9781119120841
Издательство: Wiley
Рейтинг:
Цена: 59130.00 T
Наличие на складе: Невозможна поставка.
Описание: Robert M. Grant combines a highly accessible writing style with a concentration on the fundamentals of value creation and an emphasis on practicality in this leading strategy text.

Автор: Pearce John A
Название: Strategic Management
ISBN: 0071326391 ISBN-13(EAN): 9780071326391
Издательство: McGraw-Hill
Цена: 61770.00 T
Наличие на складе: Поставка под заказ.

Автор: Kasahara Eiichi (Eric)
Название: Practical Strategic Management: How To Apply Strategic Thinking In Business
ISBN: 9814651362 ISBN-13(EAN): 9789814651363
Издательство: World Scientific Publishing
Цена: 25350.00 T
Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: Many theoretical as well as practical books on management theory analyze a range of subjects from strategic management to business strategy

Автор: Kasahara Eiichi (Eric)
Название: Practical Strategic Management: How To Apply Strategic Thinking In Business
ISBN: 9814641553 ISBN-13(EAN): 9789814641555
Издательство: World Scientific Publishing
Рейтинг:
Цена: 57030.00 T
Наличие на складе: Есть у поставщика Поставка под заказ.
Описание:

Many theoretical as well as practical books on management theory analyze a range of subjects from strategic management to business strategy, competitive strategy, marketing management, strategic marketing, one-to-one marketing, consumer behaviorism, growth strategy, functional strategy, and technology management. In addition, there are also many how-to books on strategy formulation.

But not many books on the topic are written with a step-by-step guide on making practical strategic management decisions. The author presents 15 steps that combine strategy and marketing aspects in business. The steps are presented systematically and holistically. Readers will be able to maintain the "big picture" perspective, while being able to dive deep into each step. The guide is not written for "ideal situations" in business. Much attention is given to being aware of market trends, business competition, and the limitations of resources, to be able to apply practical strategic thinking in business.