Автор: Bernard Cova Название: Project Marketing: Beyond Competitive Bidding ISBN: 0471486647 ISBN-13(EAN): 9780471486640 Издательство: Wiley Рейтинг: Цена: 56970.00 T Наличие на складе: Поставка под заказ. Описание: Provides models and methods that are necessary to develop a constructive approach to project marketing. This book contains more than 20 short cases drawn from a wide variety of industries eg aerospace, construction, engineering, transport and energy. It can be used a textbook for MBA and other masters-level courses in project marketing.
Название: Beyond Reductionism: Gateways for Learning and Change ISBN: 1574442635 ISBN-13(EAN): 9781574442632 Издательство: Taylor&Francis Рейтинг: Цена: 102070.00 T Наличие на складе: Невозможна поставка. Описание: Helps leaders at various organizational levels to understand why low levels of organizational learning persists and change efforts fail. This book describes actual project designs, experiences, techniques and results within an overall framework that emphasizes the roles and interconnectedness of individuals, leaders, and groups.
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