Cusumano, Michael A. Nobeoka, Kentaro Thinking beyond lean 9781439101773

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Автор: Cusumano, Michael A. Nobeoka, Kentaro
Название: Thinking beyond lean
ISBN: 9781439101773
Издательство: Simon & Schuster
Классификация:

История: отдельные темы и события

Предпринимательство

Управление и методы управления

ISBN-10: 1439101779
Обложка/Формат: Paperback
Страницы: 268
Вес: 0.41 кг.
Дата издания: 19.05.2008
Язык: English
Иллюстрации: Black & white illustrations
Размер: 229 x 154 x 17
Читательская аудитория: General (us: trade)
Подзаголовок: How multi project management is transforming product development at toyota and o
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Поставляется из: США
Описание: Lean Thinking has dominated product development and project management for over a decade. Now, however, a six-year study by MITs International Motor Vehicle Program led by Michael Cusumano and Kentaro Nobeoka finds that, in order to dramatically improve product portfolios, Toyota and other leading companies are moving beyond single-project management on which lean thinking is based. In Thinking Beyond Lean, Cusumano and Nobeoka show that single-project management can produce isolated hit products and fat designs that contain few common components and many unnecessary parts and features. As a result, in this era of slowing growth and falling profits, leading companies are maximizing their investment by utilizing a groundbreaking concept the authors call multi-project management. Drawing on a data base of 210 automobile products and detailed case studies from Toyota, Ford, GM, Chrysler, Nissan, Honda, Mazda, Renault, and Fiat, the authors demonstrate how product development teams can share engineers and key common components but retain separate designers to maintain distinctive product features. The result: multi-project management has brought these companies huge savings in development and production costs.
Cusumano and Nobeokas findings will be required reading for every company that makes more than one product. Taking up where The Machine That Changed the World left off, Thinking Beyond Lean will change the way leaders do business now and in the future.

Thinking beyond lean, Cusumano, Michael A. Nobeoka, Kentaro