Автор: Ozman, Muge Название: Strategic Management of Innovation Networks ISBN: 1107416795 ISBN-13(EAN): 9781107416796 Издательство: Cambridge Academ Рейтинг: Цена: 28510.00 T Наличие на складе: Поставка под заказ. Описание: This textbook provides a theoretical and practical guide to innovation and social networks, which are central to business and policy agendas. With engaging real-world examples, it explains how networks function in different environments and how to manage networks effectively at intra-organisational, inter-organisational, and market levels.
Автор: Burgelman, Robert A. Christensen, Clayton M. Wheel Название: Strategic management of technology and innovation ISBN: 0071263292 ISBN-13(EAN): 9780071263290 Издательство: McGraw-Hill Рейтинг: Цена: 62910.00 T Наличие на складе: Поставка под заказ. Описание: Strategic Management of Technology and Innovation. This book uses a combination of text, readings and cases to bring to life the latest business research into technology and innovation.
Название: Strategic Management ISBN: 0631201041 ISBN-13(EAN): 9780631201045 Издательство: Wiley Рейтинг: Цена: 35890.00 T Наличие на складе: Поставка под заказ. Описание: * New text bringing text and cases together for ease of use. * Based on highly successful previous editions of Business Policy and cases in Business Policy. * Thoroughly revised, updated, tested and accessible materials. * Part of a major new pack of teaching materials. .
Автор: Nigel Evans Название: Strategic Management for Travel and Tourism ISBN: 0750648546 ISBN-13(EAN): 9780750648547 Издательство: Taylor&Francis Рейтинг: Цена: 25520.00 T Наличие на складе: Поставка под заказ. Описание: This text is designed for students studying strategy on travel and tourism courses. Whilst strategic management theory is generic, this text adapts and applies the theory to the needs of this particular industrial sector, thereby speaking the language of the Travel and Tourism student. In this text, the theory is contextualized by use of sector specific case studies from large scale business such as Air Tours, Marriot, Thomas Cook and South West Airlines. The text also focuses on smaller businesses with a specific focus at the end of most chapters. This text aims to meet the needs of TTH students, concentrating on specific, relevant areas and appreciating that this is a service-based sector. It also presents pedagogic features including objectives, review questions, illustrative case studies, longer case studies for seminar work and summaries.
Название: Strategic Management for the Xxist Century ISBN: 1574442104 ISBN-13(EAN): 9781574442106 Издательство: Taylor&Francis Рейтинг: Цена: 30610.00 T Наличие на складе: Невозможна поставка. Описание:
The market forces shaping business today are fundamentally changing the way we do business. To remain competitive, new management strategies must be developed and implemented. Corporate executives and managers everywhere need the latest management tools to help them revitalize their business and successfully position their organization for the future. No matter what type of business you are in, Strategic Management for the XXIst Century provides valuable insights to help you lead your organization by using the newest approaches for strategic planning. This essential resource not only explains the concept of strategic management, but also offers a step-by-step blueprint for creating a strategic planning system consisting of three components: strategic, administrative, and operational. An insightful and visionary reference, Strategic Management for the XXIst Century explains the logical relationships between a planning system and the structure within which they are executed. Also discussed are techniques of trend analysis, scanning projections, probability studies and futures research--the answer to bridging the gap between today's and tomorrow's markets.
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